With the technical support of the head Internet institution, what are the highlights of The new version of The Dolphin Stock App of Hualin Securities? | brokers

Dolphin Stock App takes the user as the center, focusing on scenarios such as "content, trading, financial management, and social networking", and launches a number of highlight functions such as massive information, strategic stock selection, intelligent watching, stock selection, personalized information, automatic trading, financial management, interactive community, etc., providing users with convenient and efficient one-stop services

"Investment Times" reporter Huang Fengqing

In recent years, with the rapid development of a new generation of information technology, the wave of digitalization has swept in and played an increasingly important role in various fields. As an important participant in the capital market, securities companies have increased investment in science and technology to promote digital transformation.

At the same time, as the younger generation gradually joins the army of investment and wealth management, its diversified and personalized needs also put forward higher requirements for the comprehensive wealth management service capabilities of securities companies.

As an established securities company, Hualin Securities Co., Ltd. (hereinafter referred to as Hualin Securities, 002945.SZ) actively embraces changes and is at the forefront of small and medium-sized securities companies. The company took the lead in launching the transformation strategy of technology finance, and is committed to building a new generation of young technology financial companies that are customer-centric, technology-driven, transaction-based and characterized by agility.

In the process of Hualin Securities' technology and financial transformation, the comprehensive upgrade of the Dolphin Stock App is another "masterpiece" of the company. The new Dolphin Stock App chose to debut in a way closer to the Z era - on May 1, Hualin Securities joined hands with Volcano Engine to hold a young and technological Dolphin Stock App Upgrade Conference in the Douyin @ Dolphin Stock Live Broadcast Room.

At the press conference, Lin Li, chairman of Hualin Securities, Zhao Weixing, CEO of Hualin Securities, and Tan Zhi, general manager of Volcano Engine, personally sat in the douyin live broadcast room and interacted with douyin fans on the spot. It is reported that the conference set a record for more than 500,000 online views on the whole network, of which more than 1.5 million likes were received, and the number of user comments exceeded 7.4 million, and the market response was quite positive.

"Investment Times" reporter learned that in 2021, Hualin Securities focused on the strategic goal of "building a new generation of young science and technology financial companies", actively laid out cutting-edge technology fields such as big data, artificial intelligence, and cloud computing, optimized product and service experience, and continuously improved the company's core competitiveness. This year is the second year that Hualin Securities has fully implemented the strategic transformation strategy of science and technology finance, and dolphin stock App, as a blockbuster product released after the strategic transformation of Hualin Securities, will become the core component of Internet wealth management in the company's science and technology financial map, and shoulder the important mission of realizing the landing of Hualin Securities' technology and financial transformation strategy.

So, what are the unique resources of the new version of the upgraded Dolphin Stock App? How to cut the pulse of Gen Z? How does Hualin Securities use the Dolphin Stock App to achieve curve overtaking? The conference gave the answer.

The Dolphin Stock App has been completely renewed and provides a one-stop shop

Previously, Dolphin Stock App was a stock quote software under Beijing Word Jump Network Technology Co., Ltd. After deciding to pocket the Dolphin Stock App, Hualin Securities in order to do a good job in technology research and development and user operation, better provide services to users, while further enhance the company's scientific and technological research and development and product innovation competitiveness, accelerate the company's strategy of digital transformation, after the completion of the acquisition, the first time equipped with a professional team, the Dolphin stock APP has been fully upgraded, on the basis of financial information and other content operations, embedded in securities trading, investment information and other modules, It is committed to building the Dolphin Stock App into a financial management App that truly "has to see, has to play, has to learn, and has to earn", which meets the needs of the new generation of young people.

Zhao Weixing introduced at the press conference that the new Dolphin Stock App has been officially upgraded from a "stock quotes" software to a new generation of "securities trading" software, and it is also a wealth management platform and a social one-stop operation management platform to meet the one-stop investment and financial management needs of users.

"From UI design to interaction logic to function development, Hualin Securities has carried out a comprehensive design upgrade of dolphin stock app, which is more in line with the current user experience and trading habits of mainstream investors, and also hopes that dolphin stock app can become a professional financial partner for every young investor, accompany investors to grow together, and enjoy young and enjoy investment life." Zhao Weixing said.

What are the features of the new version of dolphin stock App that "no one has me"?

According to reports, dolphin stock App is user-centered, focusing on "content, trading, financial management, social" and other scenarios, launched a large number of information, strategic stock selection, intelligent monitoring, stock selection timing, personalized information, automatic trading, financial purse, interactive community and other highlight functions, to provide users with convenient and efficient one-stop service.

Specifically, in terms of content information, dolphin stock App fully accesses the pan-financial information of today's headlines, updates more than 7,000 media content and more than 10w UGC content every day, including graphic information, videos, user social and other content forms, and establishes a rich and diverse individual stock community ecology. It is worth mentioning that the product focuses on video-based information content, emphasizing the immersive video content playback experience, which is more in line with the interaction habits of young people or Generation Z.

In terms of stock trading, relying on strong data processing and algorithm capabilities, the intelligent watch of dolphin stock app reaches the millisecond level, which can achieve real-time push, and has covered more than 50 accurate watch events such as rapid stock price pull-up, super large order selling, take profit and stop loss, etc., leading the market with similar functions; at the same time, dolphin stock App has 42 extremely fast trading channels, supporting extremely fast trading, and also supports intelligent transactions such as setting price condition orders, rising and falling condition lists, and take profit and stop loss condition lists. Among them, the dolphin staring plate is positioned as a "magic weapon to touch the fish", which is very suitable for the communication habits of Generation Z.

In terms of capital management, dolphin stock App has simultaneously launched a low-threshold flexible and free withdrawal of the current fund - "Daily Profit", so that investors' idle funds can also earn income and create greater value for customers.

In terms of interactive social interaction, dolphin stock App provides a complete set of real-time social system, open up the interaction scene between customers and customers, customers and brokers, customers and companies, in addition to stock bar and bullet screen interaction, but also with listed company board secretaries, wealth managers real-time interaction.

In the future, the platform will be fully open to investors, listed companies, financial institutions, and financial technology companies, which can enable listed companies to maintain investor relations, allow financial institutions to provide customer services, and let financial technology companies carry out secondary development and other technical services, forming an ecological platform that is co-built, symbiotic and shared by multiple parties.

In addition, the Dolphin Stock App also enjoys the three major traffic entrances of the headline "financial quotes", "stock search" and "my wallet", the excellent computing power of the third party, and the targeted package of accurate customer acquisition. At present, the number of customers downloaded by the application market of Dolphin Stock App exceeds 70 million, and the number of platform users is about 13 million, with a huge number of users.

The head Of the Internet institution technology support, explore the whole new format

On April 29, Hualin Securities issued the "Announcement on Signing Cooperation Agreements with Volcano Engines and Huge Engines". According to the announcement, according to the company's technology and financial transformation strategy and business development needs, in order to better operate the Dolphin Stock App, Hualin Securities intends to sign technical and commercial cooperation agreements with Volcano Engine and Huge Engine respectively, with a total amount of 500 million yuan.

Among them, it is proposed to sign a technical service agreement with Volcano Engine with a total amount of 150 million yuan, entrust Volcano Engine to provide technical services including but not limited to content cooperation, data marketing suite, AI creative interaction, audio and video, R&D middle office, data middle office, public cloud, financial cloud, and private cloud; intends to sign a cooperation agreement with Huge Engine with a total amount of 350 million yuan to cooperate with Huge Engine on digital solutions and digital promotion.

Hualin Securities said that the signing of the cooperation agreement is conducive to improving the company's financial technology level, customer service capabilities and market competitiveness, and can better realize the company's technological financial transformation and strategic layout in the securities market.

At the press conference on May 1, Hualin Securities officially announced that it had reached a cooperation agreement with volcano engine and huge engine, and more details also surfaced.

Tan Tou said that the three major solutions provided by Volcano Engine connect IaaS, PaaS and SaaS, providing a complete end-to-end solution for the needs of the new version of the Dolphin Stock App. In terms of intelligent content operation, Volcano Engine relies on content ecology such as Toutiao and Douyin and leading technologies such as AI quality inspection and recommendation algorithm to build a user life cycle growth system from content construction to content operation for Dolphin Stock App. The intelligent experience solution provided by Volcano Engine helps to stimulate users to actively participate in community interaction through various leading special effects and video cloud technologies, bringing users an innovative and refreshing experience.

In addition, Volcano Engine also provides financial cloud solutions for the new version of dolphin stock app, providing computing, storage, networking, security, research and development, business risk identification and other services required for securities to the cloud; builds business applications through cloud-native methods such as containerization and microservice governance to respond more quickly to the peak demand of securities users and achieve on-demand scaling; and the one-stop solution of "cloud + research and development" can provide long-term support for the rapid growth of the new version of dolphin stock app users.

The "Investment Times" reporter learned that with the support of the volcano engine, Hualin Securities can further enrich the portraits of existing Dolphin stock App users through quantifiable, diagnostic, optimizable and multi-dimensional intelligent algorithms. On this basis, Hualin Securities will operate customers in layers according to the planned operation structure and promote the transformation of key customers.

Liu Yameng, CTO of Hualin Securities, said that the new generation of wealth management services is inseparable from the support of digital capabilities. The combination of Hualin Securities' financial services and the powerful data capabilities of volcano engines not only improves the efficiency and experience of the original functions, but also deeply integrates, explores new formats, and creates new growth points.

Relying on the strong technical support of the head Internet institution, Hualin Securities will more effectively jump out of the restrictions of stock trading software, design a user interaction experience close to the mainstream group in the future, and build a user life cycle operation system based on the numerical model and equity system of user growth, and truly create a new generation of Internet brokers.

Adhere to the strategic transformation of science and technology finance, and continue to increase investment in scientific research

The cooperation with Volcano Engine and Huge Engine has injected more imagination space and possibilities into the technological and financial transformation of Dolphin Stock APP and Hualin Securities. Another focus of investors and shareholders is how to translate such a wealth of unique resources into user growth.

At a recent shareholder open day, Zhao weixing introduced investors to three main ways Dolphin Stock App can grow users. The first is to achieve online precision marketing through a combination of personalized algorithm recommendations, big data AI modeling and huge engine targeting packages. The second is the entrance operation of the headline ecosystem. The third is to use the company's business linkage to achieve corporate financial management and the company's downward salary financial management of enterprise employees.

To this end, Hualin Securities vigorously organizes talents to escort. Since the reform of the "tribal system", Hualin Securities headquarters has laid out 8 major scientific and technological financial tribes to achieve the provision and development of financial products and the conversion of users; it is understood that the company is applying for the establishment of technology subsidiaries to unify product research and development and data processing in the future; at the same time, since last year, Hualin Securities has begun to implement digital branch transformation, and will carry the user management of dolphin stock App in the future, and realize one-to-one exclusive services and customer stratification online and offline at the same time.

Under the financial technology transformation strategy, Hualin Securities continued to increase investment in technology research and development. According to the annual report, hualin securities information technology expenditure in 2021 was about 347 million yuan, a substantial increase of 293.98% over the 88 million yuan in 2020, accounting for 25.17% of the operating income. Through the extensive recruitment of talents from Internet head enterprises and the construction of a scientific and technological financial team, last year, the company's officially hired scientific and technological financial talents accounted for 83% of the new recruits at the headquarters, and the proportion of scientific and technological talents in the company's headquarters has exceeded 50%.

It is understood that in the future, Hualin Securities will follow the strategic deployment of science and technology finance, take the customer as the center, take the technology as the driver, and take the content as the starting point to build a future-oriented online, platform-based and intelligent financial technology ecosystem.

As the first mobile financial application product in the whole market that integrates the massive content traffic of the head Internet company and the professional asset management capabilities of securities companies, the Dolphin Stock App will become an important part of Hualin Securities' differentiation, specialization and characteristic development, and create a second curve of user and profit growth.