According to the latest data from Counterpoint Research from the U.S. monthly smartphone channel share tracker, U.S. smartphone sales in the first quarter of 2022 fell by 6% year-on-year.
While sales in the first quarter of 2022 did decline from the same period last year, Research Director Jeff Fieldhack said in commenting on market performance: "This needs to be looked at in context. This is not a sign of market contraction, but rather the first quarter of last year was unusually high due to a variety of factors driving demand. "In the first quarter of 2022, the performance of Apple and Samsung remained strong. At the same time, due to the withdrawal of LG, sales of Motorola, Google TCL and OnePlus increased year-on-year.
In the first quarter of 2022, Apple's revenue exceeded $14 billion. iPhone 13 sales accounted for nearly 80% of all iPhone sales in the quarter.
Samsung had a 28% market share in the first quarter of 2022. The launch of the S22 and A series has allowed Samsung to reach its highest market share since the first quarter of 2014.
Motorola's market share in the first quarter reached its highest 12% to date. The Moto G Stylus 5G, Moto G Pure, and Moto G Play 2021 were the three best-selling devices of the quarter.
OnePlus' sales increased 21% year-over-year. The phone maker's growth has cooled somewhat, but it remains active in T-Mobile's T-Mobile and Metro as it updated its portfolio in March and April.
Google sales increased by 152% year-on-year. The Pixel 6 and Pixel 6 Pro account for more than 90% of its sales.
TCL continues to regain market share, reaching 3% in the first quarter of 2022.
To date, MediaTek has the highest Android market share at 37%. In particular, it gained share through its LTE SoC, which has a market share of more than 54% of LTE devices.
Commenting on the outlook for the U.S. market, Senior Research Analyst Maurice Klaehne said: "Smartphones are generally insulated from inflationary pressures, especially high-end devices from Apple and Samsung. But the low-end market is likely to be more affected in the coming months as the 2G and 3G networks gradually retire this year, which will certainly boost smartphone sales; MediaTek's share of the U.S. market has been growing slowly, reaching 37 percent in the Android segment in the first quarter of 2022. As low-end LTE and 5G smartphones move to MediaTek chipsets, their share is expected to increase further in 2022. ”