From the teacher family to the venture capital circle, and then to the international Chinese education track to start a business, she has founded an international Chinese education brand with her in-depth understanding of Chinese education and dedication to the spirit of education, and she is the founder of Wukong Chinese - Wang Wei. In the overseas for many years of deep cultivation of Internet education, she knows the importance of product content, in line with the heart of "understanding education, loving children", she and her partners inject love into Chinese education, inject into their own careers, let education shine...
In this issue of "Chinese Church Guest", Wang Wei tells you the story of her overseas entrepreneurship.
Q: As the founder of Wukong Chinese, why did you choose the track of Chinese education in the first place, and how did you make the company bigger?
A: I was born in a family of teachers, I have had a dream of being a teacher since I was a child, based on my yearning for the profession of teacher, I chose the online education industry. After graduation, I have been active in the venture capital circle in Shanghai, especially in the online education industry, and later experienced the company's series of financing from series A, B to C, which also laid the foundation for the future establishment of "Wukong Chinese".
Then I came to New Zealand and found that its education system was very different from China's. After learning about the state of life overseas and the needs of children for Chinese, we founded Goku Chinese company. Today, after five years of continuous efforts, Wukong Chinese has gradually expanded from New Zealand to 118 countries and regions around the world, benefiting more than 300,000 overseas families.
Photo: Goku Chinese a New Zealand start-up team
Q: Language is the basis of communication, many overseas parents, want their children to have the ability to communicate in both Chinese and English, is it feasible?
A: At that time, I interviewed many principals, teachers, parents and children of local schools in New Zealand, and I found that parents wanted their children to learn Chinese well, but the ideal was very full, and the reality was very bone.
The gap lies in the fact that parents want their children to have the advantages of Chinese language in the future, want their children to learn culture through language, to lay their own national pride and self-confidence, and at the same time, mothers want to communicate with their children in depth, so mothers want to let their children learn Chinese well, but children themselves do not realize the importance of Chinese. So once the learning process is boring, it is easy for him to give up.
Photo: Wang Wei, founder & CEO of Wukong Chinese
Q: Overseas entrepreneurship, the road is long. Today, Wukong Chinese has developed to this day, covering more than 100 countries and regions around the world, what do you think is the key to entrepreneurship?
A: Wukong Chinese have employees in many overseas countries, and many children of employees also study at Wukong Chinese, so we are both producers of content and users of products. We use the heart of a parent to do a lot of consideration for our children, so we hope that many details can be done to the best. After so many years of development, 95% of The thousands of employees of Wukong Chinese are women, and women support half the sky.
Therefore, we hope to sow this seed of maternal love to more countries around the world, so that more children can benefit from it, so that children can make a worthwhile trip Chinese Wukong, and can make his life rich and full.
Nowadays, the key to our entrepreneurial success should be the sentence we wrote in the company's mission - understand education, love children, because really inject love into education, can become a beam of light to teach children, really live love into the career, in order to really in such a difficult situation continue to have persistence, perseverance and breakthroughs.
Photo: Wang Wei, Founder & CEO of Wukong Chinese (Middle)
Q: Policy tightening has a greater impact on the development of the domestic online education industry, but there is still room for development in overseas markets, what do you think of the development trend of online Chinese education in the future?
A: I think overseas Chinese education is a great cause, because I see many Chinese children speaking fluent Chinese and English and showing their style on the larger international stage.
We have the responsibility and hope that more people will join, not only limited to Chinese children, there are other ethnic groups, Wukong Chinese and everyone together to do a better job of overseas Chinese education, the seeds of Chinese culture spread around the world, let more people marvel at the beauty of Chinese language, marvel at the profundity of Chinese culture, so that our chinese children of the second, third, or even fourth generations can show the style of Bogu Tongjin on a larger stage, so that Chinese culture is no longer a strange synonym.
In the future, the entire industry will develop in the direction of more refined operation and deeper depth, while integrating technologies, such as AR, VR and the wide application of artificial intelligence, I believe that in the future, online education will have a broader space for development.