On February 20, "China's Pentium · "FAW Besturn B70S off-line and pre-sale conference was officially held at Changchun FAW Ulsan Plant, during which the official announcement of The Besturn B70S 1.5T and 2.0T two powered 7 models, the pre-sale price of 110,900-143,900 yuan.
The launch of the Pentium B70S is intended to enter the compact SUV market at an ultra-low price of 110,900 yuan and become a highly competitive model in the same level of market, laying a good foundation for its challenge of millions of vehicle sales.
Sui Zhongjian, general manager of FAW Besturn Car Co., Ltd. and deputy secretary of the Party Committee, said at the meeting, "In addition to the Besturn B70S this year, FAW Besturn will also launch 5 new models, continuously expand the product sequence, and by 2025 will reach annual sales of 600,000 vehicles, challenging the million-vehicle level and entering the first camp of independent brands." ”
Sui Zhongjian, general manager of FAW Besturn Car Co., Ltd. and deputy secretary of the party committee
Among them, as FAW's first independent coupe SUV and the first strategic model under FAW Besturn's new brand strategy, the emergence of the Besturn B70S is the first step for Besturn to move towards the "80,000-180,000 yuan high-end mainstream passenger car market" and achieve an upward breakthrough. In order to play a good "front", the Pentium B70S has also set its sights on today's main consumer force - the young Z generation.
It is understood that creating more national tide, more tide sense of technology, stronger sense of movement and greater sense of value for Generation Z is the "motto" of the debut of the Pentium B70S. Therefore, in terms of appearance, the front face of the Pentium B70S adopts the "divine beast element" of the national tide, and then matches the elements of the "Endeavor" low lying posture to create a new Chinese design that pulls the wind.
In terms of intelligence, the Pentium B70S is equipped with black technology equipment such as the Pentium D-Life 5.2 AI intelligent ecosystem, L2 level automatic driving technology, digital key, and electric tailgate, bringing more humanized technology. In terms of power, the Pentium B70S is also equipped with the Zhiqing Power 2.0T+6AT combination, which accelerates into the 7-second club from 100 kilometers.
At the event site, Wang Shengli, deputy secretary of the party committee, deputy general manager and general manager of the besturn sales branch of FAW Besturn Car Co., Ltd., also said that the besturn B70S will innovate the sales model, users can place orders online through the besturn YOMI App, and then the sales service store will complete the delivery of the vehicle. Throughout the car purchase process, users can also get a clearer and more transparent price, eliminating the redundant bargaining links in the car purchase process.
In addition, FAW Besturn also synchronously optimized the pre-sale policy, users only need a deposit of 1,000 yuan, you can enjoy the Super "7" gift, the most representative and creative of which is the "Super Upgrade Fund": after the user orders, through the Pentium YOMI app to pay an additional 1999 yuan, you can upgrade the vehicle to the same power higher configuration or the same configuration of higher power models (some models can be achieved), in a limited budget at the same time better configuration and stronger power.