Starting from the appearance and ending with the character, this is almost the basic process when we seek courtship. After all, where is the love at first sight, is it not a good look, there is no beautiful skin bag for the living to get closer, where is the later in-depth understanding?
The same is true for cars, the design is particularly important, which is also a direct factor affecting whether the user places an order, as long as the design of which generation of models is slightly careless, then sales are bound to be affected, such as the fifth generation of Ford Mustang, the fifth generation of Land Rover Discovery, and the second generation of Audi Q7... Are the previous generation of good design, the next will pull the crotch, the next few models do not know what you think of their prospects?
# Volkswagen · Lingdu L #
Since the launch of the pure electric model ID series, Volkswagen has also shown a commotion in the design of the inside and outside of the model, and the perennial matryoshka front face and simple interior are really not interesting, and with their brand effect not as good as before, Volkswagen has begun to have a changed attitude. The first model on the fuel first used the family's more free-bodied wide-body luxury coupe to open the knife, after all, the coupe model, the wave point is also the right thing.
Before Lingdu to tell the truth the appearance of the shape is too straight, in order to compete with Sagitar is also forced to add a coupe title, and attached to the hottest live-action variety show at the time, a moment let young people remember, fortunately, the old Lingdu design classic but not very attractive, not to talk about stunning and can not pick out too much fault, coupled with the status of the Volkswagen brand in the hearts of the Chinese many years ago, the initial sales of this car is really good. But now the launch of the new Lingdu L, this exaggerated and eerie front face is indeed difficult to accept for a while, and the public this time also learned the Great Wall in the naming of the marketing, online online collection of names, from now on ' spicy steamed buns' 'spicy hot' these two names seem to be quite hot ...
Talking about the design, Lingdu L has become wider and longer, which is the normal operation of the replacement model, but the smiling lower grille, coupled with the Korean-style Kazilan big eyes, most angles it will throw a Mona Lisa smile at you, the key this laugh is also a little bad, looking at this front face to understand the brother a moment to think of Ferrari portofino. The scale of the slip back is larger plus the through-type taillights can widen the visual width, although the overall view is compared to the public image in our impression, but the whole shape is still quite young and sporty, and Lingdu L also uses a frameless door, which is the only one in the 150,000 level, coupled with Volkswagen's latest interior design, this car understands that it is quite selling, but the power is still the use of EA211 + dry double clutch setting, and it is a little regrettable that the latest 1.5T engine of Volkswagen is not used.
# Ford · Mondeo #
With the listing of Ford EVOS, Ford's models are also facing changes in appearance, of which the highest voice is the Mondeo model, after all, as a popular family car at that time, the sneakback shape plus Martin's front face, as well as the American system's consistently bold power and comfort configuration, Mondeo was also a key model in the joint venture B-class market many years ago. But Ford ignores the Chinese market, the model has not been replaced for many years, and even the annual redesign is perfunctory, so it is reasonable for all sales to sink.
However, this cake in the domestic market can not be lost, Changan Lincoln a few years ago or for Changan Ford to play a sample, a water SUV relying on strong product strength to repeatedly create new sales in China, but also returned to the car business, Guangzhou Auto Show lincoln Z also showed the determination to enter the luxury car market, not too early years Lincoln officially announced the suspension of its car business, this Lincoln Z listing, is completely led by Changan Lincoln, Inheriting the positioning of MKZ that year, if you want to gain some sales in the luxury mid-size car market, then Mondeo, as MKZ's shell replacement model, is naturally lifted out.
Exterior interior we can refer to Ford EVOS, in fact, Mondeo is also reduced body, in the length and width of the size are almost the same as EVOS, and the interior level can almost certainly be used 27-inch 4K screen, while the power system will also be equipped with a combination of 2.0T + 8AT, understand the brother personally feel that the new Mondeo change is relatively eye-catching, the entire appearance is slender and has a good era of pioneering, has become a lot of sharp, the power level is also one of its advantages, If you want to return to the glory of the past, all that remains is to see how to price and how to maintain good quality control.
# Lexus · NX #
Basic information
Official price: 31.88-54.88W
Terminal price: None
Engine: 2.5L 192 hp L4 oil-electric hybrid/2.5L 205PS
Transmission: E-CVT stepless variable speed
Wheelbase: 2690mm
The previous generation of NX was rated as the least Lexus car, how to say? The chassis texture is poor, the entry-level model is a 2.0L self-priming engine, the power is barely enough, the interior assembly process is far from the price of the ES, and there is indeed no obvious difference from the RAV4. The only convincing thing is that the design, which has been used for many years, is still outdated, and the RX is the same reason, it seems that the radical design approach is indeed not easy to become obsolete, but with the popularity of Toyota's TNGA architecture, NX replacement is gradually put on the agenda.
The new NX was officially unveiled in the second half of last year, and the exterior design is more ferocious, the spindle-type grille opening is larger, the taillights that run through the tail are more modern, and the interior level adopts a larger multimedia central screen. The power system has some variations, canceling the 2.0L self-priming, the model uses 2.5L self-priming and 2.5L + THS hybrid system, although there is no test drive, but there is A TNGA architecture as a guarantee, coupled with Lexus's consistent Japanese luxury attributes, the strength of the new NX is certainly not bad.