"Honorable new energy car owners, sorry! I used to talk too loudly."
This sentence that has recently circulated on the Internet reflects the "helplessness" and "bitterness" in the hearts of fuel car owners under the soaring oil prices. In this oil price crisis, many people have realized that the advantages of new energy vehicles in terms of economy have also affected the purchase decisions of many consumers, and they have turned their attention to new energy models.
However, in recent days, the collective "crazy rise" in the price of new energy vehicles has made everyone tangled again. Recently, major new energy manufacturers have announced price increases for their new energy models, coupled with the price increase in new energy premiums this year, which means that if you want to buy new energy vehicles in the near future, you will pay more than in the past.
This round of price increases may be just the beginning, and there will be more new energy models in the next few months, and there may even be multiple price increases. Some time ago, Xiaozhi made his own prediction on the "Tesla factory shutdown" incident, and due to the impact of many factors such as the rebound of the epidemic and the rise in raw material prices, Tesla will soon usher in the third price increase.
Sure enough, Tesla announced again last week (March 17) that its pure electric SUV model, Model Y rear-wheel drive version (basic version), has been raised in price, and its price has been raised from the original price by 15,060 yuan to 316,900 yuan, so far, Tesla's models, including Model 3 and Model Y, have completed price increases.
Previously, Tesla raised prices twice in March, namely:
On March 10, the price of Tesla Model 3, Model Y all-wheel drive and high-performance models was raised by 10,000 yuan.
On March 15, the price of Tesla's Model 3 rear-wheel drive version model was raised to 279,900 yuan (up 14,200 yuan), while the Model 3 all-wheel drive high-performance version of the Model 3 all-wheel drive model and the Model Y all-wheel drive version model, which had previously increased by 10,000 yuan, rose by 18,000 yuan again, while the Model Y all-wheel drive high-performance version of the model directly rose from 397,900 yuan to 417,900 yuan.
Of course, in the context of the collective price increase of new energy models, this operation is not a new thing, but Tesla as the "leader" in the field of new energy, such a rapid and large price increase is rare, and its amplitude is comparable to stock market fluctuations.
Interestingly, this time the continuous price increase, but also spawned the "resale of new car orders" business, in a forum, many of the owners who booked new cars before the price increase, intend to transfer the order at the right price, and those who have the willingness to buy a car in the near future are of course willing to pay, after all, compared to the official order, this way will still be cheaper.
Because in Tesla's car purchase policy, it is allowed to change the car buyer's information after paying a deposit and placing an order, so the business of "resale order" can exist, but it is not excluded that Tesla will avoid this phenomenon through policy modifications, which also means that the difficulty of buying a car in the future will be greater.
In fact, Tesla's journey to price increases has begun since the beginning of last year. At the end of March 2021, Tesla raised the price of the Model Y on sale by 8,000 yuan. On May 8 of the same year, Tesla also said that due to cost reasons, tesla Model 3 standard endurance upgrade model rose by 1,000 yuan.
Subsequently, from July to December, Tesla made multiple price adjustments before and after, because of its small amplitude and decrease and increase, so consumer perception is not particularly obvious, but the overall trend is rising. This year, due to the decline of new energy subsidies, chip shortages, the rebound of the epidemic, raw material supply problems and other factors, resulting in a concentrated outbreak of price increases.
As we all know, Tesla in the domestic production, once through a series of "preferential" activities, to attract consumers, and occupy a large share of the domestic electric vehicle market, on the one hand, the quality of Tesla electric vehicles is really good, on the other hand, at that time, there were not many high-quality pure electric models available on the market, which also made Tesla successful.
In the case of almost no opponents, Tesla, which holds the pricing initiative, naturally "wants to rise", coupled with the recent international chaos, various "unfavorable" factors are intertwined, manufacturers naturally have reasons to increase prices, coupled with the high price of oil, so that consumers are more inclined to choose "new energy models" when buying cars. Therefore, for new energy manufacturers, when will they stay longer if they do not rise at this time?
However, for those who have just needed to buy a car in the near future, the principle of "buying early and enjoying early" still applies, after all, the car is only a tool, do not let "buying a car" become a problem that affects life and mood. As for buying a tram or buying a fuel car, Xiao Zhi feels that he can choose on demand, not to mention the need to worry about "fuel price increase", after all, the rise and fall of oil prices in special situations is normal, maybe after a few months, oil prices will return to normal?