On April 13, Changan Ford's new mid-level car, the new generation of Mondeo, was officially launched, and a total of 4 models were launched, with a price range of 159,800-216,800 yuan. As Changan Ford's flagship sedan, the new generation of Mondeo is completely designed by the Chinese team and fully localized. The new generation of Mondeo not only fulfills the promise of the Ford brand "more Ford, more China" with a new design and rich intelligent technology configuration, but also condenses the world's leading technology and superior resources of the century-old Ford to meet the various needs of consumers in the mid-level car market with comprehensive product strength.
The new generation of Mondeo breaks the boundary between fuel vehicles and new energy vehicles, and combines the dual advantages of the intelligence of new energy models and the performance of luxury cars. It is reported that this car will also play an important role in Ford's global product lineup, and in the future, after the car is listed, it will be exported to the North American market under the name of Taurus.
In terms of appearance, the new generation of Mondeo uses the latest family design language of the Ford brand and offers two exterior styles: the regular version and the ST-Line version. The large-size grille is supplemented by a scaled design, and the 3D parametric scale grille inside the central mesh can be linked with the daytime running lights when the vehicle is unlocked, showing a breathing undulating effect, full of ceremony; with the folding line on the bonnet, it outlines a sharp front face. The headlights are designed in a split-piece manner, with sharp angular daytime running lights on the top and connected by an LED strip, and the far/low beam headlights on the lower part are square and powerful.
The ST-Line version has been adjusted accordingly in the grille and front bumper, and the unique sporty appearance kit highlights the movement and genes of the Ford family. The black octagonal grille, with red brake calipers and ST-Line logo, gives consumers a more unique visual experience.
On the side of the body, a slender and powerful sharp line extends backwards, running through the side of the body, and merges with the curve of the roof and the bulging tail shoulder line at the rear, cleverly blending into the duckling tail of the luggage compartment cover. The two-tone body and the black trim under the door panels make the sides of the body more layered, and with hidden door handles, the new car is more simple and bright. In addition, the 19-inch rim is just right on a nearly 5-meter-long bodywork with perfect visual proportions. It is also worth mentioning that the wind resistance coefficient of the new generation of Mondeo is only 0.293Cd, which is much lower than that of the same class of cars. In terms of body size, the length, width and height of the new car are 4935*1875*1500mm, and the wheelbase has reached 2945mm.
The tail is used through the taillights, the two sides are a three-stage structure, the blackening effect shows a stronger sporty temperament, and the logo of "MONDEO" is placed in the middle of the taillights. Although the rear is concealed, the lower part is still outlined with chrome trim, and the lower part is complemented by the spoiler design of the lower part to highlight its sporty properties.
The car is composed of a 12.3-inch LCD instrument + 27-inch central control screen composed of a large multi-screen up to 1.1 meters long, supporting 4032* 756 resolution, which can achieve 4K effect. Equipped with the SYNC+2.0 Zhixing interconnection system developed on the FNV intelligent interconnection network-wide architecture, it provides richer online entertainment and interconnection functions. Thanks to the powerful computing power of qualcomm Snapdragon 820A vehicle-grade chips, the car supports split-screen operation and provides richer online entertainment and interconnection functions. At the same time, the new car can also achieve global OTA upgrades, and adopt the A/B backup design, when the upgrade is unexpectedly interrupted, it will automatically revert to the earlier version, without affecting the car.
The new generation of Mondeo is also equipped with up to 18 active driver assistance functions of the Co-pilot360 intelligent driver assistance system, and Ford's world's first L2+ active driver assistance function BlueCruise, which makes driving more convenient and safe. At the same time, the ultra-high-strength steel structure body is used, and the higher strength in the civil model is as high as 1700Mpa.
In terms of power, the new car is equipped with a 2.0T four-cylinder turbocharged engine, with a maximum power of 175kW (238 hp) / 5500rpm and a peak torque of 376Nm/2500-3750rpm, which matches Ford's self-developed 8-speed automatic transmission. The chassis uses a lightweight aluminum alloy control arm, which is 53.8% lighter than conventional cast iron, and the driving maneuverability is improved.
Competitiveness analysis
The starting price of the new generation of Mondeo of 159,800 yuan can be said to be a bombshell for the mid-size car market, and it has completely disrupted the pattern of the mid-size car market, and it should be known that the starting price of accords, Camry and Passat as competitors of the same level is about 180,000 yuan; and the body size of the new generation of Mondeo also has a fairly obvious advantage over competitors, especially the wheelbase, which is to crush the same level of models.
In terms of configuration, the new generation of Mondeo is equipped with real-time online navigation, in-vehicle 4G Wi-Fi hotspot, Ford PaiFordPass remote interconnection (including remote start, remote unlocking, viewing vehicle positioning, etc.), vehicle OTA upgrades, etc. Starting from the sub-low-end model of 179,800 yuan, it is equipped with a 1.1-meter-long 4K hd touch screen (12.3-inch LCD instrument + 27-inch central control screen) and a Ford Co-Pilot360 intelligent driving assistance system. And these configurations will only be equipped on the medium and high-end models of the competitors, of course, the huge 27-inch central control screen is impossible to see on the whole series of competitors. We directly take the most cost-effective 179,800 yuan this model (sub-low model) as an example, and the competitors in the price of the model (all are the lowest starting models) configuration comparison, the new generation of Mondeo in the active and passive safety and multimedia configuration has a very obvious advantage. It can be said that the new generation of Mondeo is significantly more sincere in terms of configuration in the same price range.
Not only that, but in terms of power, the new generation of Mondeo also has an absolute advantage, the new generation of Mondeo is equipped with ecoBoost 2.0T+8AT power combination, the maximum power of 175kW (238 horsepower), the maximum torque of 376Nm. In the same class, the Accord and Camry, even the most beautiful hybrid models, have a maximum power of only 160kW (218 hp) and 158kW (215 hp), respectively, while the Passat even the 2.0T high-power version is only 162kW (220 hp). Therefore, from the perspective of power data, the new generation of Mondeo also has a very obvious advantage.
A review of the history of the model
Summary: The starting price of the new generation of Mondeo of 159,800 yuan will definitely make the competitors sweat behind their backs, and whether it is from the design, interior configuration or power data, the new generation of Mondeo has a strong product force, compared with the competitor models and even achieved a full range of advantages. It can be seen that Changan Ford's expectations for the new generation of Mondeo are also very high, and it is believed that the listing of the new generation of Mondeo will inject more vitality into the already competitive mid-size car market.