Before the beginning, let's play a game of finding stubble, the two cars in the picture above are who are the Volkswagen and who is the Audi? How many differences are there between the two cars?
A brief review of the MEB platform
The basis of the Volkswagen Group's new energy strategy
Entering the market too late and leaving little share is also one of the factors that cause the current dilemma of Audi New Energy.
Of course, this does not mean that the MEB platform is not good enough.
The models produced by volkswagen's MEB platform are basically rear-drive models, which is also different from the production platform of fuel models such as MQB. If it is equipped with a front asynchronous motor at the same time, it is a four-wheel drive model, and of course, it is not excluded that a front-drive micro-electric vehicle equipped with only a front asynchronous motor will be produced in the future. Therefore, the first advantage of the MEB platform is that it can quickly design front-drive, rear-drive and four-wheel drive models.
In addition to the motor, the MEB platform also has more advantages in batteries and electronic controls. Whether it is performance, safety, intelligence and environmental protection, there are many technical supports. Coupled with Volkswagen's mature factory system, it is also easy to achieve unmanned automatic production, and it can also be effectively guaranteed in terms of quality control. For more detailed interpretation, you can click the link below to Huang Hengle's detailed interpretation of the public MEB technology.
The maturity of the MEB platform is the result of Volkswagen spending more than 4 years of research and development, so time is also one of the reasons why Volkswagen entered the new energy market late. In order to ensure quality and ensure that the factory is a boutique, traditional brands will choose to officially mass produce when all links are mature and foolproof. Similar to Tesla and other new power brands, big manufacturers are developing half of them, they will sell the car first, and then OTA if there is a problem. Traditional brands want to regain their share in the new energy market, and the most important thing is to find ways to grab time. In addition, in terms of marketing, intelligence, research and development speed, etc., there are also many gaps compared with new power brands.
The Q4 e-tron also has an Audi logo
There is no change between the new car declaration map exposed this time and the models unveiled at the Guangzhou Auto Show at the end of last year. The enclosed front face is octagonally outlined by a silver border, matched with the decorative frame of the left and right fog light areas, and the closed middle mesh similar to the grille shape is also one of the symbols of the Audi e-tron series. The new matrix headlights seen at the Q4 e-tron of the Guangzhou Auto Show cannot be seen in the declaration chart.
Compared with the ID.4, the overall vehicle outline is basically the same, but the Audi Q4 e-tron is more old-fashioned, not like a new energy vehicle. Compared with Volkswagen's new energy model design language, Audi has not been separated from this octagonal central network. If Audi adopts bolder, more trendy sci-fi designs in terms of appearance, it may add more attention.
"FAW-Volkswagen Audi Q4 e-tron"
On the side of the body, the new car is different from the ID.4 in the body line, roof and wheel hub, and other aspects are generally the same, and the side ratio of the same short suspension long axle is also the advantage of the MEB pure electric platform. Due to the design language, the Q4 e-tron still uses the old-fashioned door handle, and does not have a semi-closed door handle like the ID.4. In addition, the body size of the new car is 4588/1865/1626mm, and the wheelbase is 2765mm, which is consistent with the ID.4, but in terms of length and height, it is not as good as ID.4.
In addition, from the perspective of the declaration information. The 40e-tron model will be available with 19- and 20-inch wheels, the 50e-tron model will be available with a choice of 20-inch and 21-inch wheels, and four wheel styles will also be available. The ID.4 also offers these three sizes, and the other tire data is the same, and it is expected that the design of the wheels is only different.
As for the tire brand, from the actual shooting of the 2021 Guangzhou Auto Show, it is equipped with a special tire for electric vehicles of the horse brand; ID.4 is equipped with Goodyear tires, and the Q4 e-tron brand is higher.
In the rear part of the car, the car is clearly layered, and the LED light group adopts a three-dimensional three-dimensional through-channel shape, and the left and right sides are slightly raised, which fits the curve of the whole car. It is worth mentioning that the new car may provide multiple camera options, providing the possibility of achieving more assisted driving functions. Different styles are also available for the rear bumper, trim panel, and lower deflector, and it is expected that the corresponding styles will be available depending on the model.
The overall design is still constantly changing, and the layout of the taillights, even the rear wing and the high brake lights, are almost the same. Based on the above information, for the time being, from the appearance, it is not possible to see why Q4 e-torn is more expensive than ID.4. Maybe the Audi lamp factory has a light blessing?
The interior has a stronger sense of technology than ID.4
"Lantu FREE Pure Electric Edition Interior Drawing"
Maybe competitiveness is still not enough
Audi: "The most promising mid-size pure electric SUV to open up the Chinese market"
When the car runs, the core is still the power aspect. No matter how good the interior and the materials are advanced, if they don't reach the normal level of this price point, they really shouldn't be.
"ID.4 Rear wheel with drum brake"
"Q4 e-tron retains the rear drum brake of ID.4"
Taking the overseas Q4 e-tron with a starting price of 380,000 yuan as an example, compared with the four-wheel drive model at the same price and ID.4, the biggest shortcoming of the Q4 e-tron is first of all power, followed by the mileage, and it is not a top-notch one. Take out the data to compare, in fact, you will choose which one is actually clear at a glance.
summary
To succeed, you must cater to the Chinese market
How long can this old ben be eaten? (Photo/Text: Pacific Auto Network Ke Kaiwen)