Some people buy a car for face, some people buy a car for a picture of the inside, between the face and the inside, it is difficult to balance. But there is such a car, directly on the basis of the domestic low-end car shell, spend 20,000 yuan more do you think it is worth it? This model is GAC Mitsubishi's newly launched Mitsubishi Atuka, which is based on the low-end GAC Aean V PLUS.
From the perspective of design, GAC Mitsubishi Atuka does inherit mitsubishi's tough and atmospheric style, but as a shell change car, GAC Mitsubishi Atuka is generally the same as the size ratio of GAC Eian V PLUS. The so-called four years of grinding a sword, for Mitsubishi, which has not had a new model for a long time, it is really valuable to be able to grind out a shell.
If the structural contour structure of the short front suspension, large front cockpit and suspension roof is not enough to see the relationship between GAC Mitsubishi Artuco and GAC Eian V PLUS, then the size does not lie. GAC Mitsubishi Artucko body size length and width of 4630/1920/1728 mm, GAC Aehan V PLUS is 4650/1920/1720 mm, only slight differences, and the wheelbase of the two models is 2830 mm, even the body width is the same, which shows that the designers of GAC Mitsubishi are really too lazy. From the perspective of core components, GAC Mitsubishi Atuka is equipped with an electric motor provided by Nidec Motor Motor (Zhejiang) Co., Ltd., with a maximum power of 135kw, which is consistent with GAC Aehan V PLUS. Looking at the battery life, GAC Mitsubishi Artuka low-end model is equipped with a 71.8kWh lithium iron phosphate battery pack, and a high-end lithium battery pack equipped with 69.9 ternary lithium, which is really the same as the low-end version of the two GAC Aean V PLUS. The difference is that Touko Mitsubishi Atuka uses the CLTC standard, while GAC Aean V PLUS uses the NEDC standard, which is actually the same thing. This kind of thing also includes interior design, GAC Mitsubishi in addition to the screen reduction, the rest of the part is almost exactly the same as gac Aehan V PLUS, so casually get a new model, is not too watery.
This is not to mention, in the matter of decommissioning, Mitsubishi still made some efforts. GAC Aehan V PLUS starting at 177,600 yuan, in the case of hardware, software, parameters are almost exactly the same, GAC Aean V PLUS is more than GAC Mitsubishi Atuka more mirror heating, induction wipers, 360-degree panoramic images, front and rear head airbags, etc., and GAC Mitsubishi Atuka not only the price has risen, but also cut a large section on the basis of people's low-end models, which is a bit excessive.
Some people may think that GAC Mitsubishi Atuka is a joint venture car, which is more expensive than its own brand car. However, with the rise of domestic independent brands, joint venture cars are deteriorating, and more and more people choose domestic cars. Brands to make a name can not rely on qualifications, but on strength, in line with market expectations, for consumers to consider the products to gain the favor of consumers. Mitsubishi can't always make money from fame.
In terms of brand, Mitsubishi's influence has long been much less than before. As the finale of Japanese cars, Mitsubishi has long been behind compared to Toyota, Honda and Nissan, and even compared with the second-tier Japanese brand Mazda, the gap is also very large. In 2021, even the Mazda brand will have 132,400 units sold, but Mitsubishi is only half of Mazda. And some of Mitsubishi's cars have not been updated for more than two years, which either shows that GAC Mitsubishi does not have research and development capabilities, or that Mitsubishi is counting the days to learn Suzuki. If this continues, Mitsubishi's future is really worrying.
Some people say that the biggest problem with Mitsubishi Motors is that it does not think about itself from the perspective of consumers. So when its brand dividend begins to disappear, it is difficult to seize the opportunity of the market. Coupled with the era of the red-headed machine has been unforgettable, mitsubishi, which can neither rely on high performance to attract attention, nor can it rely on high cost performance to attract gold, is in a very embarrassing situation. In addition, Mitsubishi Motors simply cannot rely on the strength of Mitsubishi Chemical to develop new energy vehicles, so changing shell labels is also a helpless move. The key is that the price is rubbing up, but the configuration is cut like a beggar, is this learning to run mercedes without pitting the poor? The key is that the mitsubishi automobile brand itself is not bad, in the case of limited cake is still so ZUO, this is the year to see this year as the bolt dog can sell the car in 2002.
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