Hunger marketing again? Toyota "Land Cruiser" delivery or wait four years! This is to give the tank 500 assists
In terms of marketing strategy, Toyota motor has always been more clever, especially in the Chinese market layout of products often encounter hunger marketing strategies, such as Toyota Alpha, domestic pricing has been quite high, but still limit the number of imports, coupled with the lack of competition in the same level of models, Toyota Alpha in recent years has almost always been facing the phenomenon of mark-up and other cars. Now this situation has also spread to other models, even if it is a localization of Toyota Sai na, the phenomenon of price increases in the early stage of the listing is also very common, if you want to pick up the car quickly, you can only increase the price of the option, the basis of this is that Chinese consumers recognize the Toyota brand. In the off-road circle, Toyota Land Kuze is even less competitive, and it is also an imported version of the model.
Recently Toyota motor issued a statement, from the surface meaning is to apologize, the current new generation of Land Cruiser in the world has more than 20,000 units of orders, it is reasonable to say that the number of orders is not too much, but Toyota claims to have encountered production capacity problems, if the order is placed now, the delivery time may reach more than 4 years, which has to let people inhale a cool breath, buy a car to wait for 4 years? This kind of operation is probably only Toyota.
Maybe Toyota has indeed encountered chip pressure, but on the other hand, there is currently a new generation of Land cruisers in the port, but third-party dealers need a lot of price increases, of which the GR Sport edition has been speculated to more than 1.7 million, landing more than 2 million. If it really can't be built, then how many people will be willing to queue for a long time? Doing so can only give assists to the domestic hardcore off-road tank 500 models.
From the configuration level, Toyota Land Cruiser is indeed stronger than the tank 500 parameters, equipped with Toyota 3.5T turbocharged 6-cylinder engine, smaller than the original 5700 version of the displacement, but the maximum output power can reach more than 420 horsepower, peak torque 600 Nm, which is stronger than the previous V8 engine, hardcore off-road strength of course can not be underestimated. However, in the face of ultra-high prices, it is not worth it compared to the tank 500.
To know that more than 300,000 domestic tanks 500 provide 3.0T twin-turbo V6 engines, peak torque of 500 Nm, important parameters compared to toyota Land Cruiser is not much difference. And with the use of the newly developed Great Wall 9at hand automatic transmission, coupled with the non-load-bearing girder body structure, it is expected that the actual off-road performance of the tank 500 will not be weaker than that of toyota Land Cruiser.
Not to mention that the domestic off-road vehicle configuration is very rich, the atmosphere in the tank 500 car has a sense of high-grade, the leather soft bag coverage and screen are not stingy, and the car experience will be more intelligent than Toyota's off-road vehicle. Even if the tank 500 production capacity is also under pressure, but there will definitely be no waiting for 4 years, the hot tank 300 queuing time is gradually shortening, plus the tank 500 is from the new production base in Jingmen, the production capacity will climb faster, so if Toyota Land Cruiser reserves a large number of market space, the tank 500 will not give up.
The question is, where do you think the Toyota Land Cruiser is stronger than the Tank 500? Welcome to leave a message in the comment area and discuss with fans! Spend a second to pay attention and make good friends for a lifetime! Some of the pictures come from the Internet, it is not easy to write an article, and it is expected that the officials will be able to click three times in one click.