Following the incident of "defrauding the state subsidy" in the Xiaopeng Automobile store, Xiaopeng Automobile had another accident.
The party to the accident is Shanghai Xiaopeng Automobile Sales Service Co., Ltd., its 7 stores installed 22 camera equipment with face recognition function, from January to June 2021, has collected more than 430,000 face photos, without the consent of consumers, there is no notice and purpose of use, violating the consumer rights and interests protection law, was fined 100,000 yuan by the Shanghai Xuhui District Market Supervision and Administration Bureau.
Shanghai Xuhui District Market Supervision and Administration Bureau's penalty decision on Xiaopeng Automobile
Xiaopeng Automobile also issued an apology statement at the first time, saying that the Shanghai regional store hoped to improve the service process and better serve customers through the collection and analysis of data such as passenger flow, but because the store was not familiar with the legal terms, it mistakenly purchased and used third-party supplier products that violated the legal terms. The face data information collected by the 7 stores has also been deleted, and Xiaopeng Motors also said that there is no leakage or illegal use of personal information.
Xiaopeng Motors officially responded
Do not know whether Xiaopeng Automobile is really confused or fake confused, installed face recognition cameras in the store, this year's 315 evening party has reported many cases of illegal collection of the same type, such as a software company in Suzhou for the offline store to install face recognition equipment, capture customer information, at the same time exposure There are many well-known brands, such as good shops, Kohler bathrooms, Zhengtong cars have been named and exposed by CCTV.
Xiaopeng Automobile has no reason not to know that this is an illegal operation, this batch of camera equipment cost nearly 170,000 yuan, which is called mis-procurement? 6 months to capture 431623 face photos, this is not one or two people can do it privately, then Xiaopeng Automobile's national offline stores, in addition to the Shanghai regional stores, other stores also installed face recognition equipment? If so, how much consumer face data has been collected? Xiaopeng Automobile needs to give consumers an account.
Xiaopeng Automobile store
Regarding the importance of personal information, we will not dwell on it too much, the current rapid development of AI technology, our face image as immutable biological information, has been in a very unsafe environment, once stolen by illegal organizations, our economic activities will encounter a full range of security risks, the current use of AI face technology to steal money cases are not uncommon.
In addition to the 4S shop camera to collect face information, have you found that more and more cars have begun to apply in-car cameras and face recognition functions, such as Tesla, which was previously pushed into public opinion due to camera intrusion, in April this year, foreign hackers have broken tesla's car system, and shared a high-definition picture taken by Tesla's car camera on the Internet, and the actions and postures of the drivers and occupants in the car have been clearly recorded.
The cameras in Tesla's cars were hacked
Although Tesla officially responded, the in-car camera is currently not activated in the market outside North America, and it is safe at home, even in the US market, the owner can turn it off by himself. But the author believes that since there are hackers who have invaded, at least it proves that this camera system is not safe.
Today's discussion of Xiaopeng Automobile is also equipped with cameras in the car, such as Xiaopeng P7, and some media said that the user manual of Xiaopeng P7 does not introduce the location and working range of the camera in the car. As for whether the camera can be turned off, Xiaopeng Motors said that after the relevant functions are turned on, the system only collects the driver's facial steering and whether the eyes are closed, which is used to judge the driving state, and does not collect other sensitive information.
Xiaopeng P7
Inside the P7 car
That is to say, this set of cameras has the ability to collect data in the car, to be honest, their existence does improve the convenience of some travel life, but at the same time, how to protect the privacy of personal information has become an urgent problem to be solved.
What we are worried about is that car companies can use face recognition to establish our personal data files, and it is very likely that they will make one person, one price, different preferential standards and other behaviors that harm the rights and interests of consumers, which is where we focus. And whether car companies will use this information for other purposes, we are difficult to fully believe them, I hope that this time Xiaopeng Motors will reflect on themselves, after all, recent events have made consumers more and more suspicious of this brand.