With the determination of the two common goals of "carbon peaking" and "carbon neutrality", new energy models have become the trend of the times, and the hybrid mode with long endurance and no anxiety has become the focus of many brands, especially after individual new forces and traditional new energy rely on new energy to achieve curve overtaking.
At present, Geely, Great Wall, Chery, BYD and other brands have launched their own hybrid models, unveiling the prelude to the 2022 hybrid war. Recently, Dongfeng Fengshen announced that it has officially joined the hybrid war and launched the first SUV of Dongfeng DSMA platform and the first SUV of Dongfeng Mach Dual Engine - Dongfeng Fengshen Haoji.
Compared with other hybrid models, dongfeng fengshen haoji announced on April 13 not only attracted industry attention from the technology, but also took the metacosmology as the entry point to officially launch the dongfeng fengshen "wind star" meta-universe community virtual experience space, accurately grasping the interests of young consumers. In addition, Dongfeng Fengshen Haoji entered the compact SUV market with a product standard for a mid-level SUV, achieving a dimensionality reduction blow in positioning, and successfully triggered the topic discussion of "most likely the terminator of compact SUVs".
It is reported that Dongfeng Fengshen Haoji will open the booking in late May and will be officially listed in the third quarter.
Polar design is like the language of the breeze
Dongfeng Fengshen Haoji takes the natural wind language as the design language, and the rigid and soft line shape alludes to the beauty of natural flow.
In terms of appearance design, the straight waterfall front grille, the integrated through-type light strip, and the 4 kinds of light language animation mode integrate the beauty of the power of design with the humanistic beauty of science and technology; the body side lines are elegant and smooth, the lines are like a breeze blowing, and the tail is swirling, and the roof, ABC column and the body are more ethereal; the tail is like a cascading wave, and the integrated taillights make the layering of the tail more prominent.
In terms of interior design, the new car adopts the mainstream T-shaped center console design and the flexible and undulating center console design, which adds a sense of waves and layering on the lake surface blown by the breeze, and highlights the beauty of natural flow. This sense of waves extends to the door trim on both sides; the double screen and yacht-style shift area also highlight the sense of technology of the vehicle.
Polar hybridization is like the art of levitation
As the first SUV model of the Mach Dual-Engine MHD hybrid system, Dongfeng Fengshen Haoji Hybrid Edition can achieve more than 90% system efficiency in 90% of the working conditions, maximize the retention of kinetic energy conversion, the comprehensive power reaches 180kW, the maximum torque is 540N m, the performance is outstanding, and the starting acceleration response time is only 0.15 seconds. In addition, the hybrid system can also be matched with the "i-driving fun mode", which can achieve 8 power custom adjustments and two steering force adjustments for the steering force of the steering wheel, finding the perfect balance between power and fuel saving, driving control and driving pleasure.
The powerful power and the wide maximum energy efficiency range make the driving experience of the Dongfeng Fengshen Haoji Hybrid Version more silky and quiet, like "magnetic levitation".
Dongfeng Fengshen Haoji also launched a fuel version of the model, equipped with a Mach-powered 1.5T engine, the maximum power of 50kW, the maximum torque of 305N m, the power performance far exceeds the ordinary 2.0T engine.
Pole Community Metaverse Steward
At the same time as the debut of Dongfeng Fengshen Haoji, it also took the lead in launching a virtual character - Hao Sister, who is not only the housekeeper of Haoji intelligent car machine, but also the housekeeper of Dongfeng Fengshenyuan Universe Community, and will become the virtual soul mate of Haoji car owners.
As a smart car machine housekeeper, Hao Sister has a new generation of WindLink car machine system blessing, which can provide intelligent voice interaction, navigation, entertainment, radio, news and other intimate services. With the gamepad concept steering wheel, even without voice, you can use the multi-function steering wheel to arrange tasks for Hao Sister according to the instructions.
As the housekeeper of Dongfeng Fengshen Yuan universe community, Hao Sister will provide users with comprehensive experience guidance in the virtual community to help more users enter the "Wind Star" community and feel the immersive car play experience of the meta universe.
Extremely comfortable 5 star hospitality
As a leapfrog SUV, it brings consumers not only the imposing size, but also the large space brought by the large size, as well as the high configuration to meet the needs of young consumers, bringing customers five-star hospitality.
Dongfeng Fengshen Haoji has a wheelbase of 2825mm, and the extremely wide body of 1910mm makes the whole vehicle appear more wide; the interior of the vehicle is covered with a large area of NAPPA texture soft cover, with 0 pressure large sofa seats, bringing a comfortable driving experience. In particular, the new car pays special attention to the co-driver and rear seats, bringing better comfort than its peers.
For example, the "Queen Co-Driver" with electric leg rest, the rear seats not only have 10 adjustable angles, but also support flat reclining, and under the aviation-grade headrest, it seems to be in a large bed in a five-star hotel, and the comfort is self-evident.
Five-star hospitality does not stop there, Dongfeng Fengshen Haoji is also equipped with a 540-degree panoramic image function with a real-time perspective chassis, making the vehicle safer outdoors; the equipped AR projection intelligent tailgate bids farewell to the "sweeping leg" and "Golden Rooster Independence", making the tailgate opening more elegant and accurate.
Write at the end
As the first SUV of Dongfeng DSMA platform and the first SUV of Dongfeng Mach Dual Engine, Dongfeng Fengshen Haoji brings strong product power with wind language design, extreme energy efficiency, smart housekeeper and comfortable configuration, which not only makes the domestic hybrid year more abundant, but also brings more choices to consumers. At the same time, Dongfeng Fengshen Haoji entered the compact SUV camp with the body of a mid-level SUV, forming a dimensionality reduction blow in positioning, further catering to consumers' demand for large space and cost performance, "most likely the terminator of compact SUVs."
I believe that under the blessing of design, technology, configuration, space and cost performance, the prospect of Dongfeng Fengshen Haoji will be "excellent".