From the debut of the Chengdu Auto Show last year to the official listing on March 18 this year, the Tank 500 has always been an extremely "eye-catching" existence in the car circle, and the new car is positioned as a business luxury off-road, and the price range of 335,000-395,000 yuan is not difficult to see its ambition. As the first product of the tank brand business luxury series, tank 500 creates a multi-million-level driving experience through strong power, luxury space, intelligent technology and hard-core off-road strength, to meet the user's high-quality travel needs for business, home, travel, off-road and other full-scene high-quality travel, and opens a new category market with the brand proposition of iron man tenderness.
Tank brand believes that it truly has the strength to "hard and hard" with first-line joint ventures and luxury brand SUVs, with both luxury and off-road hard power, to fully meet the new era consumers' expectations and expectations for high-quality car life in the future, and thus redefine the medium and large luxury off-road vehicle market.
From the debut of the Chengdu Auto Show last year to the official listing on March 18 this year, the Tank 500 has always been an extremely "eye-catching" existence in the car circle, and the new car is positioned as a business luxury off-road, and the price range of 335,000-395,000 yuan is not difficult to see its ambition. Tank brand CEO Liu Yanzhao said, "All efforts are to exceed expectations, Tank 500 will break the 'import monopoly' of large-displacement off-road SUVs with benchmark-level hard-core strength, and redefine the standard of medium and large business luxury off-road SUVs." ”
On March 18, the Tank 500 was officially launched, and a total of 6 models were launched in 4 versions: business version, sports version, customized version and black samurai version. As the first product of the Tank brand business luxury series, Tank 500 is positioned as a medium and large business luxury SUV, creating a multi-million-level driving experience through powerful power, luxury space, intelligent technology and hard-core off-road strength, meeting the needs of users for high-quality travel in all scenarios such as business, home, travel, and off-road, and opening up a new category market with the brand proposition of Iron Han Tenderness.
When talking about user experience, Liu Yanzhao emphasized the concept of "more than cars", he said, "The tank of iron man tenderness will continue to break through the new height of brand value with hard core strength and warm feelings." He also mentioned that the tank will "continue to build new self-confidence in brand culture and become a new symbol of automotive culture in the world." ”
Tank brand CMO Cui Zhuojia said, "Planning and then moving, sticking to it does not mean going against the trend, but a confident decision after insight into the market." There is no doubt that the underlying logic of the development of China and the world is being reset, which brings unprecedented challenges and opportunities to leading players, and the Tank 500 is an exclusive vehicle for them, in the face of all the unpredictable, the Tank 500 will always be a trustworthy partner and a pioneer of the tide. ”
At the moment when new energy has become an outlet, the insistence of tanks with 500 large displacements seems to run counter to the market. However, the tank brand believes that this is the real understanding of what the user thinks, does not let life lose experience, does not let the feelings leave regrets, tank 500 to do is not only a large displacement, but also a luxurious and comfortable life experience that users yearn for.
First of all, the large displacement means that the power of the tank 500 is very hardcore, which is equipped with the 3.0T V6+9AT powertrain independently developed by the Great Wall, using Miller cycle, dual VGT variable section double supercharging and integrated water cooling and other technologies, thermal efficiency is as high as 38.5%, maximum power is 354 horsepower, peak torque is 500 Nm. The specially tuned engine sound line is thick and pure, which not only fully satisfies the user's feelings of large-displacement and strong power fuel vehicles, but also takes into account the smoothness and fuel economy to improve the driving experience.
Secondly, the intelligent system provides a guarantee for comfortable driving, the tank 500 breaks the inherent cognition that the traditional off-road SUV is not intelligent, combines smart travel with hardcore off-road, and its L2 intelligent driving assistance system can optionally be equipped with HWA/NOH high-speed pilot assistance driving function to make driving easier. At the same time, it is equipped with a new generation of intelligent all-terrain system, which can realize the automatic switching of snow, mud, sand, standard, sport and economy modes in AUTO mode, greatly reducing the driving difficulty of complex roads, while tank 500 is also equipped with creeping, wading, expert and other modes, making off-road easier.
In the future, Tank 500 will continue to lead Chinese auto brands to break through and advance, and boost brand value to a new height; Based on China, going global, with high-energy technical reserves, to provide global users with a rich and diversified product experience, set a new benchmark in the global high-end off-road SUV market. (China Economic Network reporter Chen Mengyu)