On April 13, the first SUV of Dongfeng DSMA platform and the first SUV of Dongfeng Mach Dual Engine - Dongfeng Fengshen Haoji were officially unveiled. It is scheduled to open in late May 2022 and will be officially launched in the third quarter.
As the annual blockbuster new car of Dongfeng Fengshen, Haoji is not sloppy from the outside to the inside, compared with Dongfeng Fengshen's previous products, there is no small progress in the maturity of design and the sense of high-grade. In terms of appearance, its front face adopts a large area of spindle grille, the internal structure is straight waterfall, and sprayed with a sporty black coating, the visual impact is quite strong.
The narrow long light group that is "squeezed" above has a Z-shaped lightning arrangement, and the light source texture is very good, taking into account the sense of technology and sports atmosphere.
Since it is positioned in a medium-sized SUV, the size of the new car is naturally not stingy, and the wheelbase has reached 2825 mm, which also brings a very slender side, with a simple waistline and a large area of curved surfaces, creating a smooth shape, but without losing a sense of stability.
The roof, A/B/C pillars, exterior mirrors, door handles, wheel arches and rims have been blackened to enhance the sense of fashion and sportiness, although the suspended roof has been "rotten street", but placed on such a size of the Hao class, there is still a good visual effect.
The overall layer of the new rear of the car is clear, using through-led taillights, the shape echoes the front day lights, the center position is inlaid with the English logo of the car, with a total of two exhausts on both sides, strengthening the symmetrical beauty.
The interior of the new car is very exquisite and simple beauty, the blue and white contrast design is very fresh, which makes people shine, and the integrated joint screen visual effect composed of LCD instruments and central control screens is shocking, with a double-spoke multi-functional steering wheel, which creates a good atmosphere of technology in the car.
It is worth mentioning that the central control screen integrates a new generation of WindLink car engine system, supports voice interaction functions, and the co-pilot also has a leg rest, which is the legendary "queen co-driver", and the space is large to play.
Power part, Haoji provides fuel version and hybrid version optional, hybrid version of the model is equipped with Dongfeng Mach power MHD hybrid engine, and the use of ternary series of batteries, the system comprehensive maximum power of 180 kilowatts, peak torque of 540 Nm; fuel version of the model is equipped with 1.5T engine, maximum power of 150 kW (204 hp), peak torque of 350 Nm, matched with a 7-speed dual-clutch transmission.
At the press conference, in addition to the product itself, another highlight was a virtual character first launched by Haoji - Hao Sister, or ..... Good sister? She is not only the haoji intelligent car machine housekeeper, but also the dongfeng fengshen yuan universe community housekeeper, the virtual perspective of the "yuan universe hao sister", the secret is the product development perspective of haoji R & D engineers - to create a technologically advanced, aesthetic and stunning, humanistic temperature of the car. And this is precisely where Haoji can shout out "it is very likely to be the terminator of compact SUVs".
From virtual to reality, from natural scenery to urban life, Dongfeng Fengshen interprets the logic of car manufacturing from an innovative perspective, successfully triggering the topic discussion of "most likely the terminator of compact SUVs", in fact, Haoji has entered the compact market with the product standard of a mid-level SUV, and is committed to becoming the most dynamic "catfish" in the independent mainstream SUV with the advantage of leapfrogging.