If you can, I hope that this market does not set too many boundaries for the new generation of Infiniti QX60, put too many labels, and let consumers choose with an attitude of "just simple and pure like for it", which is excellent.
For more than three decades, Infiniti, as a "luxury car brand originating from North America", has always had their values in making a luxury car. There is no sensationalism, no gold and jade, some are just top-notch technology and give consumers a real luxury experience.
"The new generation of Infiniti QX60 always remembers those who are busy with their lives and lives up to every love." On Infiniti China's official website, Eric Rigaux, head of global product strategy at Infiniti, used such a sentence to explain what the new generation of Infiniti QX60 can give consumers.
An oriental design aesthetic worthy of being loved
I have always believed that a very large number of car brands have encountered bottlenecks in product styling design, otherwise there would not be so many homogeneous products, such as through-the-end lights, matrix headlights and other shapes, very many brands are in use, but there is no doubt that only a few products present a good visual effect. Keeping up with the trend of the times is not a mistake, but the difficulty lies in innovation and brand characteristics.
In the era of technology, sports, and fashion design concepts rushing to the forefront, the new generation of Infiniti QX60 has chosen a more oriental design concept, and the word "qi rhyme" also makes the intuitive but also abstract visual presentation easier to understand.
"Layered mountains" and "iron painting silver hooks" are the first impression of the whole appearance, wide open and closed but thick and thin. The unique "sense of grandeur" of a large luxury SUV model is the most shocking place to see the new generation of Infiniti QX60. Looking closely at the vehicle's mid-mesh, rearview mirrors, waistline, etc., the exquisite craftsmanship of the luxury brand jumps in front of you.
After luxury brands have been given too much freshness by the times, the classical beauty that originally belonged to them is less and less, and the general trend of angularity and colorful coolness has indeed won the attention of many young consumer groups, but such a sense of honor is also somewhat secular.
From the outside to the inside, the new generation of Infiniti QX60 is the "introverted and profound" in the oriental culture that looks more charming for the luxury and honor presented to the user.
Not ostentatious, not jumping off, with the "god" of the East, there is also a "practical value" derived from north American luxury brands. Comprehensive and thoughtful.
The use of semi-aniline luxury leather materials such as steering wheel, instrument panel, first to second row seats, etc., brings a softer and more comfortable tactile experience;
The zero-gravity comfortable seat can effectively reduce the muscle pressure on the back, pelvis and trunk, and coupled with digital temperature-controlled heating, ventilation and massage functions, it can effectively alleviate the fatigue of long-distance driving.
A high-value car will equip users with more practical and higher technical threshold configurations, such as the new generation of Infiniti QX60 with a 12.3-inch full LCD HD 3D instrument cluster and a 10.8-inch head-up display system HUD equipment. But a luxury brand model with a sense of high quality will give its users a more advanced enjoyment in more critical parts.
The all-new Infiniti QX60 is equipped with a BOSE Performance Series 17-loud surround sound system tuned specifically for the interior acoustics of the new car, with 17 high-performance speakers cleverly arranged throughout the cabin, and each seat equipped with independent speakers to create a rich and detailed listening experience.
This is different from many luxury brands with standard premium audio, in fact, is the presentation effect, the new generation of Infiniti QX60 has a better NVH performance, which also allows users to have a better experience.
Returning to the second focus of consumer choice, the matching of the powertrain, the new generation of Infiniti QX60 still chooses the world's first mass-produced 2.0-liter VC-Turbo variable compression ratio turbocharged engine on which it is famous, which can provide a maximum power of 185 kW and a maximum torque of 376 N·m, plus a 9-speed manual transmission, which combines fuel economy and power output to adapt to a variety of driving styles.
In addition, the twin-piston shock absorber and flexible suspension structure equipped with the new car also play a good shock filter effect, which greatly improves the driving comfort of the whole vehicle.
A luxury brand of large SUV models, in order to meet the needs of consumers to drive the needs of the ability, in fact, the criteria are not complicated.
Plenty of power and on call. Ride comfortably, balanced urban and non-paved. Needless to say, the new generation of Infiniti QX60 caters well to these two vital test subjects.
Counting down, some of the highlights of the new generation of Infiniti QX60 are not in the minority, such as the more modern ProPILOT L2 intelligent driver assistance system, InTouch 2.0 intelligent interconnection system, AR reality enhanced online navigation system and so on. Each system is all-encompassing, basically covering the current consumer, hoping to choose this luxury brand large SUV, which should have everything.
Write at the end
One phenomenon, one question.
What is the phenomenon?
The new generation of Infiniti QX60, from the appearance of the auto show to the pre-sale test drive, can clearly perceive that in the Chinese auto market, both consumers and auto-related practitioners have a high interest and attention to this car.
They are willing to pay attention to the formulation of commercial prices, willing to understand the superiority between products of the same level, willing to talk about the future market performance of this car, and it has become the focus of the fourth quarter of 2021.
What is that question?
Who gave the new infiniti QX60 such a powerful sense of topic?
It may be about the brand, about the product force, of course, there are a lot of reports, and even a hint of gossip in it, but are these the core?
Yes and no, I think it can make this new generation of Infiniti QX60 a hot topic in such a market environment, because it really hits the hearts of consumers, and the market needs such a product is the key. This should be a phenomenon where supply and demand happen to match.