Feng Shui took turns, this year to my house.
There is a Chinese saying: thirty years of Hedong and thirty years of Hexi. For the more competitive automotive industry, thirty years is too long, and it is more appropriate to describe it as one month Hedong and one month Hexi. After the fierce market competition in 2021, the automobile market has also ushered in a lot of changes, while fuel vehicles are crazy to seize market share, the rise of new energy vehicles, but also let the fuel vehicles somewhat caught off guard.
It is not difficult to see from the sales volume released by the Association of Automobiles that in the first quarter of 2022, many market segments have already seen a reshuffle situation, especially in the field of SUVs, and the magnitude of its changes is shocking, the "National God Car" Haval H6, which once ranked firmly in the SUV sales crown, in the face of the impact of new energy vehicles, showed a feeling of inadequacy, following the loss of a single monthly sales crown in February, it lost the crown in March, and even in terms of cumulative sales in the first three months, Haval H6 also had no chance to sell the crown.
According to the sales volume of the association, in terms of cumulative sales from January to March this year, the total sales of Tesla Model Y were 74681 units, of which 39730 units were sold in March, ranking first in the SUV sales list, replacing the Haval H6 as the sales champion. With cumulative sales of 71,411 units, the Haval H6 ranks third in the SUV sales list. From the top of the sales to the third place in sales, it shows that the pressure on the Haval H6 in the market is great.
This year's largest "dark horse" model in the field of SUVs is not BYD Song, including Song PLUS EV, Song PLUS DM-i, etc., including BYD Song family, the cumulative sales in the first three months of this year reached 73704 units, of which March sales were 26723 units, whether it is single-month sales or cumulative sales, BYD Song is ranked second in the SUV sales list. Not only surpassed the Haval H6, but also the momentum and signs of impacting the SUV crown. At present, the sales gap between BYD Song and Model Y is only 977 units, and if nothing else, it is likely to ascend to the throne of SUV sales in April.
The market performance of the Changan CS75 series is still relatively stable but also slightly declined, with cumulative sales of 67230 units in the first three months of this year, ranking fourth in the SUV sales list, but the monthly sales in March exceeded the Haval H6. The momentum of the rise of another SUV under Changan is more obvious, this car is the CS55 series, the cumulative sales of the first three months was 52,040 units, of which, march sales of 17,176 units, there is also a momentum to compete with the Haval H6.
Among the joint venture brands, the market position of Honda CR-V is relatively stable, whether it is RAV4, Veranda, Haoying and other competitors, it is difficult to shake its market position. In the first three months of this year, Honda's cumulative sales of CR-Vs were 56,312 units, ranking fifth in the SUV sales list. Among them, the sales volume of the car in March was 16,437 units. However, in the face of the continuous impact of the Changan CS55 series, CR-V also clearly felt the market pressure.
Geely Boyue, which once ranked in the top five of the SUV sales list, although this year's market performance is not bad, but in the face of the strong impact of competitors, the market morale is obviously weak, whether it is single-month sales or cumulative sales, the first quarter of this year has not seen the figure of Geely Boyue, which is not a good omen for Geely Boyue! I hope that Gilli Boyue will quickly cheer up.
Written in the end: It is not difficult to see from the sales of SUV models in the first quarter of this year announced by the Federation of Passenger Vehicles that it is an indisputable fact that there has been a major reshuffle in the first and second runner-up sales. In 2022, the inflection point of the SUV field ushered in a major change has arrived, and the high-profile rise of new energy vehicles has obviously made fuel vehicles feel unprecedented pressure. Whether BYD Song can make a good dream come true, and whether the Haval H6 can regain the crown throne, we wait for the market to give the answer.
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