On February 20, "China's Pentium · FAW Besturn B70S off-line and pre-sale conference was officially held at Changchun FAW Ulsan Plant. The Pentium B70S is positioned in a compact SUV, including 1.5T and 2.0T two-powered, a total of 7 models, the pre-sale price of 11.09-14.39 million yuan.
FAW Besturn B70S will adopt a new online booking mode and provide Super "7" gifts and Super "+1" surprise "Koi Stuffy Pack" for car booking users. Among them, only 1999 yuan is required to order a car, and you can enjoy the "Super Super Upgrade Fund" with a configuration or a higher level of power.
Pentium B70S pre-priced
Super "7" heavy gift
Koi stuffy buns
The Pentium B70S was born for the Z generation, creating more national tide, more trendy sense of technology, stronger sense of movement, and greater sense of value. Elements such as the "Divine Beast Element" front face and the "Endeavor"low-lying posture create a new Chinese design; the new car is equipped with D-Life 5.2 AI intelligent ecosystem, L2 level automatic driving technology, digital key, electric tailgate and other scientific and technological equipment; in terms of power, 2.0T+6AT combination, 100 km acceleration into the 7-second club; plus the excellent genes of the FMA architecture. The Pentium B70S became a "four super" hipster single.
Song Zhiyong, director and secretary of the party committee of the Ulsan factory of China FAW Group Co., Ltd., promised at the press conference that the Pentium B70S is another new product created by the Ulsan factory in accordance with strict quality standards and a sound quality assurance system, and the Ulsan factory will continue to uphold the business philosophy of "customer first, quality factory", continue to create better quality and better performance automotive products for the majority of consumers, and make new contributions to the development of national brands.
Song Zhiyong, Director of Ulsan Plant and Party Secretary of China FAW Group Co., Ltd. (left)
At the event site, Wang Shengli, deputy secretary of the party committee and deputy general manager of FAW Besturn Car Co., Ltd., general manager and secretary of the party committee of the besturn sales branch, said that the besturn B70S will innovate the sales model and bring a new experience of generation Z through online car booking. Users can place orders online through the Pentium YOMI App, and then the sales service store completes the delivery of the vehicle. Users get clearer and more transparent prices, eliminating redundant bargaining links in the car buying process.
FAW Besturn Car Co., Ltd. Deputy Secretary of the Party Committee Deputy General Manager General Manager of the Besturn Sales Branch and Secretary of the Party Committee Wang Shengli
In the online pre-sale process, users only need a deposit of 1,000 yuan to enjoy the Super "7" heavy gift, the most representative and creative of which is the "Super Upgrade Fund": after the user subscribes, he can pay an additional 1999 yuan through the Pentium YOMI app to upgrade the vehicle to a model with the same power higher configuration or the same configuration with higher power (some models can be realized). In addition, more powerful financial policies, the highest 10,000 yuan replacement subsidy, 240G free traffic per year in five years, free OTA upgrades for life, and 100,000 Pentium YOMI points for old customers to buy cars, fully cover the whole process of user car purchase, car replacement, car use, and car maintenance.
FAW Besturn also adopts the form of "opening the blind box" that young consumers like, bringing Super "+1" surprises to car buyers. Users can participate in the sampling of boring bags through the "Stuffy Bag Planet" Mini Program, and can receive the signature photo of star Zhu Yawen and 2 movie tickets (1,000 sets) when they go to the store for test drive. At the same time, "Pentium B70S Koi Stuffy Bag" is divided into five themes: "China's Pentium Tiger Tiger Shengwei", "Yan · Out of the Line", "Fashionista", "Street Hipster" and "Modern Beginning", including the one-year use of the Pentium B70S, Li Ning bag and clothing, child safety seats, as well as 666 yuan -999 yuan super value car purchase coupons, Pentium B70S script kill test drive quota, Pentium B70S new car bottom guard plate and other content.
Sui Zhongjian, general manager of FAW Besturn Car Co., Ltd. and deputy secretary of the Party Committee, said: Over the past 16 years, the Besturn brand has inherited the great vision of China FAW, taken the stronger, better and bigger national automobile industry as its original intention, and is determined to manufacture affordable, affordable and dignified cars for the Chinese people, bringing one after another ingenious boutique products for the Chinese people. As China's FAW's first independent coupe SUV and the first blockbuster new car under FAW Besturn's new brand strategy, the Besturn B70S "starts from scratch" and lives up to the promise of "Yan out of bounds", and finally brings new masterpieces to users.
Sui Zhongjian, general manager and deputy secretary of the party committee of FAW Besturn Car Co., Ltd
The Pentium B70S will be officially launched in March this year. At the press conference, FAW Besturn also announced that by 2025, the sales volume of the Besturn brand will reach 600,000 vehicles, and the sales of new energy models will account for more than 30%. With the pre-sale of Pentium B70S, Pentol's products are gradually moving towards personalization, fully oriented to young users.