In today's society, the domestic automobile market has undergone tremendous changes. Especially with the development of the national automotive industry and the gradual deepening of economic exchanges between countries, car owners can choose more and more models. If a car owner has 100,000 yuan, more than a decade ago, the owner may only be able to choose from a few cars. Now, cars at this price point are enough for consumers to choose for a long time. But careful observation, various types of cars are increasing, and Wuling Hongguang, a domestically produced god car, seems to be less and less. You know, even just a few years ago, the car looked like all over the city. So why is this happening? Why can't Wuling Hongguang sell it? The old driver said that in fact, it was not because there were fewer poor people, but because he did not dare to drive after buying Wuling Hongguang.
Before understanding this question, what is the positioning of Wuling Hongguang first, and what is the most commonly used after people buy this car? Relevant survey data show that more than half of the owners of Wuling Hongguang buy this car not for family use, but simply use its transportation convenience to obtain corresponding benefits. In the eyes of the owner of this car, this car is both strong and cheap. It will neither be "corrected" like a car, nor will it be thrown away by the owner halfway through. Not only that, although the three key components are old, at least the technology is mature, and the cost of maintenance and repair is extremely low, which is an ideal car for making money to support the family. Especially at that time, in the third- and fourth-tier cities on the mainland, it was very unusual to use Wuling Hongguang to carry passengers and pull luggage. Judging from the market share of the entire MPV car at that time, the sales myth created by Wuling Hongguang cannot break the same type of car today.
MPV cars, in short, are special cars that evolved from station wagons. The model combines the station wagon's spacious occupancy space, the comfort of a sedan and the functionality of a van. That is to say, from the perspective of practicality, at that time, Wuling Hongguang was the representative of practicality, so why do people dare not drive after buying this car now? The main reason for this is that the current changes in automobile policy directly limit the mixed loading behavior of passengers and goods of this van. In that case, in fact, Wuling Hongguang directly lost the ability of customers to mix. After its biggest advantage completely disappeared, Wuling Hongguang was above the market, of course, the competitiveness was not great.
The reason why the van and van are deliberately taken is because the probability of accidents caused by such behavior is very high. If it is found that an owner wants to seek his own benefit through this kind of behavior, the light one will be fined, and the heavy one will directly revoke the driver's license. Because of this, senior drivers say that there are no fewer poor people, but everyone is afraid to drive. It is worth noting that in addition to the policy purpose, there are two reasons for the decline in the sales of Wuling Hongguang. The blossoming automobile market has significantly reduced the market competitiveness of Wuling Hongguang. You know, in modern society, the price of cars has dropped a lot compared to before. The same is tens of thousands of yuan of money, but also there are a lot of cars that can be bought. In this case, the number of guests who choose a car like Wuling Hongguang will naturally decrease.
The second is the vision of modern young people, which is generally much higher. In addition to considering the price, the appearance, performance, brand, etc. of the car are also places that young people are very concerned about. In these options, Wuling Hongguang does not have any benefits. Therefore, it is also natural that the sales of Wuling Hongguang have dropped sharply. Of course, in fact, from the current sales of the MPV automobile market, Wuling Hongguang is still far ahead. Especially compared with other MPV cars of the same type, The sales performance of Wuling Hongguang is still not ideal. This shows that for people who like MPV cars, Wuling Hiroguang is still the best choice. But to change the current downturn in development, Wuling Hongguang must change immediately.
In fact, in addition to Wuling Hongguang, any car must make corresponding adjustments in time when facing the development and changes of the times. If you stick to the rules, you will eventually be eliminated by the market. Wuling Hongguang has created countless sales myths because people are sought after for it. However, in the case of more and more choices and policy targets today, if you are still unwilling to change your choices, no one can predict what the ultimate destination of Wuling Hongguang will be.