The 2021 U.S. luxury brand sales ranking is released. Do you know who the first place is?
In 2021, the traditional luxury car sales in the United States will be about 2.2 million units, accounting for 14.7% of total car sales, and revenue is estimated at $5 billion, which is expected to grow in 2022.
The United States is the world's largest luxury car market, and its market size is more than three times that of Germany, the world's second largest luxury car market. Despite revenue generating revenue in the luxury car market, the U.S. market will account for less than a quarter of BMW's regional car sales in 2020, and the brand is the market leader in China.
In the context of the global chip crisis, this achievement is excellent, but there is a better brand, it is Tesla.
Globally, Tesla sold 936172 new cars in 2021, up 87.4% year-on-year. At present, we see in the sales ranking list that Tesla has replaced the original traditional luxury brands such as Lexus, Mercedes-Benz and Audi.
BMW first, Tesla second
BMW's sales situation in 2021 can be said to be very hot, not only in the global market to become the champion of luxury brand sales, but also in the United States market has become the hottest luxury brand.
Between January and December 2021, BMW sold 336,644 vehicles in the United States. This is a 21% increase over 2020 sales. However, BMW' sales throne may not sit very firmly.
Tesla sold 313,400 vehicles in the U.S. in 2021.
Although there is still some controversy about whether Tesla is a luxury car brand, especially since it is being more affordable
Model 3 (parameter | picture) and Model Y (parameter | image) to accumulate sales, but it began to cause big trouble for traditional German luxury car brands in the sales part. And Tesla's 2021 sales data is only an estimate, because the original factory does not provide detailed sales data by region.
According to speculation, with the increase in Tesla's super factories around the world, especially the increase in the production capacity of the super factories in Texas, in 2022, Tesla's sales will most likely exceed BMW, that is, Tesla is actually not unable to sell, but no car to sell.
Thinking that a few years ago, some people questioned Tesla's survival, even describing it as catfish, and now Tesla can officially sit on an equal footing with these traditional manufacturers.
However, with the gradual entry of various electric vehicles of Mercedes-Benz and BMW, perhaps Tesla will not remain invincible, but will have to face the challenge of traditional manufacturers.
Lexus third, Mercedes fourth
The Japanese Toyota luxury brand Lexus reached third place with sales of 304,475 units, partly due to a 25% increase in sales of Lexus hybrid models.
BMW's most traditional rival, Mercedes-Benz, sold 276,102 vehicles last year, and after being hit hard by chip shortages, sales increased by only 0.4% from 2020.
Another German luxury car brand, Audi, sold 196,038 units in the United States.
2021 Safest Safety
Tesla Model 3
Hyundai under the banner
Genesis (parameter | image) G70
Honda's Acura
TLX (parameter | image)
Volvo
S60 (parameter |pic)
Lexus LEXUS IS series
Audi A4
Lexus ES Series
Audi A5
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