On March 23, Ideal Auto issued a price increase explanation, saying that due to the continuous sharp rise in upstream raw materials, from 00:00 on April 1, the national unified retail price of Ideal ONE will be raised from the current 338,000 yuan to 349,800 yuan, an increase of 11,800 yuan. Previously, users who paid deposits through the Ideal Car APP, Ideal Auto's official website and Ideal Auto Retail Center were not affected by this price adjustment.
Since the beginning of 2022, nearly 20 car companies have announced price increases, involving more than 40 models. Not only that, the increase has also been expanding, and the current highest-rising model has even exceeded 30,000 yuan.
New energy vehicle companies price increase schedule
You can see it from the table that has been summarized so far. Ideal Automobile, WM Motor, Xiaopeng Automobile, Nezha Automobile, BYD, Geometric Automobile, Great Wall Motor, GAC Aegean, SAIC Roewe and many other car companies/brands have announced price increases to varying degrees.
As for the increase, it should be viewed in two stages. The first round of price increases was concentrated in the beginning of January and February, the increase was relatively small, the price increase was mostly 3000-5000 yuan, and even some car companies only increased the price of some models by about 1000 yuan, for example, the price of the ER6 series of models increased by only 1000 yuan. The second round of price increases was concentrated in March, and from the perspective of the increase, this time it is obviously not a "small fight".
For example, GAC Aeon officially announced a price increase in early March, of which the AION S Plus series rose by 4,000 yuan, and the AION V Plus rose by 5,000 yuan in addition to the most expensive 70 super fast charging version and 90 ultra-long endurance version. AION Y rose even higher, with a price increase of 10,000 yuan for the whole series.
In fact, there are not a few models with an increase of more than 10,000 yuan, and some models have risen by more than 30,000 yuan.
On March 19, WM Motor announced that it will adjust the price of models on sale, and the price will be raised by 7,000-26,000 yuan after comprehensive subsidies. And this is not the first time that WM Motors has raised prices this year. At the beginning of March, WM Motor announced that its 2022 EX5-Z PRO all-round version was priced at 154,800 yuan, and the Lead Chuangling edition was priced at 163,800 yuan, and the price was increased by 3,000 yuan and 4,000 yuan respectively.
On March 18, Xiaopeng Automobile announced that it will adjust the price of the models on sale, and the increase in the price before the subsidy will range from 10,100 to 20,000 yuan. According to the new price released by it a few days ago, the price of its models after subsidies has actually increased by 10,100-32,600 yuan.
On the same day, the zero-run car officially announced the price adjustment, and after the price adjustment, the national guidance price after the zero-run C11 luxury version subsidy was 179,800 yuan, the national guidance price after the premium version subsidy was 209,800 yuan, and the national guidance price after the performance version subsidy was 229,800 yuan. From the comparison before and after the price increase, the price of the luxury version and the premium version of the model increased by 20,000, and the price of the performance version increased by 30,000.
It is also worth noting that although the new round of increases between Nezha Automobile and BYD has not exceeded 10,000, combined with the previous round of price adjustments, the cumulative increase of some models this year has reached about 10,000 yuan.
Specifically, on March 18, Nezha Automobile announced that it would adjust the price of the models on sale, ranging from 3,000 to 5,000 yuan. According to The Understanding of Gaz Automobile, in January this year, Nezha Automobile announced an increase in the official manufacturer guidance price of its Nezha U and Nezha V, of which some models of Nezha U were raised by 3,000 to 5,000 yuan, and some models of Nezha V were raised by 2,000 yuan.
In addition, on March 15, BYD Auto officially announced that it will adjust the official guidance price of new energy models related to Dynasty Network and Ocean Network, with an increase of 3,000-6,000 yuan. This is also bydy's second price increase this year. In January this year, BYD announced that its new energy models would increase prices by 1,000-7,000 yuan.
Euler Good Cat GT Edition has also undergone two price adjustments this year. On March 19, Euler Automobile said that it would adjust the price of all models of the 2022 Euler Good Cat (including GT version), and the comprehensive guidance price after subsidies was raised by 6,000-7,000 yuan. At the beginning of March, Euler Automobile had announced that it would adjust the official guidance price of the GT version of Euler Good Cat to 147,000 yuan, an increase of 12,000 yuan.
Among these car companies, Tesla is the car company with the most price increases. Since entering March, it has adjusted its price three times, and each price increase has been more than 10,000 yuan. Many netizens joked that Tesla's price increase rate is comparable to oil prices.
Xiaoxiang Morning News reporter Hu Xiong