Text / Zilan
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The "Rise of The Chinese System" wave hit wave after wave, and the quite stunning Changan UNI series finally ushered in its third model, Changan UNI-V, which was launched, and launched four models, priced at 108,900-131,900 yuan. In addition, there are many benefits, such as the first owner to enjoy the lifelong warranty of the core parts of the engine; 24/36/48/60 period zero, low interest; replacement customers to enjoy up to 4,000 yuan subsidy of 3V value-added car purchase benefits, etc., which is highly anticipated.
As the first sedan in Changan's high-end UNI series, UNI-V has attracted much attention since its release. The positioning of the A+ level, the appearance of the "small A7" and the calibration of the performance car appear in the current A-class car market, which is like a spring breeze. Now with the unveiling of the price suspense, the "true fragrance" feeling is about to come out.
There are so many models in the A-segment car market, why should we expect a new car from a Chinese brand? If you understand the current market pattern, you can get a glimpse of one or two.
Open the A-class car sales list, the top sales of the model is nothing more than Xuanyi, Langyi, Corolla, Bora, etc., and even the old Santana has a lot of sales. Most of these models have these characteristics: joint ventures, large factories, reliability, and a large mass base. When prospective consumers want to buy a car, it becomes the first choice for the sake of insurance.
However, compared with the advantages, the disadvantages of a number of joint venture models are actually more obvious. For example, the price is too high, the design is too old, the configuration is low, the power is weak, and so on. If the post-70s and post-80s consumers can still accept it because of their usage habits and ideological concepts, then for the post-90s or even post-00s, it is simply disastrous.
So when the Changan UNI-V, which is larger in size, higher in appearance, stronger in technology, more powerful but still lower in price, appears, consumers can imagine how eagerly they are looking forward to it. In addition, Changan has been deeply involved in the car market for many years, and both its car-making experience and mass base are well-known.
And in a sense, the UNI-V, which integrates the latest technical indicators of Changan Group, is not only a blockbuster A+ class sedan, but also represents the highest level of the Chinese brand. So, how much is it worth looking forward to this time to "show muscle" to the joint venture brand? Today, I will talk to you in detail.
The rise of the Chinese system captures the taste buds of young people
Whether it is an SUV or a sedan, whether it is high-end or low-end, the rise of Chinese brands has a common feature of avant-garde fashion, that is, the rejection of old age. When all products are a steady and mediocre style, you will think that this level should be, but if there is an eye-catching product, the contrast is very large.
Changan UNI-V is a product that is very different from our impression of the family car. It has a lot to see, a sci-fi color shape, a 5-door coupe aesthetic shape, placed in the traditional home compact family car market is amazing.
The design elements of Changan UNI-V are very bold, and the front face adopts a borderless grille, which has a strong sci-fi atmosphere. Moreover, the height of the Changan UNI-V wheel accounts for almost half of the height of the car, the height to width ratio is 0.78, and the image of the sports coupe is about to come out.
In addition, Changan UNI has brought a wealth of configuration choice freedom to UNI-V users, launching a 1999 yuan free sound quality package (including SONY audio); a sports cold play package of 2999 yuan (including a storm sports kit + four exhaust cylinders); and a 4999 yuan electric flying wing package (including intelligent electric tail + electric hatchgate) of 3 selection packages, tailored for young consumers.
Ark architecture brand up the kernel
If the tonality of avant-garde fashion is the external condition for Changan UNI-V to catch the attention of consumers, then the Ark architecture is the core hidden in it, which is the carrier that supports Changan UNI-V's advanced technology.
Toyota, Volkswagen and other world giants' car-making experience tells us that platformization, modularization and architecture play a vital role in improving brand car-making capabilities and improving product grades, and Changan's research and development Ark architecture is to gradually align with the world's major manufacturers in terms of car-making concepts and research and development capabilities.
With the blessing of the Ark architecture, the centroid of the Changan UNI-V vehicle has been reduced by 30mm, the center of the engine crankshaft has been moved down by 12mm, and the height of the front seat has been reduced by 39mm, which not only greatly improves the athletic characteristics, but also brings a broad creative space to the design team.
Moreover, the Ark Architecture's emphasis on safety is self-evident, and Changan UNI-V has greatly reduced the quality of redundancy while strengthening the key structure, improved the rigidity of the body, and won the honor of "2021 China's Top Ten Body".
It can be said that the internal function of the Ark architecture is not only the landing of the new car-making concept of Changan Automobile's R&D 4.0 era, but also another technological advancement of the UNI series, which provides a strong technical endorsement under the competition with the joint venture model.
Sport upgrades satisfy the selfishness of the driver
It is believed that most consumers' demand for an A-class sedan is comfortable, easy to drive, fuel-efficient, and not extravagant for sports and performance. But there's no young person who doesn't want to step on the throttle and use speed to put pressure behind them in addition to being bland and busy. Just like Takumi, who drifted in Mt. Akina, it evokes the bloody dreams of childhood.
Changan UNI-V power configuration is full, equipped with a combination of Blue Whale power 1.5T engine + 7-speed wet dual clutch, which can explode 300 Nm of peak torque at 1500 rpm, and the maximum power is 138 kW, compared to this level of Honda Civic.
Of course, what is even more valuable is that the Changan UNI team built UNI-V as a sports car from the basic calibration. The new car has undergone X-Pedal multi-scene lean calibration, and has been specially adjusted for 4 kinds of road conditions, 6 parts and 17 aspects of urban area, medium speed, high speed and super high speed, and the existing target of the dynamic table.
UNI-V also adds transient torque control technology and DTV dynamic torque vector control technology, the former to enhance the acceleration linear sense and transient response; the latter is through the control of the size of the braking force, intelligent distribution of the driving force of the inner and outer wheels, according to the driver's intention to accurately control the driving trajectory, so that each corner is full of pleasure.
In addition, Changan UNI-V also provides "SUPER RACE" track mode, when the "SUPER RACE" button is pressed, the electric tail of UNI-V will be raised immediately, at the same time, the instrument will also switch to the exclusive track UI interface, the engine's turbine pressure, output torque and acceleration G value in all directions are displayed, and the supercharging control and ejection start function are in place. In short, whether it is hard power or sports atmosphere, Changan UNI-V is full with one click.
Of course, how can the UNI series, which takes science and technology as the foundation of life, have less technology configuration. Changan UNI-V is equipped with the "Mobius 3+1 Omnivision Combat Instrument", the IMS Intelligent Cockpit Interaction System and a higher-level intelligent driver assistance system.
In particular, the APA6.0 remote intelligent parking system has achieved the first mass production on Changan UNI-V, even if the user is thousands of miles away, just by operating the mobile phone, it can easily achieve "cloud parking" and "cloud car".
In general, Changan UNI-V uses technology to strengthen the interaction between people and vehicles, and the active and passive safety of the car body itself, which is more in line with our expectations for "future technology mass producers".
There is no harm without comparison, look at the above-mentioned joint venture A-class cars, they are still eating the old money.
summary:
The rise of the Chinese system is the general trend of China's automobile market, and the A-class sedan has successively emerged geely Emgrand, Changan Yidong, Lynk & Co 03, BYD Qin PLUS series, Geely Xingrui and many other excellent domestic models. With the addition of Changan UNI-V, more outstanding Chinese cars will challenge the joint venture. The market pattern of A-class cars has also moved from the previous Emgrand and Yidong to a multi-point blossom situation.
Back to the question at the beginning, starting from 100,000 yuan, do you really want to see Xuanyi, Langyi, and Bora?
Note: The picture comes from "Car Market Pei Chat", manufacturers
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