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Morgan Stanley: Tesla will surpass GM and Ford in 10 years

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Tesla has swept the entire U.S. auto industry, forcing traditional car companies such as Ford and GM to make major changes. But despite the large investments that GM and Ford have promised, market analysts in the United States still believe that traditional car companies will not continue to maintain their sales leadership for Tesla. They predict that the market share of companies such as General Motors and Ford will decline in the next few years, and by 2027, Tesla's sales will surpass those of the two traditional car companies.

Morgan Stanley: Tesla will surpass GM and Ford in 10 years

The forecast from the famous Morgan Stanley is that tesla's U.S. market share will grow to 18 percent by 2030, compared with 12 percent for General Motors and 10 percent for Ford.

Morgan Stanley: Tesla will surpass GM and Ford in 10 years

In the current U.S. auto market, General Motors has a market share of 14%, Ford 12.5%, and Tesla 3.5%. Despite the market shrinking, the pandemic and the ongoing chip shortage, Tesla's market share continues to expand.

Morgan Stanley: Tesla will surpass GM and Ford in 10 years

By 2026 or 2027, Tesla's market share in the U.S. will reach 10%. GM's share is expected to fall to 14 percent or less by then, and then to 12 percent by 2030. Ford's share is expected to shrink to even lower levels, or just over 10 percent by 2030.

Morgan Stanley: Tesla will surpass GM and Ford in 10 years

According to forecasts, although Tesla's market share will not surpass Ford or General Motors by 2027, Morgan Stanley predicts that Tesla's sales will surpass those of the two traditional car companies, and this trend should become more pronounced in the next two years.

Morgan Stanley: Tesla will surpass GM and Ford in 10 years

In 2021, Tesla surpassed BMW in the U.S. (352,471 and 336,644 units sold, respectively), while also surpassing Lexus (304476 cars) and Mercedes-Benz (276102 cars), leading the high-end market.

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