At the beginning of the new year, with the gradual easing of the chip shortage crisis, China's auto market is gradually picking up, and the new energy vehicle market has hit a new high in the same period in the past five years, becoming the main growth point of the domestic auto market. Although the subsidy policy for new energy vehicles has declined sharply in 2022, the existence of subsidy policies and favorable measures to encourage the purchase of new energy vehicles across the country are themselves the best support for the development of new energy vehicles.
In recent years, with the advancement of new energy vehicle three electric technology and intelligent technology, more and more consumers have begun to actively embrace high-quality high-end intelligent pure electric vehicles, and the concept of consumption has also changed from the previous focus on price to the value of the vehicle itself. The joint venture brands that have started to develop since this year have many new cars worth paying attention to, such as atuka from GAC Mitsubishi's Atuka.
The pioneering work of the electrification strategy has helped GAC Mitsubishi open a new era
According to the Association, sales of new energy passenger vehicles are expected to rise to 5.5 million units in 2022, and the market penetration rate will increase to 25%. At present, the penetration rate of mainstream joint venture brand new energy vehicles is only 2.7%, and a considerable number of brands have not yet exerted their strength. Previously, Volkswagen's ID series of pure electric vehicles has always occupied the vast majority of the joint venture new energy vehicle market. Obviously, at the moment when the new energy vehicle market has ushered in the era of C-end family consumption, more joint venture brands are already gathering momentum.
As a unique joint venture car brand in the Chinese market, GAC Mitsubishi is one of the car companies that have launched an electrification strategy. With the advantages of GAC's GEP2.0+ exclusive platform for pure electricity and its years of technical accumulation in the field of new energy vehicles, GAC Mitsubishi integrates the design concept, sports gene and high-quality manufacturing strengths of the Mitsubishi brand to create the first strategic model Ofuka electrified, Atuka, opening a new era of pure electric new energy vehicles. The SUV market has always been a product area that GAC Mitsubishi is good at, and now coupled with GAC's powerful smart pure tram technology, Artuco has attracted much attention and expectation since the pre-sale in December last year.
Under the situation of subsidy decline, high-value pure trams have become fragrant
For consumers in many big cities, it is not easy to have a license plate today, and the natural advantages of new energy vehicles with unlimited license plates and unlimited travel are particularly attractive to them. Especially in the capital Beijing, the application for a new energy license plate has to wait for more than ten years. It is foreseeable that with the rapid rise of ownership, the indicators of new energy vehicles will become more and more valuable in the future. Since this is the case, buying a new energy vehicle should be a high-value good car in one step, which has become the consensus of many consumers.
As a powerful combination of GAC Mitsubishi and GAC Group, the arrival of Artuka will undoubtedly inject new vitality into the domestic joint venture new energy vehicle market. Located in the world-class high-quality A+ pure electric SUV, Atuka not only inherits the Mitsubishi Dynamic Shield family design language, has a tough and stylish high value, but also innovates from the aspects of interior and exterior design, intelligent network connection, and interior space, which can bring users a more intelligent and comfortable travel experience and a higher texture of pure electric driving fun. Moreover, the pre-sale price range after the new car subsidy is only 210,000 yuan - 240,000 yuan, the quality-price ratio advantage is extremely prominent, and there is also a sense of "Ling" to enjoy 10 pre-sale privileges for a limited time.
Nowadays, pure electric new energy vehicles are accelerating the popularity, high-quality pure electric travel has become a new trend, buying a car can not only look at the price, but also look at the high value behind the product force. If you want to drive a new car in the Year of the Tiger, you might as well take the opportunity to come to the store early to experience Atuka's high-value hardcore joint venture pure electric SUV, after all, the earlier you book, the more privileges you can enjoy. Don't hesitate, hurry up!