Tesla has been repeatedly questioned by users on the issue of after-sales, the owner of the car accelerated because of the wrong power, and the owner of the car rear-ended because of the female brake force. What is even more puzzling is that some people even threw cans at the state grid in an attempt to divert the blame, believing that the high current of the national grid is the reason why the vehicle failed to start after the owner charged the super pile.
Thankfully, the State Grid is not so soft persimmon, and overnight, the State Grid issued a statement that simply explained why.
First of all, the statement mentioned that Tesla used its own super electric pile at the time of the accident, which is unique to Tesla, in theory, its peak charging power is 250KW, and the battery pretreatment scheme can speed up the charging speed.
The new technology coupled with the extremely fast charging speed, if the current is unstable, is likely to cause problems, leading to accidents. Secondly, we need to understand that the national grid is a large power source that supports all loads of the power grid, the power quality is in line with national regulations, and the high-voltage transmission grid is not directly related to the user terminal, but is transmitted through transformers and circuits in the region.
The transformer is only responsible for one patch, and if it fails, it is not only the Tesla charging pile that will cause problems for users in the entire region. On the day of the incident, except for Tesla, user feedback did not fail.
Finally, the State Grid suggested that Tesla ask professionals to seriously investigate the cause of the vehicle charging failure, have good reasons, and find the crux of the problem.
In addition, I would like to add that the role of the charging pile is not only to charge, it also has the ability to regulate the voltage, even if the current is unstable, it can ensure the stable output of the voltage, rather than because the current is unstable, resulting in body failure.
In the face of a backlash from State Grid, Tesla finally chose to apologize, which state grid claimed was a high-tech supercharger worth hundreds of thousands of dollars, but ultimately failed. When something went wrong with a product, Tesla first tried to find out what was called a "reasonable" cause and blame it on a third party, was it simply because the company didn't train its employees in PR awareness?
This is the result of a lack of corporate responsibility and responsibility, which has long formed a corporate culture that will only make consumers consumers. But from the current situation, Tesla's sales have not been affected by negative news, with its nationalized low-price strategy, technically skilled exterior design and extremely comfortable operating experience, the iPhone is expected to become an arcade machine.
On July 27, Tesla released the second quarter of 2021 financial report, showing that Tesla's revenue was about $11.958 billion, 98% year-on-year, net profit was about $1.142 billion, 813% year-on-year, and net profit attributable to shareholders was 998% year-on-year, which was also the first time in Tesla's history that it exceeded the $1 billion mark.
Monthly revenue of 77.4 billion yuan, which means that Tesla has become a company with an average of $800 million per day, although Tesla technology safety explosion accidents are frequent, but Chinese car friends are very fond of Tesla.
In this regard, some friends can't help but ask, where should our own brand of new energy electric vehicles go?
Is Tesla the dream "black wolf" of the automotive industry, or is it a "catfish in the water"?
Having said all that, I would like to briefly review the history of American brand cars entering China, and now we are no strangers to joint venture brand cars, but when Thomas Murphy (Murphy), a member of the board of directors of General Motors in the United States, first proposed the idea of establishing a joint venture when he visited China in 1978, some veteran automakers were not sure if they could try this new way of cooperation.
According to Murphy, a joint venture is about putting money in one pocket, putting it together, and then losing it together, just like capitalism and socialism marry, start a family, and form a community of interests.
At a critical moment, Deng Xiaoping approved the establishment of a joint venture, and in July 1979, the Second Session of the Fifth National People's Congress passed the Law of the People's Republic of China on Sino-Foreign Equity Joint Ventures. Shanghai is eager to introduce advanced car assembly lines to provide kind quotations to some of the world's most well-known automobile manufacturers.
But the results have been disappointing, with foreign companies generally lacking enthusiasm for the Chinese auto market, and even General Motors (GM), which initially proposed a joint venture concept in China, said the conditions for Chinese production were not ripe until 1984.
But Shanghai's loess red brick houses, with only a few gas stations in the city, have nothing to do with modern industry, let alone Martin Post, a German executive who took over the Shanghai Volkswagen project, wrote in his memoir" "1,000 Days in Shanghai":
For a moment, I stopped breathing and stared at the untimely factories in front of me, my mind blank, these dusty shacks are car factories?
It is in places like this that Volkswagen wants to produce cars with Chinese. What Volkswagen did not expect was that this "marriage" was a key step towards becoming the world's largest automobile group.
With the development of China's auto industry, Volkswagen started in the Chinese market, selling more than a third of the world's cars in China.
Today, 43 years later, Shanghai has welcomed an uninvited customer - Tesla, the dark horse of the new energy automobile industry.
In May 2018, the Customs Tariff Commission of the State Council issued an announcement to reduce import tariffs on complete vehicles and parts from July 1, 2018, and Tesla lowered the guidance price of models sold in China, hoping to seize the new energy vehicle market.
After Trump was elected President of the United States, on the occasion of the escalation of Sino-US economic and trade frictions, Musk rushed to Shanghai to sign an investment agreement for pure electric vehicle projects, and in October, Tesla and the Shanghai Municipal Bureau of Planning and Land Resources officially signed a land transfer contract, which marked the official landing of tesla's Shanghai gigafactory project, and tesla's Shanghai gigafactory area will reach more than 1,200 mu (more than 860,000 square meters).
Musk's series of thunderous actions made it clear: Tesla needs China. In this regard, the mainland is also enough to give this guest from afar "face".
As we all know, Tesla's landing in Shanghai almost completely relies on Chinese loans, and the administrative approval is also all the way to the green light, from the signing of the contract to the delisting of the land to the start of operation, it took only 15 months, Tesla ran out of Shanghai at a new speed, to achieve openness to the outside world.
China for Tesla, and even for Tesla's own son, are mutual understanding and mutual concessions, China's vast new energy market, coupled with a huge auto manufacturing talent and mature supply chain, not only for Tesla to create more opportunities, but also greatly reduced manufacturing costs.
So if Tesla comes to China, it can make money, it can make more money, so why open tesla's door to Shanghai?
This requires a systematic analysis of what Tesla can bring to Shanghai by building a factory in China.
First of all, Tesla and the Shanghai Municipal Government signed a 50-year lease agreement on the land use right of the Shanghai factory, which shows that Tesla's Shanghai factory will invest about 14.08 billion yuan in 5 years and pay about 2.23 billion yuan in taxes from 2023;
Of course, taxes are only a small part of the matter, and it is unrealistic to think that introducing Tesla to Shanghai would cement the economic relations between China and the United States at that time, and that Tesla could change the tone of the Trump administration on its own.
In fact, this is a great progress for China, first of all, although Tesla has been repeatedly criticized in the Chinese market, its position in the new energy automobile industry cannot be denied, Tesla's product design concept, and its layout of global marketing means, are issues that need to be considered inside and outside the industry.
For Shanghai, Tesla's entry will bring Shanghai the Tesla factory known as the "highest degree of automation", providing rich practical experience for the development of fully automatic intelligent production in Shanghai, and more importantly, Tesla will become a new benchmark for foreign investment in China, so that more innovative multinational companies can see the potential of the Chinese market and the power of intelligent technology production.
Choosing to enter Shanghai in this way is in line with Shanghai's current urban positioning, and how to accelerate the construction of a scientific and technological innovation center with global influence? In the words of Li Qiang, chairman of the Shanghai Municipal Committee of the Chinese People's Political Consultative Conference, efforts should be made to enhance the ability to innovate and the concentration of innovation, and cannot be limited to the narrow pattern of "single-handedness".
Secondly, back to the previous question, is Tesla the "giant wolf" or "catfish" of the automotive industry?
Tesla and Shanghai hand in hand, in fact, is a win-win situation, many people believe that the introduction of Tesla is to send money to Musk, cutting off the future of domestic brands such as BYD and Weilai, just like throwing bricks on the calm lake, undermining the stability of the domestic automobile market.
It is not difficult to imagine that the entry of powerful car companies such as Tesla has undoubtedly raised the competition threshold of China's automobile industry, and the competitive environment of survival of the fittest has suddenly shifted from a closed domestic market to an international market, and independent brands have to confront foreign brands.
In bydy's case, it is clear that the main market is the low-end market, now the mid-end market, Tesla is the high-end market, and now in order to reduce the dimensionality reduction blow, the original different track players, the future competition will definitely be the same.
It is foreseeable that this will bring great pressure to independent brands, but there is no pressure, where is the driving force for closed-door car building and open competition, which is more conducive to the development of automobiles?
Apple's entry into the Chinese market is the best example of the rapid development of China's industrial chain, so instead of comparing Tesla's introduction to "attracting wolves into the room", it is better to take new energy vehicles as the general trend of the automotive industry.
China has seized this opportunity, it is likely to catch up with Tesla in the automotive field, introduce Tesla, or let the stagnant new energy vehicle market erupt, once China becomes the world's largest automobile consumer market, China's new energy automobile manufacturing industry will be fully activated, let us wait and see!