On January 20, Lily Jiayuan Group released the 2021-2022 Chinese Men and Women's Concept of Marriage and Love Report in Beijing - "30+" Off-Single Picture Book (hereinafter referred to as the "Report"). The "Report" focuses on the cognitive perception and behavior practices of single people in the "30+" single people, deeply analyzes the changes in the thinking of marriage and love among single people under the current social development, and provides multi-angle and professional point of view analysis, so that the majority of marriageable people have a clearer understanding of marriage and love, and the choice of marriage and love is more rational.
Wu Linguang, global partner of Fosun and CEO of Lily Jiayuan Group, said: "For individuals, everyone has the right to choose their own marriage and love, and every choice is worthy of respect. To this end, through long-term deep cultivation in the field of marriage and love and insight into the trend of changes in marriage and love, Lily Jiayuan Group adheres to innovative development and creates a one-stop marriage and love industry chain of marriage dating, entertainment community and marriage services, providing diversified and high-quality marriage services for users in need. ”
"30+" off-order pressure Boys are more anxious than girls
With the development of the economy, young people are facing various pressures, and a lot of time and energy is invested in work, and they cannot take care of marriage and love. As the "Report" shows, the economically developed first-tier cities are the concentration of "30+" single people, with unmarried men accounting for up to 68% and unmarried women accounting for 56%. Overall, the loneliness index for men is 75, 61 for women, and men are higher than women.
Perhaps for various objective reasons, it is impossible to run a love for a long time, but the "30+" singles still have not given up the pursuit of love. According to the statistics of the "Report", 86% of men and 91% of women have had a relationship experience, and the proportion of maternal and fetal solo is relatively small.
In the current situation of marriage and love between more men and fewer women, women have more room to choose than men, so men's single pressure is greater, accounting for 37%, more than 24% of women. However, marriage and love has never been a matter of one person, but also involves the family behind it, once the "30+" marriage and love problem can not be solved for a long time, parents have to worry about it. Nearly 60% of "30+" singles said that their parents had intervened in their marriage.
Specifically, the degree of parental involvement is closely related to the age and education of the children. On the one hand, 35 years old is a clear inflection point, and the older the children, the proportion of parental intervention is decreasing. On the other hand, the higher the education of children, the more worried female parents are, and the male parents have a downward trend.
For children, the intervention of parents is not a good thing, which leads to anxiety. The data showed that anxiety levels were 55 in men and 46 in women. Under this pressure, "30+" singles are more eager to get off the list, 49% of men and 30% of women, want to get rid of singleness as soon as possible, and men are much more urgent than women.
"30+" is reluctant to lower the standard, and the starting price of love is as high as 12317 yuan / month
High housing prices, cost of living, workplace competition and other factors are superimposed, "30+" single people are mostly running for work and life, the lifestyle is single, and the dating circle is getting narrower, resulting in more and more "singles".
According to the report, the "narrow social circle" is jointly regarded by 60% of single women and 40% of single men as the most critical factor hindering singleness. In addition, "lack of understanding of the opposite sex" and "economic reasons" are all difficulties for single men to get rid of singles. Single women are more cautious about the choice of partners, believing that "there are fewer people who meet their conditions" and "worries and fears about marriage".
In love, "30+" singles have their own pursuits and look forward to having a sweet love. As a result, "sweet love" relationships became the most anticipated type of relationship for 37 percent of men and 45 percent of women.
With the change of the traditional concept of marriage and love, the tolerance of different forms of marriage and love in society is getting stronger and stronger, so that singles can choose the appropriate marriage and love mode independently. "Female chasing men", "sister-brother love", and "two-headed marriage" have become the most acceptable forms of marriage and love for "30+" men; women are more inclined to "two-headed marriage", "sister-brother love" and "long-distance love".
It can be seen that in the choice of marriage and love, today's single people have more decision-making power. However, this does not mean that they are willing to lower their mate selection criteria. According to the report, only 34% of men are willing to lower the standard, and only 18% of women are willing to lower the standard; in addition, up to 43% of women and 22% of men are resolutely unwilling to lower the standard.
Specifically, "responsible", "personality in tune", and "self-motivated/enterprising" are the most undesirable criteria for women to choose a mate; in contrast, men require each other to be "kind", "in tune with personality" and "honest".
Correspondingly, the "30+" singles also listed the "blacklist" of mate selection criteria. Men are most resistant to their partners' behaviors of "self-righteousness", "love to show off", "playing old qualifications", "paternalistic preaching", "chattering" and so on. Women are the most unacceptable to each other's "open yellow cavity regardless of the occasion", "do not trim the edges", "self-righteousness", "old qualifications", "love to show off".
It is worth noting that at the moment when the consumption level is high, marriage and love is not an impulse to pat the head, and it needs to be guaranteed by the economic foundation, so the "30+" singles have a starting price for love in their hearts. According to the statistics of the "Report", the requirements for the starting price of love are 12317 yuan / month for women and 4636 yuan / month for men. In the past three years, the starting price of love in the single heart has continued to rise, and the gap between men and women's starting price requirements has also been increasing.
From the geographical point of view, the starting price of male love in North China is the highest, requiring the other party to be 5681 yuan / month; the lowest in northeast China, only 3878 yuan / month. The starting price of female love in North China is the highest, reaching 13321 yuan / month, and the lowest in Northwest China, which is 7688 yuan / month. Obviously, the psychological standards of men and women on the starting price of love are very different, and the economic pressure of single men is far greater than that of women.
30 years old has a big impact on mentality Seventy percent refuse to only fall in love and not get married
Entering the age of 30 is not only a reminder that singles are getting older, but also has an important impact on their mentality. According to the report, more than 40% of singles believe that the arrival of 30 years old has a great impact on mentality.
When it comes to the change of mentality brought about by the age of 30, most "30+" singles show a positive state, such as becoming more inclusive and actively reflecting on previous relationships. However, the arrival of 30 years old also has a negative impact, men are no longer confident in love, and women are beginning to learn from feelings to stay behind. Therefore, when entering the age of 30, singles are more pursuing fruitful love. The attitude of only falling in love and not getting married is very clear, and 70% of singles directly refuse.
As they get older, "30+" singles also have to consider the impact of sunk costs. 26% of men and 22% of women believe that sunk costs have a big impact on their own singleness. Among them, emotional investment, personal energy, and time investment are the top three factors affecting the sunk cost of singles.
In summary, many people think that what stage to consider what to do, this statement is called "social clock". This statement is shared by more than a third of the "30+" single population. However, the impact of the "social clock" varies from person to person, and about half of the singles believe that everyone has their own clock and rhythm of life, and should not use the "social clock" to make it all.
Although the idea of marriage and love is constantly changing, people's need for marriage and love is always there. Therefore, Lily Jiayuan Group will continue to be user-based, quality service as the core, to provide one-stop marriage solutions for users with marriage needs.