Written by | elbuod
When it comes to Honda, most people may first think of the Accord, after all, it has long been deeply rooted in the hearts of the people as a representative model of the B-class car market.
Currently on sale is the 10th generation of Accord launched in 2018, this generation of models can be said to be very popular with young consumers, because both in terms of product positioning and price, it is more catered to the needs of young consumers.
Of course, since there is a more youthful calibration, it is necessary to continuously respond to market demand in terms of overall product strength. Just in October this year, Guangqi Honda launched a new Accord. Although it is only a mid-term modification model, its overall product strength improvement is still very obvious.
In terms of sales, its orders reached 15,000 units in the first week of its launch, with a cumulative sales of 22,201 units in October and a cumulative sales of 25,049 units in November. For such achievements, the new Accord is really "arrogant".
So, what are the product highlights of the new Accord that consumers love so much?
Dynamic aesthetics have evolved again
For the exterior design of the new Accord, in fact, at first glance, you may not immediately see the difference between it and the old model, because it is "refined" on the old model.
For example, its grille is further enlarged, and the interior is also decorated with banners, but it feels more atmospheric and aggressive. The thick chrome trim strip above the grille connects the wing-type LED light clusters on both sides, and the fog light area that surrounds the two sides under the fence has also been adjusted, and a black trim strip runs through the bumper to further enhance the recognition of the front face.
Its side shape is still so flexible, and the sports style is very in place. In particular, the new model is equipped with a new 18-inch sports rim, which is more youthful and dynamic with a coupe-style body.
It is worth mentioning that the new Accord has also made sufficient efforts in the body color matching this time, adding four new colors of extreme speed crimson, polar night quicksilver, Greenland white and Venetian blue, in fact, it is not difficult to see from these colors that the new Accord does care more about the ideas of young consumers, and the B-class car should also have a sporty and personality side.
The tail design of the new Accord is also an improvement in the details, and the taillight group with the boomerang on both sides adopts a new fiber optic texture design and adds a flowing water steering function. At the same time, for the hybrid version of the model, it also added an e:HEV exclusive personality logo in the lower right of the rear to highlight its identity.
Of course, for those who pursue personalization and a more extreme sports atmosphere, the new Accord is also very thoughtful, because some of the models in this redesign also come with a night sports kit, including an electroplated black front grille, electroplated black trim, black exterior mirror shell, black shark fins and so on. This "blackened" design style does further meet the personalized needs of consumers.
Smart technology is adding weight
The interior of the new Accord also continues the design of the old model, which can be summed up simply by taking into account the sense of sport and technology. The sense of sport comes from the red interior added to the new model, which should also be regarded as a bold attempt, after all, in the same class of models, this interior color is still rarely equipped, and it can indeed give people a refreshing feeling.
The new model in the sense of science and technology experience, on the one hand from the size of the upgraded 10.25-inch central control screen, it seems to be just a size improvement, in fact, it also built in the latest Honda CONNECT 3.0 intelligent guidance interconnection system, including voice interaction, navigation, car home interconnection and OTA functions are available. From a functional point of view, it has been very comprehensive for a joint venture brand model, and it has also changed the stereotype that users are too conservative about Japanese cars.
Another manifestation of the sense of technology is its intelligent safety configuration, that is, Honda's proud Honda SENSING safety super sense system, like our common adaptive cruise, lane departure, lane keeping and fatigue driving reminder function, we will not explain too much, but the new Accord has newly added TJA traffic congestion assistance system. When working, it needs to be used in conjunction with the adaptive cruise function to automatically follow the car in front of the car and stay in the middle of the lane in low-speed congested road conditions, greatly reducing the fatigue caused by driving in congestion.
On the basis of these configurations, the new Accord Hybrid Edition is further increased and the new head-up display function is added, which is indeed very sincere.
It can be said that with only the two major points of appearance and configuration, the new Accord is enough to attract the attention of many consumers, which can be said to be a face and material, and the appearance is consistent.
Power Technology has been upgraded again
Of course, now young people buy cars, in addition to having higher requirements for young design and intelligent configuration, they also pay equal attention to the power and fuel economy of the vehicle.
In this regard, the new Accord, like the old model, offers the SPORT HYBRID and SPORT TURBO. T) two kinds of power system to fully meet different consumer needs. Moreover, both powertrains have some optimizations.
The new Accord · The 1.5T engine on the T-mobile gasoline version has now been upgraded to the 260TURBO version, and the 230TURBO that was previously launched has been cancelled, which means that all of its engines are high-power versions, which can bring a better driving experience.
In terms of data, the engine has a maximum power of 143 kW and a peak torque of 260 N·m, and is matched with a CVT continuously variable transmission. And thanks to the new engine control logic, the accelerator pedal responsiveness is improved, and smoother acceleration and deceleration control is also achieved, while also improving the engine tone and bringing richer driving pleasure.
The new Accord Hybrid is also equipped with Honda's third-generation i-MMD hybrid system, which is composed of a 2.0L naturally aspirated engine + a front-mounted single motor, with a combined maximum power of 158 kW, a comprehensive torque of 315 N·m, and a minimum fuel consumption of only 4.2 L/100 Km under NEDC conditions.
And the hybrid version of the model by adjusting the motor torque control, in the SPORT driving mode can achieve a faster acceleration response, and through the use of new high-voltage battery control, but also improve the acceleration of G value and engine tone changes in various environments of the linkage sense.
summary
It can be said that the reason why the new Accord after the mid-term redesign can achieve rapid growth in sales is inseparable from its upgrade and optimization in terms of appearance, intelligent configuration and power performance, and combined with its high retention rate of the same level, the added value brought to users is more prominent. For such a strong B-class car, it really makes us unable to pick out any hard injuries.
"Those who get the B-class car win the world", where is the direction of the future B-class car? With the continued hot sales of the new Accord, the answer is clear. It is believed that with the in-depth understanding of more consumers, the new Accord will continue to create good sales results. 【iDailycar】