The Avita 11, which everyone has been waiting for more than half a year, is finally going to go on sale, although this time it is a limited edition model of Avita 011 (the joint model of Avita and Givenchy Design Director) to open reservations first.
However, as a high-end new energy vehicle brand launched by Changan Automobile, Ningde Times and Huawei, Avita's selling point is obviously more than one, and it has to be said that the name of "Huawei" has indeed attracted many viewers to come to find out.
As we all know, this is not the first time that Huawei has cooperated with car companies to launch new cars, and the evaluation of Huawei's "going to the sea" has gone from the initial expectations, to the later doubts, and then to today's divergent opinions, which also put a big question mark on the statement that "Huawei = panacea".
Want to explore this issue, we have to mention the AITO M5 that exploded due to the Huawei system, as the first model equipped with the Hongmeng system, the M5 was delivered three months after its release, and it exceeded 3,000 new car orders in only 5 days, whether it is the delivery speed or the order amount, the Q&I M5 has achieved good results.
At present, Cyrus has launched two new energy vehicles, the Cyrus SF5 and the AITO M5. When the former was just listed, the sound volume and sales in the domestic car market were very sluggish, until it hitched a ride on Huawei, with its huge sales channel network, the number of new car orders refreshed a record high in one month; and the product of the in-depth cooperation between Xilix Automobile and Huawei, AITO Asking Circle M5 delivery volume reached 3045 units in the first month (March this year), and the current order volume is still rising, and its product strength can be seen.
In other words, huawei's joining made Xilis, a small factory that was originally "unknown", suddenly become popular, and as a result, many people began to see Huawei as a "panacea" to save weak car companies: car companies are endangered, don't be afraid of life, Huawei is present, and sales are rising.
So at this moment, there is a serious question in front of us: what is the relationship between Huawei and Huatuo? Jokingly, on this "Huawei curative effect" that has been circulated in the anecdote, Hua Tuo will ask him for advice during his lifetime. No, the voice of criticism immediately arrived: why not talk about the Extreme Fox Alpha S? Isn't that a proper counterexample?
Indeed, since BAIC BJEV announced its cooperation with Huawei in July last year, it has been more than half a year, but sales have been flat, and in 2021, Jihu did not even have a monthly sales of more than 700 units. In this way, even if you climb the "high branch" of Huawei, you may not be able to "fly up the branch as a phoenix".
If you believe the above paragraph, then Huawei can be regarded as a big injustice. In fact, BAIC BJEV and Huawei's new car "Alpha S Huawei HI Version" has not been officially delivered so far for various reasons, and now the sales data we see are alfa S that has not yet been equipped with Huawei's system, and it is not reasonable to say that people are not selling it, right?
So, after the official launch of the Alpha S Huawei HI version, will this model lead BAIC's sales all the way up and against the trend? Can Huawei really "take effect with one pill" and "cure the disease" as rumored? The editor whispered that this was not necessarily true. Freezing three feet is not a day's cold, and the peril of BAIC is really not a Huawei that can turn the tide.
Unlike the always obscure Xilis, BAIC can be described as the contemporary prince of the fallen, once upon a time, Beijing Hyundai and Beijing Jeep are also the memories of our generation. Due to the blind pursuit of the benefits brought by the joint venture in the early years, BAIC has long shown a bottleneck in the technology research and development of automobiles, and the backwardness of technology has brought about the attack of public opinion, and in contrast with more and more independent car companies focusing on technological upgrading, BAIC's reputation has dropped sharply, and its status has long ceased to be what it used to be. It is not easy to pull Huawei assistance, the masses expect to soar, although the sales after the listing are still a mystery, but the new car has not been delivered, the Extreme Fox Alpha S has been more than half a year since its release, and the public's patience is constantly being consumed.
In this way, for car companies, Huawei is indeed a good medicine, but it is by no means a "miracle drug" that "cures all diseases". Not only that, "it is a medicine three points of poison", even Xilis, who is now taking advantage of Huawei's momentum, actually has its unspeakable secrets.
Remember SAIC Chairman Chen Hong's "Soul Theory"? The reason why SAIC refuses to cooperate with third-party companies such as Huawei is because it does not want to be held by others to grasp the "soul", thus becoming a foundry of others. And even a large group such as SAIC is worried about being "eroded" by Huawei's forces, not to mention the small factory Xilis?
For consumers, the biggest selling point of the Q&I M5 must be the Huawei system, but for Huawei, the Q&I M5 is undoubtedly just a guinea pig that shows its external "muscles". Huawei's "no car" remarks, in the final analysis, is to achieve cooperation with more manufacturers, and to use its system advantages to travel between major car companies to obtain more benefits. With the popularity of Huawei's system in the circle, the advantages of Xilis will gradually be smoothed out. So far, Huawei has cooperated with Xilis, BAIC and Changan, and the list of car companies to cooperate in the future will only increase and will not decrease, at that time, if the car manufacturers themselves have no other technical advantages, what will Cyrus rely on to compete with other car companies?
Write at the end
Take Avita we mentioned at the beginning, the cleverness of Changan Automobile is that it is not completely dependent on Huawei's system, Avita has both Changan's car-making technology as the foundation, and the Ningde era battery as a support, Huawei system is the icing on the cake.
In the final analysis, playing iron also needs to be hard, and not to bet all its wealth on the Huawei system may be a new idea for car companies to seek Huawei cooperation.