Toyota Sienna has attracted the attention of netizens, and the sales volume in January 2022 is finally out. Data show that in January 2022, Toyota Sienna in the Chinese mainland sales of 4370 vehicles, compared to 935 vehicles in December 2021, sales increased by 5 times, many netizens curious about a question, is some consumers moved? Or is there something else?
As we all know, Toyota Sienna began to create momentum when it was not listed, such as: no pre-sale exceeded 10,000 vehicles, and then dealers around the world began to increase prices, giving people the feeling that the emperor's daughter did not worry about marrying, and then everyone said that Sienna began to drift, a family car only, the configuration is sorry for the price, even increased the price, people do not buy it, and then most consumers began to hold coins to buy, in order to increase sales, Toyota Sienna began to reduce its own price.
Years ago and after the purchase price of the car is completely different, years ago to buy a car, different cities different price increases, less than 30,000, more than 5-60,000, years after some places to add some decorative packages, some additional service fees, the amount from a few thousand to ten thousand yuan range, if you are willing to wait for two or three months, you can sell to you at a flat price, this is the current attitude of Sienna, in fact, a lot of mark-up behavior is habitual.
The price is decided by the merchant, but also the consumer decides, do not buy the natural price will be reduced, are rushed to buy, naturally will increase the price, do you believe, if you continue to hold the currency to buy, Toyota Sienna is not far from the offer. Although sales reached 4,370 units in January 2022, how many of the 4,370 units were purchased by consumers? How many test drives are there? Whether the exhibition car will also be on the card, all this is unknown, it feels like a cat, of course, the heart of the consumer must have, but do not know the proportion.
Phased growth is normal, and if Toyota Sienna can continue to increase sales steadily, that is the skill.
Think about it, 4,370 units were sold in January, what if more than half of them were show cars and test drives? If everyone holds the currency to buy, Toyota is likely to take preferential measures to increase sales, if the sales in February are lower than in January, how faceless is it? Think about it, is that true? Toyota home small Sienna, pre-sale when the price increase, the Chinese people rational spit dissatisfaction, now the parity has been served soft, January sales have cat greasy, holding the currency to buy there is a good play, if you are in the reserved, Sienna may reduce the price, horizontal batch: and so on.