All along, Wuling has taken a low-end route, in the third and fourth-tier cities mixed that is a wind and water, with ease, "masterpieces" everyone is relatively clear, "God Car" Wuling Hongguang, micro electric vehicle Hongguang NIMI EV, etc., in various market segments are called the existence of the overlord, sales performance is invincible.
But as we all know, an automobile brand, always taking the low-end route is not conducive to long-term development, not to mention the joint venture brand is now constantly exploring, independent brands want to achieve stronger competitiveness or have to embark on the "high-end", Wuling is no exception.
Therefore, in 2020, Wuling released the global silver label, trying to re-establish the brand image and increase overall sales, and then the first MPV model equipped with the silver label Capgemin launched the market, in September last year, Wuling launched the first silver label SUV model Wuling Xingchen, in April this year, the third model of the silver label Wuling Jiachen officially opened the pre-sale.
It can be seen that although Wuling is in the transformation of the impact of high-end, but from the silver label after the release of several products, the overall price is still a people-friendly route, such as Wuling Jiachen, the new car launched a total of 5 models, the pre-price of 69,800-105,800 yuan.
According to the practice that the price of the new car will be slightly lowered after the official listing, the price of Jiachen and the price of Xingchen should overlap, that is, in the 100,000-level market, and Jiachen is also a 7-seat MPV model, looking at the entire MPV market, this price has an absolute advantage, and it can even be said that Jiachen is unique.
Taking the layout of independent brands in the MPV market, the price of BYD Song MAX is 9.48-12.48 million, the price of GAC Trumpchi M6 has reached 109,800-15.98 million yuan, and the price of Geely Jiaji is 11.98-14.28 million. In contrast, the pre-sale price of Wuling Jiachen's starting at 69,800 is really too much sincerity.
Let's talk about Jiachen's product strength, the first of all the most surprising thing is its layout in terms of seats as an MPV model, and the new car will provide a flexible combination of "2+2+N". That is to say, Jiachen's rear seats can be reclined or folded forward for four or six minutes, allowing users to achieve 4, 5, 6, 7 seats free choice, in order to improve the utilization of space, but also to ensure riding comfort.
At the same time, the second row of seats can be moved forward and backward by 120mm, the back of the seat can be adjusted to 150 degrees, and the trunk volume can be extended up to 1177L.
In terms of appearance, Jiachen adopts the aesthetic design language of the Wuling Silver Label family, and the forward grille is clearly layered, which still looks very fashionable.
The design of the interior takes a relatively simple route, the 10.25-inch full-color LCD touch screen creates a good atmosphere of science and technology, and the silver chrome decoration at the steering wheel, center console, central armrest and so on enhances the texture of the entire interior.
In terms of power, Jiachen provides two sets of power combinations of 1.5L+6MT and 1.5T+8CVT, of which the maximum power of the 1.5T engine can reach 108kW and the maximum torque is 250Nm. With a CVT gearbox that can simulate 8 speeds, the comprehensive fuel consumption of 100 kilometers is 7.2 liters.
In general, Wuling Jiachen's performance in all aspects is still very good, flexible seat layout, quite fashionable interior and exterior design, the choice of power system is also rich enough, the most important thing is that the price is indeed very close to the people, the top model is only about 100,000, it is estimated that the configuration will be quite rich. And the 6-100,000 level of this MPV market is still a blank, Wuling Jiachen is bound to get a lot of attention after the arrival of The arrival, looking forward to the new car to be listed quickly.
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