With its hot models such as Camry, Leiling and Highlander, GAC Toyota, which is firmly in the market, its market influence and appeal are difficult for competitors to ignore, although GAC Toyota's influence in the market is not small, but in the face of the impact of competitors such as North and South Volkswagen, Dongfeng Honda, FAW Toyota and Dongfeng Nissan, it still faces certain market pressure.
In order to put pressure on competitors and increase sales and maintain a high market share, GAC Toyota has introduced more product models in the past two years. As we all know, the rise of GAC Toyota once again began with the listing of the eighth generation Camry and its participation in market competition, and there have been great changes in the upgrading of products, laying the foundation for sales growth.
According to GAC Toyota's public sales data, in the past 2021, GAC Toyota's cumulative sales reached 840,000 units in the whole year, an increase of 11% year-on-year, of which December sales were more than 98,200 units, an increase of about 37% year-on-year. Behind such high sales, it can be said that the market performance of models such as Camry, Highlander and Leiling is indispensable, and it is the biggest confidence of GAC Toyota to compete with competitors.
As a new model launched by GAC Toyota, Veranda's market performance is also remarkable, with cumulative sales of more than 98,000 units in 2021, although it is not as high as the sales of opponents such as CR-V, RAV4 and Haval H6, but its steady and rising sales have also made many competitors feel pressure. Although the market performance of C-HR gives people a sense of tepidness, after Fenglanda enters the market, it will also make up for the shortcomings in gazc Toyota's market segment to a certain extent.
Following Highlander, Veranda and Fenglanda, not long ago, GAC Toyota also launched a new SUV model, which enriched the GAC Toyota SUV product line while once again making up for the shortcomings of mid-size SUVs. Priced at 216,800 yuan, the car is equipped with two power combinations of 2.0L and 2.5L, with a length of 4780mm and a wheelbase of 2690mm. Unsurprisingly, the car will be a strong competitor to the likes of Guandao and UR-V.
While enriching the product line of SUVs and cars, GAC Toyota has not forgotten the introduction of MPV product models, and the entry of Xena SIENNA into the market and participation in market competition can be said to have caused a lot of heated discussion in the market. As a competitor of Alexon, Buick GL8, Weiran and Odyssey, Xena SIENNA's "car increase" is also a topic that cannot be avoided in the car market, and mixed reviews have also made Xena Sienna full of controversy.
December 2021 monthly sales of only 2791 units of Xena SIENNA, although compared to Buick GL8 and Alexon there is still a lot of sales gap, but with the so-called market strategy of "selling cars at a higher price", it has also pushed Xena SIENNA to a marketing height, and its market popularity has also surpassed competitors such as Odyssey.
Written in the end: In terms of cars, GAC Toyota followed the Camry and Leiling, etc., and pushed LingShang. In terms of SUVs, following models such as Highlander and Wilanda, we have also added Fenglanda and Weisa. The MPV side also launched Xena SIENNA. With the richer product line of GAC Toyota, its market competitiveness has also been strengthened, GAC Toyota's full firepower, but also can not hide its "ambition" to expand the territory, giving people a feeling of not leaving opportunities for competitors, you say?
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