At the beginning of February, with the arrival of the Spring Festival in the Year of the Tiger, the whole country was filled with a joyful atmosphere, full of joy and peace. The automobile market has also ushered in a new scene, along with the sales of some car companies, the "opening red" in the first month of the year let us see the momentum of car companies impacting the car market. New year and new atmosphere, from the perspective of the eye-catching market performance of car companies, the market battle in 2022 is destined to be calm.
However, just like no matter how difficult the exam is, there are always students who get full scores, chery Automobile, the "polytechnic man", handed over a nearly full score at the beginning of 2022.
On February 11, Chery Group announced its sales volume in January. According to the data, Chery Group sold 107,710 terminals in January, an increase of 20% year-on-year, a record high in the same period of history. Chery Group ushered in the new year's "opening red", which undoubtedly created a good start for the small goal of hitting 1.5 million vehicles in 2022.
From the perspective of the group's brands, in the batch sales of 87,040 vehicles, Chery Group's largest sales are still from Chery Automobile, with Tiggo 8 series, Arrizo series and Tiggo 7 series, etc., Chery Automobile gained 67486 units of single-month sales in January, achieving a year-on-year increase of 34.3%, and only Chery brand single-brand sales accounted for 77.5% of Chery Group's overall single-month wholesale sales. Among them, the market share of the star model Tiggo 8 series is relatively large, with single-month sales reaching 16686 units, an increase of 12.3% year-on-year, which is the pillar of Chery Automobile's sales.
Xingtu Automobile also performed well, with January sales up 50.1% year-on-year (including exports). It is worth mentioning that in January this year, Xingtu Automobile officially released the "Star Core Power ET-i Full Engine Super Hybrid" technology in the new energy era. According to official information, this technology with the core advantages of "3 engines, 3 gears, 9 modes and 11 speeds", has created the first "first" of Chinese brands that can be driven by dual motors, and the MOST STALLED OF Chinese brands.
As far as Jetto Automobile is concerned, Chery Group did not announce its specific sales volume in January, but at the previous brand's 4th anniversary event, it said that the brand created a "Jietu Speed" that achieved cumulative users from 0 to 460,000 in 40 months. As we all know, Jietu Automobile can be said to be one of the more popular brands under Chery Group, and in the past 2021, the cumulative sales volume of Jietu Automobile in the whole year reached 154077 units, of which the sales volume in December was 20136 units. In addition, at this event, Jietu Automobile also released the "Kunlun" architecture that intelligently empowers "Travel +", and the new hardcore SUV based on this architecture - Jietu T-X concept car was also officially unveiled.
In January, Chery Group sold 20,635 new energy vehicles, up 1.7 times year-on-year. Among them, new energy passenger cars were driven by small ants, QQ ice cream and other models, and sold 19,431 units in January, a substantial increase of 189.8% year-on-year. Chery QQ Ice Cream, which was launched in December 2021, achieved sales of 9,984 units in January, an increase of 19% month-on-month, with cumulative orders exceeding 70,000 units. From the sales point of view, Chery's new energy models mainly rely on small ants, this model was born for 5 years, not only created 250,000 sales, but also became the current price of 60,000 yuan, but the sales are still strong A00 level electric vehicles. This year, Chery QQ Ice Cream will work with Chery Ant to achieve an annual sales target of 300,000 units.
In overseas markets, Chery Group continued to export 26,900 vehicles in January this year, an increase of 60.9% year-on-year, after breaking through the monthly export mark of 20,000 vehicles in 2021. It is worth mentioning that as Chery's first model developed entirely according to the definition of international high-end market demand, Chery's "global car" OMODA 5 ushered in the first car off the production line on February 8. OMODA 5 plans to make its first public offering in overseas markets in the first half of this year, which will also help Chery Group continue to exert efforts in overseas markets.
At present, Chery Automobile has been exported to more than 80 countries, established 6 R&D bases and 10 factories overseas, and as of now, Chery Group has more than 10 million global users, including 1.95 million overseas users. Chery Automobile is very popular in many regions such as Brazil, Russia, the Middle East and Southeast Asia, and there are many strong dealers overseas who require the distribution of Chery Automobile, which is why Chery Automobile can grow significantly overseas.
It is not difficult to see that the continuous efforts of new energy and overseas markets are the key to promoting Chery Group's sales to a new high.
In 2022, with the official commissioning of Chery Intelligent Connected Future Factory, the comprehensive improvement of technology, products and brands, and the listing of new products of various brands such as OMODA 5, Xingtu Chasing PhEV, and Jietu Dasheng, Chery Group's sales will stride to a new level.
Kanche said: For Chery Group, the monthly sales of more than 100,000 vehicles are indeed something worth celebrating. In particular, exports and new energy have hit new highs in the same period of history, which undoubtedly created a good start for the rapid growth of sales in 2022. Technology, products and brands have been comprehensively improved, and Chery's market performance this year is more worth looking forward to.