"Huawei has all the capabilities to build a car, but Huawei doesn't build cars. Huawei's goal is to help car companies build and sell good cars. ”
At Huawei's winter flagship conference, this familiar opening statement was still not absent, and Yu Chengdong, managing director of Huawei, CEO of consumer BG, and CEO of smart car solution BU, once again reiterated that "Huawei does not build cars".
But this time, the industry generally believes that Huawei is only one foot away from "building cars".
On December 23, the first Hongmeng Auto AITO Q&A M5 debuted and announced a pre-price of 250,000-320,000 yuan, which became Huawei's highlight of the year. In Yu Chengdong's view, aito inquisitive M5 is equipped with HUAWEI DriveONE pure electric drive range extension platform and HarmonyOS intelligent cockpit, bringing intelligence into the car will become a leader in the era of smart travel.
AITO Asks M5 - Good Drama Debuts
"From AUTO to AITO, there is only a letter difference, but the difference is an intelligent and intelligent experience." Yu Chengdong pointed out that as a brand facing the era of intelligent cars, AITO is committed to creating a smart car ecology with "people" as the core. The AITO M5 is here to achieve this goal.
It is reported that the AITO M5 is positioned as a medium-sized luxury SUV, equipped with HUAWEI DriveONE pure electric drive range extender platform, becoming the first model equipped with Huawei Harmony OS smart cockpit, and Huawei has also been deeply involved. "Huawei's mobile phone team, software team, etc. participated in the design, helping car companies to create products and solutions that lead the era."
According to Yu Chengdong, the appearance, interior and performance of the AITO M5 are all built in accordance with the requirements of the Million Luxury Car. One of the biggest highlights is undoubtedly the Harmony OS Smart Cockpit.
It is reported that the HarmonyOS smart cockpit breaks the information gap between different devices, and can realize the seamless circulation of vehicles with people, mobile phones, smart homes, smart watches, etc., and truly realize the connection of all things. At the same time, the blessing of many black technologies such as voice interaction, intelligent xiaoyi suggestions, on-board map Petal Maps, and all-round digital car keys has also raised the intelligence of automobiles to a new height.
In terms of performance, AITO Inquisitive M5 is equipped with HUAWEI DriveONE pure electric drive range extender platform, its 1.5T four-cylinder range extender 3.0 liter of oil can generate 3.2 kWh of electricity, and the vehicle can achieve CLTC working life of 1242 kilometers under full oil, which can effectively solve the problem of energy replenishment anxiety.
At the same time, the intelligent four-wheel drive combination of the front asynchronous AC motor and the rear permanent magnet synchronous motor can reach a peak power of 365kW, and the vehicle accelerates by 4.4 seconds from 100 kilometers. It provides 5 driving modes, 3 range increment modes, and 4 levels of free adjustment of recovery force, which can meet the pursuit of different users for the driving control detail experience. The all-aluminum alloy chassis adopts the front double wishbones and the rear multi-link independent suspension, which can still maintain good stability and comfort under extreme control.
Not only that, in terms of appearance, the new car adopts the ultimate aesthetic design, the overall fashion movement. With a wheelbase of 2880mm, it brings a flexible body posture and ample space, combined with 20-inch all-aluminum wheels and 0.32Cd wind resistance, combining the sporty sense of supercar and the stability of the SUV.
The interior adopts a simple design style, 10.4-inch curved full LCD instrument panel, 15.6-inch 2K HDR intelligent central control large screen, wireless charging area, etc. greatly improve the ease of operation, and the panoramic canopy with a total area of about 2 square meters brings an open and soothing riding experience. The new car is also available in six metallic paint colours and three interior colours, bringing eighteen different colour combinations.
"With the ultimate aesthetic design, excellent performance driving fun, HarmonyOS intelligent cockpit, etc., users can easily have a full-scenario intelligent experience such as consumption, life, travel, and work." Yu Chengdong pointed out that the arrival of the AITO Q&A M5 marks the historic transformation of the automobile from a means of transportation to a smart ecosystem, and is also a key part of Huawei's construction of the Internet of Everything ecosystem.
Huawei: Be an enabler of smart travel
As we all know, under the wave of the new four modernizations of automobiles, a new round of scientific and technological revolution and industrial transformation has arrived as promised, and intelligence is comprehensively promoting industry upgrading, and the era of car manufacturing 2.0 defined by "intelligence" has begun. The industry generally believes that in the new stage of software-defined cars, data-driven cars, and smart auxiliary cars, the competition of car manufacturing has become intelligent competition.
Market research firm Canalys expects smart ev sales to increase to 30 million by 2028. CICC also pointed out in the research report that if the main line of science and technology in the past 10 years is "smart phone mobile Internet", then the next 10 years will be "intelligent car Car Internet".
In the context of the general trend, Huawei is also committed to embarking on the road of intelligent car transformation. On April 20 this year, Xilis Huawei's smart SF5 entered huawei flagship stores and sold through Huawei's national retail channel network, creating a precedent in the consumer electronics industry and the automotive industry, and Huawei entered a new stage of helping car companies sell good cars.
For AITO Q&I M5, it is handled by Huawei from the early planning, design and even follow-up marketing and sales. According to the plan, starting from December 23, the new cars will be displayed in 180 Huawei stores in 42 cities, and from January 20, 2022, the appointment test drives and bookings will be opened in 118 cities and 500 Huawei stores.
Yu Chengdong said: "Huawei focuses on the all-scenario smart life strategy, empowering the automotive industry with more than 30 years of ICT technology and leading smart travel experience, bringing the digital world to every car, and helping car companies build and sell good cars." As the latest witness to Huawei's continuous innovation and professional strength, AITO M5 will usher in a new era of smart mobility. ”
But Huawei's ambitions go far beyond that.
In Huawei's planning, the car is an important terminal product, and it is also a highland that Harmony OS needs to quickly occupy. "We want the user experience of this smart cockpit to be ahead of all industries and vendors around the world." Yu Chengdong said.
It is worth mentioning that although it has reiterated many times that it will not build cars, Huawei has cooperated with many car companies and carried out in-depth layout in the intelligent car industry chain.
At the "2021 Huawei Intelligent Vehicle Solution Ecosystem Forum", Huawei revealed that it has developed about 300 partners in the field of smart vehicles, involving NavInfo, Guoke Micro, BDStar, Changan, Dongfeng, SAIC, GAC and other listed companies, and 57 partners have become huawei's core suppliers in the field of smart vehicles.
And Huawei's investment continues. A few days ago, Huawei pointed out that in the emerging smart car business, Huawei will invest 1 billion US dollars per year, which is doubled compared with the beginning of the year. It can be seen that in the field of breaking the smart car, Huawei is serious. Huawei's goal is to build the AITO brand into the world's TOP3 of new energy vehicles within five years, which means not only that it must stand out in the domestic market, but also to kill a bloody road in the international market.