The sedan model is still the first choice when buying a car. Domestic car sales in February reached 597,000 units, up 6.1% year-on-year, and car sales were more than 66,000 MPVs and 587,000 SUVs. Recently, oil prices have risen sharply, and the cost of fuel vehicles has risen, so many consumers have turned their attention to new energy vehicles with lower car costs, and new energy vehicles are becoming more and more popular in the market. (Source: Association of Passengers)
BYD accurately grasped the pulse of the new energy market, and achieved good results in February, and the three new energy models of Qin, Han and Dolphin ranked second, third and fourth in the new energy car sales list in February of the Association of Automobile Associations, and it is no exaggeration to describe it as a hegemonic list. Let's take a closer look at the product advantages of these models.
BYD Qin
When everyone talks about BYD Qin, the most said is that the order line of this car is too full, and it generally takes several months from booking to picking up the car. It should be known that bydy Qin's February sales are higher than the sales of corolla, Camry, Accord and other best-selling joint venture models, if BYD Qin can accelerate delivery, jumping to the top of the car sales list is also just around the corner.
Among bydy Qin's series of models, the best-selling is Qin PLUS DM-i, and the reason for its best-selling is mainly due to advanced new energy technology and clear product positioning. First of all, it should be known that BYD's models equipped with DM-i technology are all explosive models, such as Song Pro DM-i, Han DM-i and other models are in a state of difficult to find. Qin PLUS DM-i is equipped with a thermal efficiency of up to 43% of the Snap Cloud - plug and mix special 1.5L efficient engine, just look at the data may not be profound enough, then look at the dual engine technology has been developed for many years Toyota, in the world is well-known, Toyota's 1.8L hybrid engine The highest thermal efficiency is 40%, and the Xiaoyun - plug and mix special 1.5L efficient engine reached 43%, directly with the strength to prove its excellent product strength.
The second is the clear product positioning of Qin PLUS DM-i. In the new energy sedan with a price of 100,000 to 150,000 yuan, in addition to the BYD destroyer, it is difficult to find a model that can achieve the comprehensive strength of Qin PLUS DM-i with a comprehensive endurance of 1245km, fuel consumption of 3.8L per 100 kilometers, and 7.3 seconds of acceleration per 100 kilometers. Choosing Qin PLUS DM-i as a family car can be said to allow users to directly bid farewell to battery life anxiety and oil price increase anxiety.
BYD Khan
If the budget is more than 200,000, will you choose the Accord, Camry and other joint venture B-class cars? Or Honda CR-V, Buick Encore and other SUV models? It is not difficult to find that such joint venture cars only show strong household attributes, but with the electrification of the automobile market, the needs of consumers are becoming more and more diversified, and they need more "all-rounders" with both home and performance like BYD Han.
As a flagship car of BYD, Han sells nearly 10,000 vehicles per month. Its sales in February reached 9,284 units, an increase of 84.7% year-on-year, making it the highest sales volume of medium and large new energy sedans in February. The current main sales models of BYD's Han car series are Han EV and Han DM, and the Han DM-i and Han DM-p models are in the pre-sale stage.
The advantages of BYDHan EVs are mainly in high performance, high texture and excellent safety. The high-performance version of hanEV accelerates in only 3.9 seconds from 100 kilometers, which is comparable to the acceleration performance of million-level fuel vehicles.
The high quality is mainly reflected in the overall design language. The author found that many owners of Han EV are female consumers, and their requirements for the appearance of the vehicle can be described as "strict", so the appearance of Han EV is worth affirming. Its appearance adopts BYD's latest dragon face design, the through-type taillights with flowing water effect are highly recognizable at night, and the Nappa leather seats, fashion atmosphere lights, and Tanner audio in the car also greatly improve the texture of the whole car.
In addition, blade battery technology is another highlight of HanEV. The blade battery has passed the extremely strict needle prick test, which not only has high safety, but also has a high charge and discharge efficiency, which can ensure the performance of the whole vehicle.
BYD dolphins
BYD Dolphin is full of youthful atmosphere from the inside out, using the design concept of marine aesthetics, the color-blocking body with BYD's new LOGO, the interior design is also very lively, full of exquisiteness, very in line with the aesthetics of young people.
As a hatchback, the Wheelbase of the Dolphin is up to 2700mm, relying on the advantages of pure electric body layout, using a short front and rear overhang design, its wheelbase is longer than the wheelbase of the Volkswagen Golf, the leader of the hatchback, the space advantage is obvious, and the Dolphin's rear floor platform is also kept fully flat to ensure the comfort of the rear passengers.
In addition, the dolphin's endurance performance is also very good. We all know that the battery life performance of pure electric models will vary with temperature changes, especially in the cold winter, and the actual battery life performance will be greatly reduced. Dolphin long-endurance version of the cruising range of 405km, because the dolphin equipped with a heat pump system, can absorb the waste heat of the electric powertrain, thereby improving the winter endurance significantly reduced, so it is recommended that consumers in the north start with THE BYD Dolphin long-lasting version.
summary
BYD's new energy models have a good sales performance, which is inseparable from BYD's clear market positioning of models, Qin focuses on household use, Han focuses on performance, and Dolphin focuses on youth. High sales can be said to be a proof of excellent product strength, and potential passengers of various models can completely sit in the right seat and choose a model that suits them. Who would say no to a model that combines excellent product power with a good price? With the steady development of BYD Automobile, the advantages continue to expand, and it is believed that BYD will have better sales performance in the future.
(Author: Dai Jun)