In the past February, the domestic narrow passenger car market sold 1.250 million units, up 4.5% year-on-year and down 39.9% from 2.079 million units in January. Among them, new energy narrow passenger car sales reached 273,000 units, up 180.9% year-on-year and down 22.6% from 343,000 units in January.
Like the new energy SUV market, the top 5 models in the new energy sedan market are exactly the same as last month, namely Hongguang MINI, BYD Qin, BYD Han, BYD Dolphin, Chery QQ Ice Cream, Ben EV, Tesla Model 3, Euler Good Cat, Chery eQ, Xiaopeng P7 also entered the top 10. Outside the 10th place, Sihao E10X, Ean S, Fengshen E70, Emgrand EV, Venucia D60 EV successfully made the list, but Coleway COOL, Zero Run T03, Xiaopeng P5, Euler Black Cat, geometry A disappeared from the list. In terms of new forces, only Xiaopeng P7 is still on the list this month. In the new energy car market, new forces still need to work hard.
Let's take a look at the specific situation!
TOP 1: Macromini
February sales: 26,116 units
The market tyrant, who dominated last year, is in a state of anemic growth. In February, Hongguang MINI sales were 26,116 units, up 50.9% year-on-year, and flat from 26,682 units in January, ranking first.
In such a period of soaring oil prices, Hongguang MINI should have been the biggest winner. However, from the actual sales performance, the year-on-year increase of Hongguang MINI is only about 50%, not like BYD Qin, which can reach 1450.7%.
On March 11, Hongguang MINI 2022 was officially launched. The new car has replaced the luminous logo, equipped with personalized wheels, fashion keys, etc., and is priced at 34,800 yuan. There is not much change in terms of configuration, and it is still available in 120km and 170km.
It is worth noting that the sales volume of BYD Qin reached 24501 vehicles, which is very close to the Hongguang MINI. In the long run, BYD Qin has the hope of surpassing Hongguang MINI. After all, Hongguang MINI's customer base is concentrated in shopping for grocery carts, while BYD Qin is more extensive.
TOP 2: BYD Qin
February sales: 24,501 units
With the outstanding performance of the DM-i super hybrid system, BYD Qin is quite popular with consumers. In February, BYD Qin's sales volume was 24,501 units, up 1,450.7% year-on-year and down 7.7% from 26,541 units in January, ranking second.
As BYD's first model equipped with DM-i technology, Qin PLUS DM-i has a "upgraded" advantage in technology. Specifically, BYD Qin is equipped with DM-i super hybrid system, bringing consumers a "fast, provincial, quiet, smooth, green" leapfrog experience.
With subversive products such as 3.8 liters of revolutionary fuel consumption, 1245 kilometers of ultra-long endurance, and 7.3 seconds of breakthrough acceleration, BYD Qin has won the recognition of the market and consumers, and sales have increased significantly.
As of March 8 this year, the cumulative sales volume of Qin PLUS DM-i has exceeded 150,000, ranking the mainstream camp of the A-class sedan market, and the image of "fuel car subversive" is deeply rooted in the hearts of the people. At the same time, Qin PLUS DM-i also opened the explosive chapter of BYD super hybrid, from cars to SUVs.
TOP 3: BYD Khan
February sales: 9,284 units
Driven by BYD Han, The Chinese brand car has finally successfully entered the hinterland of the medium and large car market. In February, BYDHan sold 9,284 units, up 84.7% year-on-year and down 27.4% from 12,781 units in January, ranking third.
Before Han, although Chinese brands achieved transcendence of joint venture brands in the SUV segment, the sedan field, especially the medium and large car field, has always been the soft underbelly of Chinese brands. This has always been a pain for Chinese brands.
Driven by the double carbon target, BYD Han successfully entered the hinterland of the medium and large car market, ending the monopoly pattern of traditional luxury brands represented by "BBA" in the medium and large car market in one fell swoop, and becoming the "most beautiful boy" in the medium and large car of Chinese brands.
BYD Hanneng has successfully seized the opportunity to achieve "overtaking in curves", mainly due to the continuous breakthrough of its core technology and the continuous improvement of user experience. It can be said that BYD Han's "domestic products should be self-reliant" is not a slogan, but a veritable "light of domestic products".
TOP 4: BYD Dolphins
February sales: 8,561 units
The design of THE BYD Dolphin is refreshing and the sales are very gratifying. In February, BYD Dolphin sales reached 8,561 units, down 19.3% from 10,602 units in January, ranking fourth.
In the past, small cars played the role of family cars in Chinese families, requiring them to go up to the hall and down to the kitchen. With the development of the economy, the role of family cars has been handed over to compact, medium-sized and even higher-level products.
Nowadays, the main task of small cars is only used for transportation and commuting, and consumers' requirements for its endurance are actually not high. Therefore, the same kind of pure electric vehicles with better economy can be a good substitute, just like THE BYD dolphin.
For consumers who pursue boutique cars, the emergence of BYD dolphins is opportune, the price of about 90,000-120,000 to be honest for many young people or families, the burden is not heavy, can be easily won, but also not to face the face.
TOP 5: Chery QQ Ice Cream
Sales in February: 6,442 units
Since its listing, Chery QQ Ice Cream has continued to gain market heat. In February, Chery QQ ice cream sales were 6442 units, down 35.5% from 9984 units in January, ranking fifth.
In the automotive market, which was originally dominated by male consumers, with the rise of female power, the era of "she economy" quickly arrived. There is no doubt that Chery QQ Ice Cream Series models are such a stagnant car specially designed for women.
Moreover, with the acceleration of the current social development, short-distance commuting has become the just need of more and more people, and at the same time, in the face of parking difficulties and other car problems caused by large population density, pure electric mini cars are becoming more and more favored by consumers.
On the whole, Chery QQ Ice Cream meets all the aspirations of young people for short-distance commuter scooters. Brand, exquisite, trendy, intelligent and other complete Chery QQ ice cream, with enough attraction.
Write at the end:
Affected by the price of raw materials, some car companies announced that they would increase the price of new energy vehicles. However, this does not affect the trend of the new energy car market. With the continuous upgrading of product strength and technology, the growth momentum of new energy vehicles is still strong. In the new energy car market, domestic models dominate, and only Tesla Model 3 enters the top 7. Surprisingly, only the Xiaopeng P7 entered the top 15 on the new side. It can be seen that the hot new forces still have a long way to go in the new energy car market.
The cumulative sales ranking of the new energy car market in January-February 2022 is detailed in the following figure: