Recently, Mercedes-Benz's smart brand brand brand new model smart genie #1, in the country has passed a series of rigorous aerodynamic and winter extreme cold tests, which means that it is not far from the official release and listing. As a friendly businessman, BMW is certainly not willing to show its disappointment, and its MINI brand is also a big move at the beginning of the year!
First of all, the first time in the five core models simultaneously launched a special edition model, including MINI RESOLUTE Obsessed Special Edition, MINI CLUBMAN UNTOLD Free Special Edition, MINI COUNTRYMAN UNTAMED Untamed Special Edition. Then there is the recent BMW Group's internal online communication meeting broke out that pure electric MINI and fuel MINI will achieve domestic heavy news, and the manufacturers are Great Wall's beam car and BMW Shenyang plant.
Since the great wall and BMW joint venture set up Beam Auto in 2019, VARIOUS NEWS OF MINI DOMESTIC HAS NOT STOPPED, AND IN 2021 BMW China plans to acquire a series of assets of Brilliance Auto shows why BMW is preparing.
According to people familiar with the matter, the acquired production lines and factories can only produce fuel vehicles and do not have the conditions for the production of electric vehicles, which can be inferred that the Shenyang factory will only OEM new fuel models.
The U28 new car production project exposed by BMW Brilliance's internal employees is just close to the new iX1 code name U12BEV to be produced, so the domestic fuel MINI will most likely be an SUV, and MINI COUNTRYMAN is the only SUV on sale in China, which just shares the same FAR platform as BMW X1, and according to various indications, it is inferred that THE first domestic model of MINI is probably the next generation OF COUNTRYMAN.
However, it is worth noting that the MINI brand will become an electric vehicle brand in 2025, which means that the new model produced at the Shenyang plant will become the last fuel version of the model.
As for the beam car side, it is very good to judge that two models will be produced in the early stage of the Zhangjiagang plant in Jiangsu Province, the first is a hatchback electric vehicle based on the ROCKETMAN concept car, which is only produced in China and may be exported to overseas markets in the future, while the second model may be a pure electric version of COUNTRYMAN.
In our view, after MINI domestic production, it is bound to lower the entry threshold, round and cute appearance will definitely attract a large number of female users, of course, the fuel version of the domestic is only a transitional program to increase sales, the future MINI all the focus will definitely be on the side of electrification.
In addition, the industry is more concerned about the change of the stock ratio, and recently the official also gave the statement that regarding the equity increase, it is waiting to complete the necessary process, and the stock ratio adjustment will only affect the accounting and will not have any impact on the operation of all its brands.
According to the cooperation agreement signed by BMW and the Great Wall in 2018, MINI electric vehicles will adhere to the cooperation model of "joint research and development, separate sales, and joint construction of new brands" in the future, that is to say, the electric MINI produced by imported MINI, domestic MINI, and beam cars will be sold through their respective channels.
Finally, guess what the price of the DOMESTIC MINI will be, some media have speculated that it will be in the range of 150,000-200,000, if smart genie #1 is also this price, who will you buy for your girlfriend?