Robust Body: The new MLA-Flex Luxury Electrified Architecture further optimizes body rigidity and provides a solid foundation for suspension performance, taking vehicle comfort to new heights
§ Respiratory Health: The in-car air purification system Pro is equipped with PM2.5 filtration and nanoe X technology, which significantly reduces odors, bacteria and allergens in the car
The Four Main Seats in the car are equipped with next-generation headrest noise-cancelling speakers for a luxurious and quiet experience
All-round technology: The advanced integrated chassis control system relies on the Advanced Dynamic Response Pro and all-wheel steering system to ensure driving comfort at all times
§ Ultimate Experience: The Luxurious Cockpit with Premium Luxury Executive Seats provides an extraordinary luxurious texture for the second row of passengers, while a seven-seater model is added to allow more occupants to share the luxury experience
(Shanghai, April 27, 2022) – The new generation of Range Rover was officially launched, once again carrying forward the family DNA of Seiko luxury, taking the fusion of luxury, exquisite craftsmanship and powerful performance to a new level, showing the prestigious driving experience of new modern luxury in every detail.
The new Generation Range Rover Plus Edition
Whether it's the bustling entrance to the opera house or the inaccessible highland Gobi, the new generation of Range Rover presents its concept of creating a luxurious journey for users in every detail, making the car far beyond its mission as a physical means of transportation, but significantly improving the digital experience and travel happiness of drivers and passengers. With the support of the new MLA-Flex luxury electrification architecture, the forward-looking intelligent integrated network is coordinated, which has achieved this luxury SUV model that is unique in the digital and luxury experience level, interpreting a new chapter of new modern luxury.
Nick Miller, Product Director of the new Generation Range Rover, said: "The new Generation Range Rover draws on the essence of the family's more than 50 years of development, incorporating cutting-edge technology into the heritage to create a sophisticated, relaxed driving experience. From the inside out, not only can the vehicle suspension respond to road changes in real time, but also a pair of noise-cancelling speakers are installed in the headrests of each of the four seats, and the in-car air purification system Pro, which eliminates odors and viruses, strives to create a quiet and luxurious driving experience that users can imagine. ”
New MLA-Flex luxury electrified architecture
The new generation of Range Rover's leading body structure enables its luxurious driving experience, and the vehicle is based on the MLA-Flex luxury electrified architecture, achieving a higher level of body stiffness and noise reduction.
The new generation of Range Rover is based on the MLA-Flex luxury electrified architecture
It is worth mentioning that the flexibility of the MLA-Flex luxury electrified architecture ensures that the new generation of Range Rover can be equipped with a new V8 petrol engine, mild hybrid powertrain and other diversified options.
At the same time, Land Rover engineers worked tirelessly to select the right materials for each design element of the model to optimize body weight and rigidity, creating three ring body reinforcements within the body structure of the A-pillar, C-pillar and D-pillars, and a fourth reinforcing ring structure around the door openings. Innovative casting technology and the use of high-strength steel have increased the torsional rigidity of all models, including panoramic sunroof configurations, by 50 percent. The steel front bulkhead is arranged in a closed cross-section, which provides a sound insulation effect comparable to double glazing, and improves the noise suppression performance by 24%.
The third generation of active noise reduction technology
Empowered by the new MLA-Flex luxury electrified architecture, the introduction of the third generation of active noise reduction technology has enabled the new generation of Range Rover to create a very quiet cockpit in different road conditions. Equipped with a new generation of active noise cancellation technology, the British Treasure sound system features 34 speakers and a subwoofer with an output of up to 1,600 watts. The new noise cancellation system features a pair of 60 mm speakers on each of the four headrests to collect and monitor wheel vibration, tire noise and engine operation noise, and emit reverse sound waves through the speakers to effectively counteract the noise. The active noise cancellation system reduces external noise and vibration to 1KHz, ensuring a quiet cockpit experience like headphones for occupants.
The realization of these leading technology configurations benefits from the superior overall systems engineering of the new generation Range Rover and the new heights reached in research and development. Multi-technology means enable the speaker to simultaneously achieve high-fidelity music playback, Bluetooth phone operation, active noise reduction, navigation indication, parking alarms, and even a driver warning sound with the help of a 10-digit signal processor. The system's processing power has been increased by up to five times and can handle up to 50 individual audio streams.
The new noise reduction system has a wider frequency range than before, clearly issuing navigation commands and warning prompts to the driver while minimizing interference with passengers. The MLA-Flex electrification architecture, combined with the excellent aerodynamics of the new Generation Range Rover and the coordinated operation of intelligent systems, create a luxurious and quiet cockpit that allows occupants to enjoy immersive notes in a tranquil space.
In addition, Land Rover engineers used a clarity index that measures the ability to dialogue to assess the degree of optimisation of interior space noise, and the results showed that the new generation of Range Rover is one of the quietest models in the market segment, significantly reducing road noise, wind noise and structural noise on the move.
Excellent aerodynamics
Intelligent aerodynamics contribute significantly to the realization of the new generation of Range Rover's quiet cockpit. Land Rover's design and engineering departments work closely together to create a refined, minimalist design of the car silhouette, making it a luxury SUV with the leading level of aerodynamic performance.
At the same time, the front area of the vehicle is reduced without affecting the interior space, and the nearly glass-flush ABCD column strives to minimize the turbulence generated when air flow through the side of the vehicle compared to the previous 10 mm lower roof. The stern-style rear ensures that air contact with the vehicle is minimized during driving, while the refined design, including the laser-welded roof and hidden waistline, allows the window glass surface to be integrated with the curved surface of the body, effectively reducing wind noise.
In-car air purification system Pro
The new generation of Range Rover enhances the driving pleasure of luxury SUVs with a range of advanced air purification systems. The in-car air purification system Pro is the pinnacle of this technology. It combines two nanoe X ionizers for allergen reduction and pathogen removal, helping to significantly reduce odors and viruses, and together with a carbon dioxide management system and a PM2.5 air filtration system, it significantly purifies the air.
Experiments have proved that nanoe X technology can effectively purify viruses including SARS-COV2. It works by condensing moisture from the air inside the car, breaking it down into tiny charged particles that react with air pollutants so that pathogen particles can be captured and neutralized without having to pass through a filter. This process produces trillions of hydroxyl (OH) radicals that are encased in nanoscale water molecules that react with pollutants in the air. The new system provides 20 times more OH radicals than before, and the new Generation Range Rover cabin rear is also equipped with a separate system unit to ensure equally clean air quality for all passengers in the car. Under laboratory conditions, it is up to 97% effective against common bacteria and contaminants within 30 minutes and more than 99% effective against SARS-COV2 in independent tests1.
In addition, the new model is equipped with an enhanced cockpit air purification system that can present indoor and outdoor PM2.5 air quality levels on the central touchscreen. To optimize cabin air quality, the CO2 management system can also be activated in the touchscreen, which can be used in conjunction with the cockpit temperature controller to selectively open the circulation door to allow fresh air to enter while monitoring the concentration of CO2 in the cabin, restoring balance to the cabin air environment and reducing the risk of drowsiness for the driver. The high-efficiency cockpit air filter is equipped with an activated carbon layer, which is paired with an anti-allergen layer to effectively remove odors and volatile organic compounds (VOCs).
Users do not need to start the engine to purify the air in the car before traveling with remote "purification" functions, including cabin cleaning and air purification functions. The four-zone individual automatic air conditioning system is equipped with additional heaters and air conditioning units, as well as nanoe X equipment dedicated to the rear of the cabin.
Intelligent electronic air suspension
The new generation of Range Rover's free-standing air suspension, paired with Land Rover's first five-link rear axle and dual-valve shock absorbers, provides an effective barrier to bumpy surfaces.
As the first luxury SUV in history to be fitted with an electric air suspension system, the industry-leading air pump volume, paired with a two-valve shock absorber, reacts in less than five milliseconds for extraordinary driving performance. By connecting with an adaptive dynamic system, the technology also controls body pitch due to speed changes, ensuring that the vehicle is always in optimal driving condition.
The electronic air suspension is directed by Land Rover's new Integrated Chassis Control System, which integrates a range of advanced technologies for easy handling of driving stability and all-terrain capabilities. These technologies include an active roll control system (eARC) and an advanced dynamic response system that instantly outputs up to 1,400 Nm of torque to the anti-roll bar, ensuring body stability. The lightweight system also contributes to increased efficiency compared to conventional hydraulic systems, reducing CO2 emissions by up to 8 g/km.
Exclusive luxury executive seating
The new generation of Land Rover's signature front commander seats and rear stepped seat layout ensure all-round visibility, with up to 1,220mm of effective legroom in the second row. At the same time, the lower heel placement improves the comfort of passengers on long journeys.
The rear executive class seats combine the comfort of a four-seater model with the versatility of a five-seater model. With the click of a button, the power-expandable central armrests can be easily slid into place, separating the left and right seats, making the original five-seater model a four-seat executive model. The central control integrated 8-inch touch screen can be controlled including seats, air conditioning and doors. The rear air-conditioned heated seats offer four-way electric lumbar and headrest adjustments that can be tilted 4 to 12 degrees for optimal support angles.
The front seats with executive comfort enhance shoulder support with plus hot armrests, centre console and cushions with hot stone massage, while the rear executive seats add footrest and leg rest heating for a true first class travel experience.
Luxurious seven-seat layout
In terms of spatial functionality, the new generation range Rover range Rover wheelbase based on the new MLA-Flex luxury electrified architecture has been increased by 75 mm, providing spacious and comfortable seating space regardless of the model selected. The long wheelbase version adds an additional 200 mm of longitudinal space for a luxurious feel of space. At the same time, the seven-seat layout created for the first time for a long-wheelbase model provides the ultimate driving experience while ensuring the elegant texture of the whole vehicle.
In the rear of the vehicle, the clever design of the second row of seats creates a more spacious and unobstructed space for access to the third row of seats, which can be moved forward and folded at the click of a button, facilitating the entry and exit of the third row of passengers. In addition, the heated third row of seats folds onto the trunk floor, its comfortable backrest rivals the second row seats of mainstream models, and the legroom of up to 864 mm wide provides a comfortable seating space for adult passengers of average stature even on long journeys.
The superiority of the stepped seat layout is reflected in the fact that the third row of seats is 41 mm higher than the front seats, taking into account excellent visibility and comfort, allowing all passengers to interact freely while enjoying their own personal space. The armrests on both sides maintain a sense of luxury while being equipped with a home power connector, cup holder and small storage case.
In addition, passengers can customize the individual cabin atmosphere by autonomously configuring the 30-color door lighting, lower cabin lighting, instrument panels, and ambience lights on both sides of the third row of the seven-seater model. Details, including lighting harness buckles, reduce the difficulty of use at night and show the attention to detail in the design concept.
Practical cockpit storage space
Land Rover's team of designers and engineers has created a new smart storage device by repeatedly investigating customers' habits of using storage space on previous Range Rover models, which not only ensures elegant and clean interior lines, but also meets user needs for flexibility and convenience.
The new Range Rover's console has an open storage combo that allows users to quickly access their supplies, and a closed storage space large enough to accommodate a conventional tablet-sized capacity of up to 3 litres under the central armrest. The area also features an integrated refrigerator with front center armrests, which provides storage environments as low as 5 degrees Celsius, rapid cooling of 4 bottles of 500 ml drinks, etc
Smart trunk
Since 1970, the split tailgate design with the upper and lower splits has been a classic element of the Range Rover. Building on the classics, the new generation of Range Rover has upgraded it to bring further versatility and convenience with new technology.
For the first time, the five-seater model introduces an electric folding luggage lid that combines the practicality of a rigid luggage lid with the convenience of a retractable design. Simply open the upper tailgate and the trunk's curtain folds automatically, creating a spacious storage space. Inside the tailgate, the new Range Rover is equipped with a multifunctional trunk storage board that provides a wealth of practicality in storing luggage: it can be flipped vertically to form a horizontal partition in the trunk for easy fixing and access to loose items such as bottles, or it can be flipped in the opposite direction to become the seat back of the tailgate outdoor activity kit. The separator is designed to withstand pressures up to 750 Nm and has passed up to 10,000 tests of use in this pressure environment.
The all-new Range Rover is a versatile and practical luxury SUV. Even the seven-seater model has up to 312 litres of luggage space, making it easy to fit two suitcases, a stroller or a golf bag behind the third row of seats. In five-seat mode, the new Range Rover Plus edition can reach more than 1,000 litres in capacity, with the second row folded forward to accommodate up to two metres and up to 2,601 litres of luggage.
Tailgate outdoor activity kit
The new Tailgate Outdoors Kit takes the concept of a multifunctional trunk storage board to a whole new level, creating a relaxing outdoor atmosphere alongside lighting and audio equipment. The tailgate is activated by InControl OS 2.0 and audio is played with the help of the speakers closest to the rear in the car and four dedicated tailgate speakers, while the dimmable spotlight provides high-intensity illumination, even at night, for up to two hours.
The tailgate outdoor activity kit also features luxurious leather custom cushions under the trunk floor, which are combined with the lower tailgate and the multifunctional trunk board to form a new seat, and the cup holder on the same door is designed for the water cup, creating a more user-friendly design for a more comfortable trunk experience.
Since the early generation of Range Rover successfully opened up the luxury all-terrain SUV segment in the early 1970s, as the brand's proud flagship model, Range Rover has always adhered to the user-oriented, exquisite craftsmanship for global consumers to create a glorious luxury feeling. Today, the new generation of Range Rover has been passed down for five generations, once again carrying forward the Seiko luxury gene that the Range Rover family is proud of and continuing to lead the best in the field of luxury SUVs, through pioneering engineering innovation and forward-looking technology, and jointly interpreting the future of neo-modern luxury with users in self-breakthrough.