Recently, with the price of various raw materials of power batteries soaring, more and more new energy vehicles choose to increase prices, recently, including BYD, Tesla, Xiaopeng, WM, Nezha, zero run, Euler and other models have successively announced the guidance price of their models, the increase from thousands of yuan to tens of thousands of yuan, including Tesla and other brands even made more than one price adjustment.
In response to the price increase of new energy vehicles, Ideal Auto CEO Li Xiang said on his personal Weibo: "At present, brands that have contracted with battery manufacturers to determine the price increase in the second quarter have basically announced price increases immediately. If there is no price increase, most of them have not yet been negotiated, and the price will generally increase immediately after waiting for the negotiation. The increase in battery costs in the second quarter was very outrageous. War, politics, and the epidemic have made it possible to appreciate the value of buying a car, and the price of used cars in the United States has increased by 30% overall. ”
Cui Dongshu, secretary general of the Association, said that due to the increase in the price of raw materials, the speed of the price increase of the power battery is much beyond the expectations of the industry, and the agreement price between many car companies and battery suppliers has been low, but the pressure on car companies that signed new orders after the price increase of power batteries is very large, and the cost pressure can only be alleviated by price increases. Taking a 70 kWh electric vehicle as an example, the recent battery cost of an electric vehicle has risen by 2000 yuan to 3300 yuan.
However, not all new energy vehicle companies choose to adjust prices, Weilai Automobile said that in the short term, there is no price increase plan, price stability is conducive to users and the market, it seems that for Weilai, price increases and price reductions have a great impact on user loyalty, preferring to bear this part of the pressure.
At present, the ideal car's second car, the ideal L9, has announced the official map, and the official said that it will be launched during the 2022 Beijing Auto Show, according to the configuration of different price ranges of 450,000-500,000 yuan, in the current new energy vehicle price is generally rising, the ideal L9 price will also be raised is also worth paying attention to.