
9 million! In the 24 years since its establishment, GUANGC Honda has achieved milestone performance. Behind the production and sales of 9 million vehicles, there are 9 million users and countless families, and these users have gradually evolved into loyal fans of Guangqi Honda.
On February 14, Valentine's Day, Guangqi Honda released the online premiere of the new owner's story documentary "Departure is the Champion", which emotionally confessed to 9 million dreamers. It is worth mentioning that this documentary is completely interpreted by the owners of the car, interpreting their spirit: dreams are the starting point, and the starting point is the champion!
In today's society, the car is not only a means of transportation, feelings, social status, "friends" and so on have become the label of the two words of the car. For users, a car may be a comrade-in-arms against the difficulties of life, a belief and obsession with the brand, which can accompany you to create more possibilities.
The owner story documentary released by GUANGQI Honda this time tells the ultimate pursuit of love and dreams of several car owners, and the challenge spirit of continuous transcendence coincides with That of GUANGQI Honda.
Users of different ages and different circles can be impressed and deeply infected by Guangqi Honda and become "Guangben fans". While trying its best to meet the diversified needs of consumers, Guangqi Honda also knows how to "play" with fans and let fans find a deep sense of value identity.
2021 is a year of ups and downs, a year of many force majeure factors affecting the automotive industry, such as repeated outbreaks of the epidemic, "lack of core", and soaring raw material prices. Under such difficulties, Guangqi Honda still harvested the annual sales of 780266 vehicles at a steady pace, of which the hybrid model sold 117642. Accord's cumulative sales of more than 200,000 vehicles last year achieved positive year-on-year sales of Fit, Binzhi, Haoying, Odyssey and other models. In such a severe market environment, Guangqi Honda has achieved ahead of the same level of counter-trend growth, which once again proves the gold content of its "golden signboard" honor!
Just this past January, Guangqi Honda's monthly sales reached 78,489 vehicles, an increase of 1.11% year-on-year, and 2022 can be said to have achieved a steady start.
In the car matrix, Guangqi Honda's annual cumulative sales of cars 348467, of which Fit sold 96,326 vehicles in the whole year, an increase of 53.8% year-on-year; since the listing of the Accord, the order has exceeded 100,000 units, and the cumulative sales of 201301 vehicles in the whole year; and the cumulative orders of the new model, the two-week cumulative order of the model, have exceeded 10,000.
It is worth mentioning that Guangqi Honda, which has already won various honors and awards, has lived up to expectations in 2021 and has received a wave of honors, including J.D.Power's 2021 China's "First Place in Mainstream Car Brand for Automobile Sales Satisfaction", "First Place for Mainstream Car Brand for Automotive After-sales Service Satisfaction", "First Place for Mainstream Car Brands for New Car Quality", and "First Place for Mainstream Car Brand for Car Dealer Satisfaction" in China.
Guangqi Honda's outstanding performance is not built by the product matrix of Accord, Lingpai, Haoying, Fit and other models, which occupy the most core position in almost the core market segments, and their respective market positions are becoming more and more difficult to shake.
Exploring at a deeper level, the system strength is the reason for GAC Honda's high-quality growth, and the completion of a strong system force is inseparable from the full-value management philosophy proposed by GAC Honda.
Guangqi Honda also introduced Honda's latest Honda CONNECT 3.0 intelligent guidance interconnection system in 2021 and applied it to a variety of models, which can be said to further bring users a better car experience.
In terms of user communication, "Fun Link Chuangxiang Car Life" has changed from high-quality standardization in the 1.0 era, efficiency optimization in the 2.0 era, and then to a new service brand in the 3.0 era. And the number of members of the online platform "FUN Club" has exceeded 3.5 million; the number of registered users of the Guangqi Honda APP has reached 1.75 million.
The establishment of the Dream Racing Team has attracted more and more enthusiastic "Guangben fans" who pursue their dreams. At the same time, Guangqi Honda owners from all walks of life have gradually formed a huge car owner circle culture and fan system to build a new cultural ecology.
Next, Guangqi Honda will continue to be the most powerful and warm "dream companion", and continue to work with 9 million "H star people" to start the championship!