As we all know, design is very important for cars, after all, the first look of the car is good, and things that don't look good will inevitably be disliked, just like the new BMW 7 Series just released. Although BMW is very famous as a luxury brand, in the design of this piece, BMW is not less complained about.
The image of the "pig nostrils" is clearer
Generally speaking, the design of a car contains the designer's imagination and has become an art.
As a result, in the tireless competition for model design by many car manufacturers, we have indeed presented us with many classic designs, such as the Ford Model T in 1908, the BMW 303 in 1933, the Volkswagen Beetle in 1938, the Jeep in 1941, the Mini in 1959... They have left a glimpse in the history of automobiles for more than a hundred years.
The reason why these models are so classic is often that people have eye-catching features, and returning to BMW, the crowd-oriented rectangular grille design it first adopted on the BMW 303 in 1933 is also a very distinctive feature of the BMW family, and this unique design has been continued to this day. However, those who pay attention to BMW know that now its double kidney grille has been broken, and even its classic double kidney grille has been ridiculed as a "pig nose" by netizens, which is more obvious on the new BMW 7 series.
It can be seen that the front face of the new BMW 7 Series that has just been released is more and more exaggerated, the double kidney style air intake grille has been enlarged, especially in the longitudinal stretch, and the distance between the two grilles has become relatively compact, which is very different from the image of the old BMW 7 Series. It is worth mentioning that the headlights on both sides of the new BMW 7 Series have also changed, abandoning the "angel eye" headlights we know as it, but adopting a split design, and the overall shape has become more narrow and long.
Although a thousand people have a thousand opinions on aesthetics, it is really impossible to conclude the conclusion, and it is successful to be accepted by most consumers. But the oversized nostrils + slender squinting headlights, but also let the BMW 7 series in the netizen comment area after revealing the true face also fried, most people think that this design is not very coordinated, but also ridiculed "the kidney grille is getting bigger and bigger because of the love of upstarts", and even some people "said that this pig nose image came out, Mercedes-Benz S-class are more pleasing to the eye."
Although the shape is exaggerated, but the interior is invincible?
In the law of model updates, most of them follow the principle of "a small modification every two years, a big replacement every five years", and if it is a luxury car, even if the manufacturer will not make much change to the appearance when making a small modification, it will also launch some limited edition or set version of the model, which shows the importance of the value in the automobile market.
For BMW, each design change seems to be an increase in the double kidney grille. After all, BMW's unique grille will not make consumers feel aesthetic fatigue, if not most people will still question that it is still BMW? Perhaps it is under this driving force of both inheriting classics and demanding change that BMW has chosen to increase the double kidney grille.
However, if you put aside this design, the new BMW 7 Series still has a lot of surprises. For example, in terms of size, its length, width and height are 5391mm/1950mm/1544mm, and the wheelbase is 3215mm, which is definitely the largest BMW 7 in history, after all, this car length and wheelbase even BMW X7 have to call "big brother". In the interior of the new car, the new BMW 7 Series is more luxurious than ever, the front console is equipped with a 12.3-inch + 14.9-inch dual screen design, even in the rear row, you can choose a 31-inch 8K resolution giant screen, it will be folded down from the top of the head, and the door panel is also equipped with a 5.5-inch armrest touch screen, this high-tech atmosphere seems to be only common in concept cars.
As for power, the new BMW 7 Series will have fuel, plug-in hybrid and pure electric models, all of which are covered. Among them, the fuel version of the model will provide an optimized 3.0T in-line six-cylinder turbocharged engine (B58) and a new V8 engine, the 3.0T engine has two adjustments of low and high power, the maximum power is 286/380 horsepower, and the maximum power of the 4.4T engine is 544 horsepower. In addition, the plug-in hybrid version of the M760e xDrive will adopt a hybrid system composed of a straight six engine and an electric motor, with a maximum power of 571 horsepower; the pure electric version of the model has a maximum power of 544 horsepower, a maximum torque of 745 Nm, a 0-100 km/h acceleration of only 4.7 s, and a cruising range of up to 625 km (WLTP) working conditions.
Editor's note
It's not an exaggeration to say that this era is a face-watching era, so the changes to the new BMW 7 Series will be difficult to accept at the beginning. But if this embarrassing period is over, there may be many people who are really fragrant, after all, this Million Luxury car does have remarkable places in other aspects, so if the BMW 7 Series and Mercedes-Benz S-Class are in front of you, who will you choose? Whose design do you think looks better?
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