Zhongguancun online news: Recently, the data and statistics agency released the mobile phone shipment report for Q1 2022. Due to unfavorable economic conditions and weak seasonal demand, global smartphone shipments fell by 11%, Samsung won the championship with a share of 24%, Apple and Xiaomi ranked second and third with 18% and 13% respectively, and OPPO (including OnePlus) and vivo ranked in the top five with 10% and 8% respectively.
2022 Q1 World Mobile Phone Shipment Ranking
According to the analysis, although the demand for the iPhone 13 series has not decreased, the new iPhone SE3 has become a new force for Apple to occupy the mid-range market, and the A series similar to Samsung's positioning is inseparable. The overall quality of the S22 series launched by Samsung Q1 is excellent, and the S22 Ultra has absorbed the large-screen design of the Samsung Note series, attracting a large number of full-screen fans to buy.
Looking to the future, the current supply chain premium situation is gradually alleviating, which will help alleviate the cost pressure that manufacturers are forced to face, and soon radiate to mobile phone products, reduce their average selling price, and consumers can also buy more cost-effective high-quality models at low prices.
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