Figure / Figure worm
Recently, Weibo has launched a full ip territorial function, that is, the domestic display to the province/region, the foreign display to the country, the user can not turn off the function. For a time, all kinds of "people in the United States" and "people in Japan" Internet celebrities were nowhere to be seen.
IP territories are coming, who is "naked swimming"?
Weibo IP territories are fully online
On April 28, Weibo issued an announcement that all open comments displayed the small tail function of the IP territory of the appraiser, and launched the "personal homepage level page to display IP territory" function.
According to reports, this is mainly to reduce the impersonation of hot event parties, malicious rumors, rubbing traffic and other bad behaviors, to ensure the authenticity and transparency of the disseminated content.
Some comments released on the 29th still have users who do not show the small tail of the IP territory. In this regard, Sina Weibo CEO Wang Gaofei responded on his Weibo account that at present, the front desk real-name media, enterprises, and celebrities do not show the place of belonging, because it has "front desk real name", but "background real-name authentication" users still have to show the territory, and the front desk real name is more real than the display of the territory.
On October 26 last year, the Cyberspace Administration of China issued the Provisions on the Administration of Internet User Account Name Information (Draft for Solicitation of Comments), Article 12 of which reads: "The Internet user account service platform shall display the territorial information of the account IP address on the Internet user account information page in a conspicuous manner." The territorial information of the IP address of the domestic Internet user account should be marked to the province (autonomous region, city), and the territorial information of the IP address of the overseas account should be marked to the country (region).
Multi-platform follow-up
In addition to Sina Weibo, according to incomplete statistics, in April, today's headlines, douyin, xiaohongshu, kuaishou, Zhihu and other platforms have also issued announcements that they have gradually opened the "personal homepage display account IP territory" function. Some platforms will also display a small tail of the user's IP territory in some comments or answers, and the user himself cannot actively turn on or off the function.
On the evening of the 29th, the Douyin Security Center issued an announcement: In order to prevent and control the bad behavior of individual users such as impersonating parties, malicious rumors, and rubbing traffic in hot events at home and abroad, the platform fully opened the function of displaying the IP territory of the account in personal homepages and other locations on April 29. At present, the relevant display does not support manual opening or closing.
Photo / Douyin Security Center Announcement
Also on the evening of the 29th, according to the "WeChat Coral Security" public account message, the WeChat public platform will display the IP territory when the user publishes the content, the user can not actively open or close the relevant display for the time being, the function will be tested in the near future, and the follow-up will be opened to the user according to the test situation. WeChat said that this is to further crack down on counterfeiting, rumor-mongering and other behaviors.
On the evening of April 15, Xiaohongshu issued an announcement that in order to maintain a real and interactive community atmosphere and prevent local netizens from impersonating hot events to spread rumors, it is planned to gradually open the "personal homepage display account IP territory" function.
On April 15, the Toutiao Security Center also issued an announcement that in order to maintain a real and orderly discussion atmosphere and reduce bad behaviors such as impersonating parties to hot events, malicious rumors, and rubbing traffic, Toutiao intends to display the ip ownership of the account in personal homepages and other locations, and the relevant functions will be tested on the web version from now on, and will be gradually launched in other scenarios according to the test situation.
On the above multiple platforms, some users' personal pages have shown IP territory, but some users have not yet. At present, Weibo is the first to fully liberalize IP territory. According to China News Finance, major platforms will launch this function in the future.
A large number of Internet celebrities "dew filling"
After the IP territorial function was launched, a large number of Internet celebrities appeared in their original form, "Lai Sauce in Tokyo" IP territory was displayed as Shanghai; "Nana in the UK" IP territory was Guangdong; "Wang Yaoshi in the UK" IP territory was Tianjin, as well as "cc eating and drinking in Germany" in Shandong, "Xiao Chen in India" with IP territory in Hainan, and "Chawen in Japan" with IP territory in Guangdong...
It turned out that as soon as he called a friend, he heard him say, "Just got off the plane, people are in the United States." At that time I felt like you were pretending, but I had no evidence. Now there's, "Do you dare to tweet?" ”
Interestingly, many bloggers who share local information about various provinces are located in Hunan.
Can IP territories be completely accurate?
Some people question, is the IP territory accurate?
Today's headlines said that the location of the account IP displayed by the platform is the network location of the user's last post or comment, and the account IP territory is subject to the information provided by the operator.
According to Weibo and a number of platforms, the site only displays the corresponding IP location, and does not obtain other information, positioning according to the operator's IP information analysis, if there is a problem, you can consult the corresponding telecom operator.
However, some analysts pointed out that at present, IP virtual tools on the market are emerging in an endless stream, and IP territories cannot solve problems such as rumor-mongering once and for all, and this function mainly plays a deterrent role.
Is there an invasion of privacy?
Regarding whether the act of publishing IP territory infringes on personal privacy, Hu Gang, deputy secretary-general of the Legislative Affairs Commission of the Internet Society, said that the existing laws have clear provisions on personal privacy, mainly to protect personal private information. This time, Weibo shows the IP territory, which is the province, autonomous region, or municipality directly under the central government where the IP address is located, and does not involve private information. However, if the complete IP address is displayed, through technical means, the specific location of the user can be found, which will lead to an invasion of privacy.
Hu Gang added that in many hot events recently, there have been "pseudo-scenes", rumor-mongering to win attention, spreading false information, and the platform's measures to disclose IP territory, which is conducive to controlling these chaos, improving the network ecology, and clearing the source.
Speaking in the sun is responsible
Yangcheng Evening News Review: Full open comments show ip territorial functions, which is a targeted plugging leak.
As we all know, such social platforms are usually "backstage real names, front-end anonymous", users wear vests to speak, mouth unobstructed, mouth out of the mouth is not a few. Combing through past cases, we will find that there are always some netizens posing as parties to hot events, maliciously spreading rumors, and pulling on the battlefield to attract attention and rub traffic. Its usual methods are, first, pretending to be in ×× places, and acting in a tone of "local people" appearing to say that they are making things up; second, pretending to be a person from a certain place, opposing strings and scandalizing, and deliberately making up words to attract hatred from Hela.
In a sense, the fraudulent use of "addresses" with ulterior motives and the resulting identity drift and information distortion have greatly exacerbated the fermentation and spread of undesirable trends such as "regional discrimination" and "map cannons".
It is generally believed that the Internet is open and interoperable, and the "geographical elements" in the traditional sense are not important in this field, but from the perspective of practical feedback, the group identity and stereotypes represented by "region" and "address" still profoundly affect the cognitive patterns and emotional trends on social platforms. Weibo's full open comments display IP territorial functions, which is expected to curb various tricks in the comment area to a certain extent. On the other hand, showing "territoriality" is also to restrain the impulse of individual willful behavior by mobilizing the moral norms and collective honor of the local community.
Behind the mask of IP, there is always the real self. Strengthening the connection between virtual space and the real world in an appropriate way is of positive significance for strengthening other disciplines and self-discipline, purifying the network ecology, and defending the good order of the network.
Source | Zhongxin Finance (Author: Wu Tao), Yangcheng Evening News, Zhejiang Daily, Yinxi Finance, Public Information
This issue is edited by Xueying Liu