Cooperation between enterprises and enterprises, the launch of joint products is not a big deal, but it is indeed relatively rare for car companies and wineries to get together to do things.
On January 12, Geely's high-end new energy brand JiKr Automobile officially announced that it and the well-known liquor group Wuliangye jointly launched a joint version of bottled liquor, priced at 1799 yuan, which has been launched on the Extreme Kr App.
The slogan is also very interesting: using the alcohol of Wuliangye and the burning of extreme krypton, it tells the attitude of the young people of Generation Z to life, the pursuit of ideals, and the perception of life.
Although people can see the clouds in the fog, after carefully identifying the words, they found that what is hidden behind them is "good for automatic driving".
At the 2022 International Consumer Electronics Show (CES), the Krypton brand announced a partnership with Mobileye, Intel's autonomous driving division, with the goal of launching self-driving cars in China in 2024.
As soon as the self-driving car comes out, isn't it good again...
It is reported that Wuliangye spent more than 2 billion yuan in 2020 to acquire Cheryzi brand Kaiyi Automobile, and launched the first model Kaiyi X3, of course, this car did not turn over any waves.
Originally, it was "near the water tower platform first to get the moon", but it was "quick and first" by other brands, so it is no wonder that netizens want to arch in it.