Avoiding the Camry Accord's sharp edge, Mondeo pricing is like begging, and Ford has a great chance of turning over
5 years ago, the joint venture brand B-class car consumer market, as well as a place for Ford Motors, when Ford Mondeo sold more than 10,000 monthly sales is normal, fully have the strength to go and camry Accord and other models head-on wrench wrist. But now? The top of the sales list has disappeared from the figure of Ford Mondeo, and the sales of the old Mondeo can be described as dismal, and the monthly sales in some months last year were even single digits, which has been marginalized. This year's new generation of Mondeo is about to go public, and this time it perfectly avoids the Sharp Edge of Camry Accord in terms of pricing strategy.
The new generation of Mondeo pre-sale starts at less than 160,000, and the lowest-end model also abandons the 1.5T small displacement engine, which will provide you with 2.0T high-performance power and 8at transmission. Such a posture is low enough that it even makes people feel like they are begging, as if the upstart who was once in the scenery has suddenly fallen, and in order to impact sales, they have to reduce their stature and try to reduce their prices.
Now compared to the Accord Camry Tianlai these products, the new generation of Ford Mondeo is called the price butcher, the key in the case of lower prices, the new Mondeo also brought the size performance of the cross-level, nominally a B-class car, the actual size parameters are close to the C-class, such as the wheelbase elongated to 2945mm, compared to the original 2850mm wheelbase is greatly elongated, even longer than the Honda Accord 115mm, larger than the Camry.
In terms of design, Ford also understands Chinese consumers, even the slower pace of Japanese brands, now know that young people are the guarantee of sales, so it can be seen that the 10th generation of Accord and the new version of Nissan Tianlai have begun to be dominated by a sense of sport, and Ford Mondeo is more radical in shaping the sense of movement. In addition to the cool coupe slipback design language, there are active breathing intake nets, split headlights, and hidden door handles and color-block roofs.
Compared with the Japanese brand B-class car interior technology sense, Ford car did not stick to the rules, completely broke the traditional concept, the new Mondeo brought is a large full screen configuration, if it is the first time to feel the car full screen, this Mondeo 27-inch large 4K screen will be very shocking, with mood lights, flip fur seats, and knob shift device, which is very in line with the taste of young people.
The maximum output of the new version of the 2.0T engine in the original state is as high as 238 horsepower, and the matching Ford 8at hand self-contained transmission is also trustworthy, and it has long been not as embarrassing as the dry dual-clutch transmission of the year. The chassis suspension inherits the aluminum alloy linkage control arm, and the driving texture is very advanced.
So to sum up, the opportunity to turn over in the Chinese market is very large, compared to the Accord Camry Tianlai Japanese three advantages are very prominent, compared to the Maiten Passat is much cheaper, even compared to the American field of cost-effective products Buick Regal GS and Mai Ruibao XL, the posture is also much lower, so there is reason to speculate that the new generation of Mondeo will become a hit after the listing.
The question is, do you think the new Mondeo is stronger than the Camry? Welcome to leave a message in the comment area and discuss with fans! Spend a second to pay attention and make good friends for a lifetime! Some of the pictures come from the Internet, it is not easy to write an article, and it is expected that the officials will be able to click three times in one click.