Starting from May 2021, the Automobile Value Spread Index (AVSI) will be jointly released by the Autonomous Automobile Industry Branch of the China European Economic and Technical Cooperation Association and the Autonomous Automobile Network Association on the 25th of each month, which objectively reflects the current market situation for mainstream pickup brands and model sales in the current month, combined with the display on the media platform.
Jacque pickup truck power, the beginning of the year momentum is rapid
In January 2022, the association released the sales list of pickup truck brands. The Great Wall pickup truck topped the list with 12,860 units, followed by SAIC Maxus with 6,595 units, and the third place was the JAC pickup truck, with sales of 5,074 units in January. Jiangling pickup trucks and Zhengzhou Nissan pickup trucks are next in line.
Compared with the ranking of the pickup truck brand value communication index in January, the Great Wall pickup truck ranked first with an index value of 8631, followed by a Jiangling pickup truck with an index value of 7309, and the third place was also a JAC pickup truck with an index value of 6283 and a growth rate of 49.08%.
It is worth noting that jacques pickup trucks have a good performance in January, both the sales list and the AVSI list. This is not unrelated to Jiangqi Group's focus on pickup truck business. In addition to the establishment of the pickup truck company division, the launch of the 2022 T8 PRO Ruixing Edition/ Ruishang Edition, T6 Engineering Edition, Humtu Flat Bottom Cargo Box Edition, Humtu Bobcat Simplified Edition and other models not only enriched the product sequence of JAC pickup trucks, but also made no small contribution to its outstanding performance in January.
JAC Huntu topped the AVSI list
Referring to the sales list of some pickup truck models in January, it can be seen that the sales volume of the Great Wall Gun is still strong, ranking first with a result of 8664 units; followed by the Great Wall Fengjun 5, with a monthly sales of 4150 vehicles; the third place is the Jiangling Yuhu 7, which sold 2879 vehicles. The sales ranking of other brands of pickup truck models has basically changed little.
It is worth mentioning that according to the latest pickup truck value transmission index ranking released in January, JAC Humtu topped the list with an index value of 27913, followed by Changan Kaicheng F70 and Jiangling Yuhu 9. In contrast, saic motor chase T70 and Wuling Zhengtu pickup trucks both grew negatively in the AVSI index in January, and exceeded 90%.
The reason why JAC Humtu can top the AVSI list this month has a certain relationship with the above-mentioned Jiangqi Group's adjustment of JAC pickup trucks. The Changan Kaicheng F70 is also related to its spread with the help of the Winter Olympics and ice and snow hotspots.
summary:
In 2021, the annual sales of pickup trucks exceeded 500,000 units, confirming the accurate prediction of the autonomous car network at the beginning of last year. Standing at the new starting point of 2022, the application scenarios of pickup trucks are more abundant, the product force is stronger, and the configuration is higher. The most important thing is that the new cognition of pickup trucks and the gradual formation of pickup truck culture have changed people's inherent views on pickup trucks, and they are more willing to pay attention to and experience pickup trucks, integrate pickup trucks with life, and open different driving paths.
illustrate:
In terms of data sources, the AVSI index collects 10-word titles and content keywords of > through media platforms such as forums (EasyCar, Autohome, Aika Auto, Pacific Auto, etc.), news homepage (Sohu, Sina, Autonomous Auto Network, Tencent, NetEase, Phoenix, etc.), celebrity Weibo, popular Weibo, WeChat, flat media, Q&A (Baidu Know, Zhihu, SosouQ, Wukong, etc.), news client (Today's Headlines, One Point Information, etc.) and other media platforms.
Among them, the forum collects through each section, and mobile news is collected in the form of sections or classifications, so as to calculate the effective value communication index value by formula, and rank the network exposure of brands or models.