BMW is a dominant Chinese car market, there must always be someone to break this situation, and Lincoln Z incarnated as the contemporary Zorro...
When Lincoln decided to discontinue the product line of the sedan, I also lamented that the former continental, MKZ and other models also had brilliant times, and now how they have fallen into a discontinued end, but after seeing Lincoln Z, I realized that Lincoln, the old boy, actually began to learn dimensionality reduction with Cadillac.
This model named Lincoln Z, although the name is only a single Z, but it also clearly indicates its main positioning of the Z era crowd, some people say that Lincoln Z is for young people to use to replace the 3 series, but after carefully looking at the parameters of the Lincoln Z, I found that it is really benchmarked, is the standard axis version of the BMW 5 Series, but also a precise dimensionality reduction strike.
The body size is comparable
In the global automotive market, it is very common for global models to be extended after entering the Chinese market, but instead of extending for the sake of the Chinese market, it is better to create a model for the Chinese market, and Lincoln Z is such a model specially built for the Chinese market.
Compared with the global model version of the BMW 5 Series, the appearance and size of the Lincoln Z are basically the same, and although the space in the rear of the extended 5 Series is significantly increased, the imbalance in the proportion of the body after the extension is real.
And because of the structure of the transverse front drive, Lincoln Z in the use of internal space, is inherently superior to the longitudinal rear drive 5 series, for the drive mode, most people think that the rear drive must be more advanced than the front drive, but the reaction in the actual driving, the front and rear drive is each has its own advantages, the rear drive has a better acceleration experience, the body response is relatively better, once it reaches the ice and snow road, the advantages of the front drive are reflected. And for most people, the difference between front drive and rear drive is really difficult to open up.
And for a model like the Lincoln Z, which is not mainly sporty, the interior space advantage brought by the front drive is even more obvious.
Power performance Lincoln Z is more cost-effective
For second-tier luxury brands such as Lincoln, the premise of being able to compete head-on with BMW is to reduce the dimension of the blow, or to say that it should be called cost-effective.
The Z series, which starts at 255,000, is equipped with a 2.0T four-cylinder turbocharged engine with a maximum horsepower of 246 hp, while the BMW 5 series uses a 184-horsepower 2.0T four-cylinder "turbo decompression" engine on two 525 models, while the 530 with a maximum power of 252 hp is directly increased to 468,900 yuan.
And the two models are the same as the 8AT gearbox, Lincoln's set of 2.0T + 8AT powertrain has been used for a long time in adventurers, navigators, whether it is durability or fuel consumption, have a relatively good performance, and this time or placed on a lighter car, the dynamic response of the engine gearbox will also rise to a new level.
BMW B48 + 8AT this set of powertrain how mature naturally do not need me to say more, but compared with Z, but lost in the cost performance, Lincoln Z with a price of 260,000 yuan let you have almost the same parameters of the powertrain, and the price of the 5 series, almost double the Z.
The interior contrasts are different
Anyone sitting in the Car of lincoln Z, first of all, will be shocked by its full series of standard 27-inch central control screen, Ford EVOS and Cadillac Lyriq look at the inside, it seems that the American cars in recent years have begun to play with the interior.
This 12.3-inch + 27-inch through-screen, coupled with the fourth-generation Lincoln SYNC+ intelligent interconnection system, makes it easy to hold whether it is voice interaction or only navigation, or even in-car entertainment system.
There is also an in-car camera above the center console of the high-end version of the model, and you can log in to your account by brushing your face, whether it is the seat position or music preferences, or even the map collection location can be quickly adjusted, truly achieving no sense switching between different drivers. In addition, the camera also has a fatigue monitoring function to ensure safety during long-distance driving.
For the 5 series, it is a set of standard BMW interior style, the inside of the car uses the iDrive7 operating system, even if it is a person who has not driven a BMW, this system can be mastered very easily in less than ten minutes, after all, for BMW, this iDrive 7 system has been used for many years, and the latest iDrive 8 system will be used on the next generation of plug-in 5 series, so if you want to experience the new system, you have to wait a while.
Comprehensive comparison
The Lincoln Z is much more adjustable than the BMW 5 Series, especially the unique 24-way seat adjustment on the i-Privilege Edition, plus ventilation/heating and a 4-way waist rest, a flight headrest with wings and an electric massage function, making the Front Seats of the Lincoln Z almost comparable to the Million Class.
And Lincoln Z also has an active noise reduction function and front noise reduction glass, which makes the silence of the front row have a more obvious improvement.
But Lincoln Z does not have Carplay and Carlife functions, and there is still a certain lack of functional extensibility, but then again, when you have a 27-inch screen in the car, do you still use your mobile phone to navigate?
And in the whole car keyless entry and the lack of induction rear tailgate function, or let the Lincoln Z convenience performance is slightly inferior, after all, BMW 5 series has been deeply rooted in the market for so many years, consumers want what they do not want has long been clear, catering to consumer tastes to increase or decrease the configuration, in order to further improve sales,
But lincoln Z compared to the 5 series of the point of failure, is its second-hand car retention rate, after all, the 5 series as BMW's absolute volume of models, the market ownership is quite large, and Lincoln as a second-tier luxury brand, first of all, in the retention rate is lower, secondly as a new model, there is not much market share, the price of the second-hand car when the sale is reduced by one level, and there may be an embarrassing situation that car dealers dare not collect.
summary:
For Lincoln, the effect of the SUV market in recent years is indeed obvious, whether it is adventurers, navigators or aviators, they have achieved dimensionality reduction on opponents of the same level with the advantage of dislocation competition. The listing of Z will also be a precise blow to the luxury brand executive sedans currently on the market.
After all, for a mature car market can not be a monopoly, you need to have Lincoln Z such a guy as the contemporary Zorro, to act as a spoiler, with enough preferential prices and super high cost performance, so that Lincoln's car market to restore its original vitality.