To talk about buying a car, the "front wave" loves to inquire, like to listen to the owner of the car, and even like to be close to the maintenance worker. But this way is too difficult for the "back wave" people. In this Generation Z dominated by them, some people emphasize appearance, some people value performance, and some require that both cannot be less. Although there are many models in each market segment on the market, it is a little difficult to meet them all. Is there a car that dares to challenge and give different colors in the era of homogenization? There really is, it is ford lingrui.
As a "challenger" in the passenger car market, can Ford Lingrui, which will be listed early next year, meet the picky appetite of Z generation "post-wave" youth and become a hard-core choice in the eyes of friends? We found the latest issue of the "Post-Wave Era": Post-90s Car User Insight Report", first of all, without conclusion, let's compare and take a look!
This is an era of good looks
As the saying goes, people rely on clothing and horses to saddle, for the Z generation of the post-90s, especially the post-95s, their choices and predecessors have obviously opened up the gap, and the stable shape under the wave of sports has long been out of favor. They prefer design and sporty models, and ford lingrui is a mid-size SUV with the SPORT at the rear.
For a mid-size SUV, it is not an easy task to take into account the youthful dynamic. Ford's solution is to break people's stereotypes with a new design.
Specifically, the Ford Lingrui front grille borrows the shape of the lock armor, and the glossy black tone has a strong mecha style. The side double waistline design is full of muscle. The tail also uses a highly recognizable LED light source. Overall, this is a work that makes people want to drive, and ford is also one of the few sporty fashions in a midsize SUV.
The "win rate" is a big selling point of this model
Usually, good looks and good use are two different things, and Ford Lingrui is one of the few works that can do both. The length of the Ford Lingrui body is 4630 mm, but the wheelbase is 2726 mm, and the ratio of wheelbase to body length is close to 0.59, which means that Ford Lingrui can achieve a greater "house acquisition rate".
If you need to compare, for example, FAW Toyota Lingfang, the body length of 4755 mm, wheelbase 2690 mm, this value is 0.57. Honda Haoying has a body length of 4634 mm and a wheelbase of 2661 mm, with a ratio of 0.57. Coupled with the fact that the body width of the Ford Lingrui has exceeded the Highlander, the comprehensive size and proportion design of the Ford Lingrui can achieve a greater sense of space acquisition.
Ford Lingrui ushered in an era of giant screens
For the backwaves of the Z generation, in this era that cannot be separated from the "circle" and interaction, the big screen has become a must-have option for the trend chased by many car companies. The Ford Lingrui directly upgraded the large screen to a giant screen, and the new dual screen design can better open the audiovisual "appetite" of Z generation young people.
After the screen is a series of intelligent blessings, such as the Tencent TAI3.0 automotive intelligent system that can realize AR real-life navigation, and ford lingrui will be equipped with Co-Pilot360 intelligent driving assistance system in terms of intelligent driving assistance. With the blessing of various intelligent systems, Ford Lingrui showed the due technology of a fashion trendy product.
Equipped with new power output and fuel savings are worth looking forward to
For the first time, for the foregoing, the foreman will be equipped with a new 1.5T EcoBoost turbocharged four-cylinder engine. From the parameters, its maximum power is 125 kW and the peak torque is 260 Nm. Compared with the FAW Toyota Lingfang 2.0, Ford Lingrui has more advantages in torque. Based on the design considerations in terms of power, MYAUTO is very much looking forward to the fuel saving performance of Ford Lingrui.
Whether it is "Post-Wave Era": Post-90s Car User Insight Report" or other single survey reports, MYAUTO found that the concept of car selection of our friends around us is quietly changing, from appearance to word of mouth and various meticulous product needs, the post-wave wolves of Generation Z do look like they are indeed a bit difficult to serve. However, as one of the few practitioners of the joint venture car companies to use the trend of big data on products, Ford Lingrui not only brings the latest potential energy aesthetic design language, but also can do the product details very solidly, and it is also not stingy in terms of scientific and technological sense, which is worthy of the title of challenger. MYAUTO believes that ford lingrui, which can be called the "quirky" in the mid-level SUV, will become another peak after EVOS and Lingyu.
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