Even if it is a bottle of water, there is also a bottle of ice dew for 1 yuan on the market, and there is a bottle of Evian for 15 yuan, and the difference in taste may not be so large, but the price of the two is very different, of course, there are factors in manufacturing and transportation costs, but the most important thing is the power of the brand. A bottle of water has low, medium and high-end points, not to mention hundreds of thousands or even hundreds of thousands of family cars.
At any time, domestic users for the pursuit of high-end brands are tireless, buy high-end luxury cars to buy not products, is the face given by the brand, vanity, so domestic consumers still follow the concept of "can buy joint ventures do not buy domestic, can buy BBA does not buy" concept. Even if many people choose domestic cars, it is not because they really like domestic cars, but more because they have no money, and rich people are still willing to choose joint ventures and imports. It is not difficult to understand why the 2.0T Cadillac XT4 can not sell the 1.3T Mercedes-Benz GLE, not because the domestic does not understand the car, but because mercedes-Benz has a row than the Cadillac.
Mercedes-Benz GLB
Mercedes-Benz GLB is priced at 270,000-320,000 at the terminal, and the biggest selling point of this car is that it has a seven-seat version to choose from, which is the biggest selling point compared to competing models such as BMW X1 and Audi Q3L. Its body length, width and height are 4638mm, 1834mm, 1687mm, the wheelbase length is 2829mm, although the length is only a compact SUV, but the wheelbase length reaches the scope of a medium-sized SUV, fully able to tuck in three rows of seats. Such a big run of about 300,000 yuan, with seven seats, is really tempting for the Chinese people.
What's more, Mercedes-Benz GLB shows a very domineering side in the appearance design, the Mercedes-Benz family-style design style makes the aura of the luxury car at a glance, the classic double-spoke chrome decorative strip and the huge brand logo are integrated, supplemented by sharp LED headlights, blackened grid mesh, and it is still very visually impactful to drive out. The simple and atmospheric taillights and dual exhaust cylinders are full of sports, and the side shape does not look small because of the body plate of the compact SUV, and the body still looks relatively large. The design and workmanship of the cockpit allows you to feel the full texture, the multimedia screen and LCD dashboard adopt one-piece design, the classic gun barrel air conditioner outlet and mercedes-Benz-style electronic gear lever, the overall shape is still more in line with the aesthetics of domestic users.
The biggest flaw of the Mercedes-Benz GLB is its powertrain, the 1.3T turbocharged engine plus the powertrain of the 7-speed dual-clutch transmission, the maximum power is 136 and 163 horsepower, respectively. Although the performance is not good, but the home is enough, and you don't say it, who knows that this is a 1.3T car, after all, most people don't know much about cars, just a Mercedes-Benz standard to drive out is enough to scare people.
Cadillac XT4
Compared with Mercedes-Benz GLB, Cadillac XT4 can be called a perfect car, in addition to no seven seats, and the brand power is not as good as Mercedes-Benz, Cadillac XT4 is stronger than Mercedes-Benz GLB anywhere. The first is the power, the Cadillac XT4 is equipped with a 2.0T turbocharged engine, which has a maximum power of 327 horsepower, a peak torque of 350 Nm, a 9-speed automatic transmission, and a four-wheel drive system to choose from.
Cadillac's technology, safety and humanized configuration is more abundant, such as the combination of multi-layer soundproof glass and active noise reduction, supplemented by a large number of sound insulation materials, bringing a good interior mute effect. L2 automatic driving assistance system, parallel assist, collision warning \ active braking, fatigue reminder, panoramic camera, cruise control and other configurations are available, and the safety performance is also ahead of the same level. The key is the price, the official guidance price of the Cadillac XT4 is 259,700-354,700, the terminal preferential range is as much as 30,000-40,000, and the naked car price of the entry-level model is only in the early 200,000 and the entry is both high.
As for the appearance, there are a thousand Hamlets in the eyes of a thousand people, and I personally feel that the overall shape of the Cadillac XT4 is still very recognizable, and the angular shape is full of tension, which has both the hardness and atmosphere of the American muscle car, and the sports fashion and exquisite delicacy.
Let's first look at the sales, the cumulative sales of the Cadillac XT4 in January-November were 42267 units, and the cumulative sales of Mercedes-Benz GLB were 48823 vehicles, and the gap between the two was not very large. It can be seen that many people are still more knowledgeable, although some people recognize the Mercedes-Benz brand, but there are also many people who care more about substantive things, after all, cadillac XT4 products crush Mercedes-Benz GLB. Of course, the most important thing is that the Mercedes-Benz GLLB's 1.3T engine is too reduced points, if this engine is replaced by 1.5T, then the Cadillac XT4 is not an opponent, Mercedes-Benz GLB monthly sales of more than 10,000 is not a problem, what do you think?