Is the pattern stable? BYD Han EV leads the medium and large car market, and sales stabilize the Mercedes-Benz E-Class
Today's automobile market can be described as a huge change, once best-selling European, Korean, American car in the face of the rise of independent car brands, showing a market response of defeat and retreat, almost in the situation of being marginalized by the market. On the contrary, Japanese, German and other established car companies still have a battle strength, but also not optimistic, in the electrification era of acceleration at the moment, German, Japanese proud of the traditional internal combustion engine power has become a breakthrough in the upward breakthrough of the "baggage", and BYD as a new force in the automotive industry, its technical background is not as deep as the traditional car companies, but the beauty of life brought by new technology is obvious, while young people are more likely to accept new things, perhaps in the future, a new round of technological revolution, will break out in the domestic camp.
Recently, in February 2022, China's passenger car sales list was announced, in the list of medium and large cars, BYD Han EV with 8935 sales results to stabilize the same level of benchmark Mercedes-Benz E-class, at the same time, it can be seen that BYD Han EV is a "latecomer" domestic electric vehicle identity, compared to Mercedes-Benz E-Class, BMW 5 Series, Audi A6L and other old models have a price advantage of nearly half the price. So, the question is, if BYD Han EV enters the market as a medium-sized luxury car, will it have a greater impact on the traditional BBA luxury car pattern?
In terms of appearance, BYD Han EV adopts a new family design language, and after the body structure is optimized, the vehicle wind resistance coefficient is as low as 0.233Cd, and the streamlined shape makes it more like a sports coupe. In the front part, the "Dragon Face" dragon face design has been further displayed, a flat and exquisite silver matte trim plate runs through the front of the car, the trim strip extended by the trim plate connects the matrix dragon crystal LED headlight group on both sides, and there is a relief of the "Han" text LOGO on the surface of the trim panel, which is more exquisite. In addition, the front surround is also designed with bilateral concave air ducts, supplemented by blackened trim strips to create a good sense of movement.
On the side of the body, the posture of the coupe is perfectly presented, different from the common medium and large car shape on the market, the line of the BYD Han EV is more smooth and dynamic, the double waist line with a strong sense of line runs through the body, plus a slender chrome welcome strip embellishment, creating a bit of sports momentum. In addition, the side of the new car also adopts the D-pillar "Dragon Scale" fin design, with a five-frame turbofan low wind resistance rim shape, which looks more dynamic. In the rear part of the car, the through-led taillights can be called the finishing touch, which complements the concave shape of the rear of the car, supplemented by exquisite chrome trim strips throughout the connection, showing a more intense sense of refinement.
In terms of configuration, ASD Han EV, as the flagship model of the BYD family, the L2-level intelligent driving assistance system is not absent, and the new car is equipped with two intelligent driving systems, DiDAS and DiTrainer, which will continue to evolve with the upgrade of the OTA of the car and the machine to escort the drivers and passengers. In addition, the new car is equipped with active braking, lane keeping assist, road traffic recognition, front airbags, front and rear airbags, main driving knee airbags, 540 ° panoramic images, open panoramic sunroof, mobile phone Bluetooth key, remote control mobile vehicle, built-in driving recorder, mobile phone wireless charging, front seat power adjustment, main driver's seat heating/ventilation, 15.6-inch central control rotary screen, adaptive far and near light, matrix LED headlights, headlight rain and fog mode, dual-zone automatic air conditioning and other functions. The functional configuration is very rich and meets all the needs of young users for driving comfort. Unfortunately, the car does not have a rear air conditioner outlet as standard.
In terms of power, BYD Han EV provides 2 kinds of power configurations, one of which is the conventional front-mounted single motor power layout, the maximum power of the motor is 222 horsepower, the peak torque is 330 Nm, which can achieve 7.9 seconds to break the power performance of 100, the power reserve is comparable to the mainstream 2.0T power system, and thanks to the characteristics of the motor's large torque output, the power will come more directly. There is also a top four-wheel drive high-performance version of the model, using front and rear dual motor power layout, the total power of the motor up to 494 horsepower, the peak torque of 680 Nm, the official zero hundred acceleration time is only 3.9 seconds, the strong performance of the power is beyond doubt. In addition, according to the different model configurations, the NEDC comprehensive mileage is 506/605/550 kilometers, and all are equipped with lithium iron phosphate blade batteries, all support fast charging mode, daily use is more convenient.
epilogue
Different from the ideal market environment, the maturity of the current new energy technology is completely different from the traditional internal combustion engine power, and it still needs to be verified by the market for about 3-5 years, and with the tightening of environmental protection policies in various countries, and the increasingly stringent emission standards, the pressure of traditional fuel vehicle companies has doubled, at the same point in time, as if they are standing on the same "starting line", BYD, as a Chinese brand deeply engaged in the field of new energy technology, has obviously mastered the market opportunity, and it is easier to control the cost of technology. It can have an impact on the existing fuel vehicle market with price advantages. However, as a veteran luxury car company, BBA not only has a historical background, but also has a complete experience in vehicle manufacturing and technical tuning, and is more outstanding in terms of vehicle dynamic performance and driving comfort, compared to them, BYD Han EV and other domestic models still have a lot of room for improvement.