Every time I was asked this question, I was embarrassed. When I was in Chongqing Motorcycle Exhibition, I went to the test drive area of Haojue, and I watched the TR300 being placed there, completely uninterested in test driving, feeling that this "old man's music" did not meet the temperament of my young man, haha. On the contrary, the Yuan classmate who went with me was interested in test driving this car, and I was lucky enough to do a girl's back seat, which can be regarded as a backpack test drive TR300.
Last night, I accidentally looked at the list of popular models of Haro Motorcycle, and I did not expect that the TR300 actually ranked first in the popularity list of all models, and the second and third places were the sports cars GSX250R and Chunfeng 250SR, which were preferred by young people.
Seeing this ranking, I was a little confused.
Many people will think that this ranking has moisture, and if there is moisture, I will be indifferent, because I know that the mechanism of this ranking is not a problem, so I will be surprised. On the Haro motorcycle with novices and young people as the main group, how can a calm prince car like the TR300 rush to the first place, it is said that the same type of Chinchilla, GrayStone and Honda CM300 will have more people like ah, how can this car be on the top of the list? How do you understand this?
First of all, how does this popularity ranking come from, I tell you about it, mainly based on the number of model page views in a week, this number of views includes active search, but also includes the article topic, the more models are discussed, the number of views is naturally high, especially just released the price of new models, the heat will often be relatively high.
Easy to operate the data is the word of mouth index, some of the unpopular model sales are not high, but the word of mouth is good, that is, the factory encourages the owner to post a high score, and then give a certain feedback, this thing Haro Motorcycle has no way to control.
TR300 this model appeared, I know that it will be fire, because there is a large number of loyal cruise car users in China, these user groups are generally between 35-50 years old, there is no too high requirements for power, the quality requirements for products are relatively high, a considerable part of them have ridden GZ150, when TR300 appears, it is an ideal upgrade product. However, it was really unexpected that the Haro motorcycle would also be popular among the first.
I also communicated with some motorcycle friends who paid attention to this car, I thought they were middle-aged and elderly motorcycle friends, but there were many young people under the age of 30, which is what is going on. Even I, who is almost 40 years old, feel that I may not be able to control the calm aura of the TR300, how can there be young people who like this car? Shouldn't they think about models like the Chinchilla, or the Greystone? Or a budget plus on the CM300. This is indeed an interesting phenomenon.
I analyzed the reason why the TR300 is so popular:
1. Cruise cars have become popular models. If it were not for the appearance of Benda Kinjira and then burst into flames, the entry-level cruise car would not have such a heat, and when this trend was brought up, the heat would last for two or three years. In the entry-level cruise car, there are not many models, unlike sports cars, there are more than a dozen products fighting. Jinjira/Greystone, Honda CM300, and light-riding Daehan's GV300 are some of the models with relatively large sales, and brands like Haojue will naturally have a great impact when they enter this field.
2. The pricing of TR300 is accurate. The two versions are 26680 and 27980, which are more than 3000 more expensive than the Chinchilla/Greystone and about 7000 cheaper than the CM300, as a twin-cylinder model, with the Haojue brand and word of mouth, this price is indeed quite competitive. As soon as the pricing of the TR300 came out, many hesitant graystone/CM300 riders began to understand the TR300.
3. Differences in aesthetic understanding. Aesthetic itself is a more subjective thing, just like when we were test driving TR300 in Chongqing, I and Yuan classmates have a big difference in the appearance evaluation of TR300, I did not expect a girl to actually not feel that this car is old-fashioned. So I can also understand why some young people in their 20s are also interested in this car, because there is no way to judge the aesthetic by one standard.
4. Multi-faceted demand. Some car friends will ask me, how should I choose The GreyStone/TR300/CM300, and my idea is: the appearance of these cars is so different, why ask such a question? Which one you think looks good, do you buy it?
However, looking back, my idea may still be because the car rides more, the preference for choosing a car will be stronger, only pay attention to one or two points; and many riders are novices or motorcycles do not play much, everyone chooses a car will consider the appearance, price, brand, quality, performance, use and other aspects of the needs, the need for a more balanced car. Even if the appearance of the TR300 is not amazing enough, the satisfaction brought by its quality, price, word of mouth, etc. may change the perception or acceptance of the appearance.
5. The reputation of Haojue. Although Haojue has been complained about being too slow, the model is not good- and the performance is ordinary in personalized models, the reputation of Haojue products is indeed widely recognized. Including some novices who did not know about Haojue at the beginning, they also established a reliable quality perception of Haojue through various forums and posts. In a number of entry-level cruise cars, in terms of quality reputation, only the TR300 can be compared with the Honda CM300, but the advantages of the two cylinders and the price have made many less budgeted riders start to mutter.
These five aspects are my personal analysis, not necessarily comprehensive, and all riders are welcome to discuss. The TR300 can rush to the top of Harrow's popularity, and I think this is really a phenomenon worth thinking about. Those recharged, hyped comments will be blocked by themselves, a bit insulting to IQ.
Every day I receive a consultation from my car friends, is it not to wait for the car to be listed and also go to a good test drive? But what did this car try? The engine is familiar can no longer be familiar, if the riding experience, this car can probably guess, as long as the appearance feels OK, the whole thing.
Saying that I have seen too much, I don't feel old-fashioned, haha.