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The pre-sale order broke 4,000 units and sold to 252,800 luxury car cars, is it really so hot?

Lincoln Z in the pre-sale stage before the listing, the order exceeded 4,000 units, this second-tier luxury brand to create a medium-sized car is really so hot? Those consumers who place orders in advance basically pay attention to this car for a long time, and the practical significance of judging whether a model is hot or not is not hot through the order, after all, the order can be cancelled at any time, and they want to judge the real market of a model, or the sales data is reliable. Lincoln Z is listed on March 12, its March sales have been announced, 1821 units, 20 days sold more than 1800 units, for a new car of more than 250,000 yuan, although the sales data is not brilliant, but also acceptable. So why did the Lincoln Z "grab a bite" from the "old" competitors of the Mercedes-Benz C-Class, BMW 3 Series and Audi A4L?

The pre-sale order broke 4,000 units and sold to 252,800 luxury car cars, is it really so hot?
The pre-sale order broke 4,000 units and sold to 252,800 luxury car cars, is it really so hot?

It all starts with lincoln Z's product strength. The car is priced at 25.28-34.08 million yuan, the whole series is equipped with a 2.0T+8AT powertrain, and the 2.0T engine does not distinguish between high and low power, are the maximum power of 246 horsepower and 346 Nm peak torque, 6.8 seconds can complete 0-100km/h acceleration, power output is still OK. In contrast, BBA's similar models, their 2.0T engines are distinguished from high and low power, Mercedes-Benz C-class does not provide 2.0T engines, only 1.5T + 48V mix system, and 1.5T also distinguishes between high and low power, from this point of view, Lincoln Z is still very thick.

The pre-sale order broke 4,000 units and sold to 252,800 luxury car cars, is it really so hot?
The pre-sale order broke 4,000 units and sold to 252,800 luxury car cars, is it really so hot?

In terms of size, the length of lincoln Z is 4982mm, the wheelbase is 2980mm, the size of the B-class car is very large, its size is not even inferior to those imported C-class cars that have not been lengthened, taking the imported Mercedes-Benz E-class as an example, its length is 4942mm, the wheelbase is 2939mm, the size is not as large as lincoln Z, which can also be explained from the side, the size of Lincoln Z has "leapfrog" potential. In terms of price, Lincoln Z is from 252,800 yuan, needless to say that the B-class car of the first-line luxury brand, even in the second-tier luxury brand of the same class, its entry price is also very advantageous, as a reference, Cadillac CT5 is 279,700 yuan, Volvo S60 is from 296,900 yuan, the entry price is higher than lincoln Z, although they have certain discounts, can directly reduce the pricing can get more consumers' goodwill, isn't it?

The pre-sale order broke 4,000 units and sold to 252,800 luxury car cars, is it really so hot?
The pre-sale order broke 4,000 units and sold to 252,800 luxury car cars, is it really so hot?

In terms of interior, the 12.3-inch LCD dashboard and 27-inch central control screen are standard in the whole series, support satellite navigation, voice recognition control, Internet of Vehicles and OTA upgrades, etc. Medium and high-end models also support facial recognition, etc. All aspects of the performance are remarkable, and it is reasonable to achieve certain sales results. The seemingly "perfect" Lincoln Z also has drawbacks, it is based on the horizontal front-drive platform, which is much inferior to the longitudinal (front-drive) rear-drive platform of the BBA's peer model. In terms of chassis, Mercedes-Benz C-Class is multi-link front suspension, Audi A4L is five-link front suspension, Volvo S60 is double wishbone front suspension, and Lincoln Z is McPherson front suspension, simple structure, low cost, from the chassis point of view, it seems to be able to verify the "penny for a penny" truth.

The pre-sale order broke 4,000 units and sold to 252,800 luxury car cars, is it really so hot?
The pre-sale order broke 4,000 units and sold to 252,800 luxury car cars, is it really so hot?

According to the owner's reputation, most car owners have given the Lincoln Z rear riding comfort a high evaluation, the space is very spacious, the rear platform is not high, and the power output is still very abundant. Its disadvantages are mainly the poor low speed and smoothness of the gearbox, and you can feel a slight sense of frustration. In addition, its brake pedal is heavier, and there will be a "nod" when pressing hard. Some car owners also reported that the tire noise of the car is very large, and the sound insulation effect is generally not opened up with the mainstream B-class car of the joint venture brand.

Overall, lincoln Z has a certain strength, it can achieve 1821 units of sales in 20 days of listing is also a normal performance. What do you think about Lincoln Z?

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